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The Rainmaker Group Ranks on Inc. 5000 List of America's Fastest-growing Private Companies for Seventh Consecutive Year

The Rainmaker Group ·5h
Alpharetta, Ga. - August 22, 2017 - The Rainmaker Group (Rainmaker), the hotel revenue and profit optimization cloud, is proud to announce that it has again ranked on the Inc. 5000 list of the fastest growing privately held companies in the U.S. for 2017, making it the seventh consecutive year to achieve this honor. With the addition of 2017, Rainmaker is now part of an elite two percent (2%) of companies that have had the honor of being listed seven times, and an even smaller percentage that have received this distinction for seven years consecutively. With a continuously expanding customer base, Rainmaker continues to rank on the Inc. 5000 list due to its impressive growth, particularly in the last 3 years when the company grew by 67 percent."Our continuous growth is a testament to the dedication and commitment of the entire Rainmaker team, and we are extremely honored to receive this distinction for the seventh year in a row," said Bruce Barfield, Rainmaker's CEO. "We remain dedicated to developing the most advanced technologies to help our clients optimize their revenue and profit, as well as continuing to grow and expand our global footprint."Founded in 1998 by Barfield and Tammy Farley, who currently serves as president, Rainmaker has remained focused on delivering the highest revenue returns possible for its clients. For nearly 20 years, Rainmaker has successfully developed and expanded its proprietary suite of products and consulting services into the powerhouse the company has become today.Rainmaker's industry leading portfolio of revenue and profit optimization solutions consists of guestrev(r), grouprev(r), revcaster(r) and revintel. This integrated, cloud-based platform is designed to help hoteliers streamline operations, enhance revenue optimization processes, improve lead performance and drive guest bookings. The company introduced several enhancements to its solutions during 2017, including the new revcaster(r) platform and the addition of group forecasting functionality, which contributed to Rainmaker's continued growth."The Inc. 5000 is the most persuasive evidence I know that the American Dream is still alive," says Inc. President and Editor-In-Chief Eric Schurenberg. "The founders and CEOs of the Inc. 5000 tell us they think determination, risk taking, and vision were the keys to their success, and I believe them."Inc. Magazine reports that, on average, companies that made the 2017 list have grown six-fold since 2013, an impressive feat during a time when the economy grew by only 6.7 percent. The magazine stated that this year's honorees are the most competitive in the history of the list, with a three-year average growth of 481 percent. Additionally, aggregate revenue is calculated at $206 billion and the companies listed for 2017 collectively generated 619,500 jobs throughout the last three years.For more information on Rainmaker's hotel revenue and profit optimization cloud, please visit: http://www.letitrain.com/.

Software Advice Names RMS in FrontRunners Quadrant for Hotel Management Software

RMS North America ·8h
SAN DIEGO, CALIF. -- RMS Hospitality Solutions has placed as a "Master" on the FrontRunners quadrant for hotel management software. More than 130 hotel management products were evaluated for this top honor. RMS achieved Master matrix ranking based on its value score of 3.99/5.0 and its capability score of 3.35/5.0, each of which were determined by customer reviews and product performance details."RMS is pleased to be recognized by Gartner and Software Advice for its outstanding functionality, ease of use and customer support," said Todd Sabo, president and general manager. "We value our customers feedback and are honored by the four-star ranking and 94% satisfaction rating. Being named a Master shows that when compared to other solutions in the market, RMS - The Hospitality Cloud offers the in-demand functionalities that today's hoteliers want without the un-necessary bells and whistles, and at a price point they are comfortable with. This matrix report will help thousands of hotels choose the right hotel management software for their properties so they can manage the front desk, housekeeping and other daily tasks for efficiently."FrontRunners is published on Software Advice, a trusted resource for software buyers. FrontRunners evaluates verified product data and end user reviews from softwareadvice.com, capterra.com and getapp.com, positioning the top scoring products based on capability and value for small businesses. The FrontRunners quadrant for Hotel Management Software is available by clicking here.RMS is a cloud-based property-management solution for hotel, motel, RV park, campground and other outdoor hospitality businesses. Apart from its core property management features, the solution offers channel management, point of sale, centralized database, and dynamic pricing capabilities. RMS ranked high for its ability to manage multiple properties via a single interface.

Growing Team: NAVIS Expands Executive Team to Amplify Product and Service Innovations

NAVIS, the No. 1 reservation sales and marketing technology provider for the hospitality industry, today announced that Jeff Schuett has joined the company as Chief Technology Officer and Vice President of Technology. NAVIS has also promoted Brise Carpenter to Vice President of Client Success, and Jeff Robertson to Vice President of Marketing. The newly formed management roster is another key indicator of the company's momentum and record revenue in the company's recently completed the fiscal year 2017.The consolidation in the travel industry, the dramatic increase in the convergence of hotel and vacation rentals and the market's receptiveness to their revenue-generating platform has prompted NAVIS to broaden its team. Company CEO Kyle Buehner explains, "These are all key appointments as we look to accelerate our growth, roll out new initiatives and streamline existing ones. Jeff Schuett is not only well-versed in technology infrastructure and informational systems - he has sharp insight into the rapidly changing environment of IT architectures and data management. He will play a crucial role in helping us execute on our strategy to be the primary revenue-generating solution for hospitality teams worldwide. Jeff Robertson and Brise Carpenter both have stellar records of accomplishment at NAVIS, and equally important is their passion for what we do. Their promotions reflect our dedication to high-performing team members and our philosophy of unleashing the potential of the people we serve."Jeff SchuettIn his new role, Jeff will serve as the senior technology leader at NAVIS and provide the strategic management and vision for the company's software development, engineering and IT at NAVIS. Throughout his career, Jeff has been at the forefront of emerging trends and developing innovative technologies."NAVIS has a strong reputation as an experienced provider of technology-driven solutions that deliver outstanding results for its clients," said Schuett. "I'm excited to work with such a passionate team, contribute to the company's next-generation technology capabilities, and strengthen NAVIS' foothold as a visionary leader in hospitality."With over 20 years' of experience in managing software engineering, technology strategy, and infrastructure groups, Jeff's success has spanned the globe with companies and partners in North America, South America, EMEA, India, and Asia-Pacific. Jeff has technology degrees from Washington State University and an MBA from St. Mary's College of California. Click here to learn more about Jeff and connect with him on LinkedIn.Jeff Robertson As the new VP of Marketing, Jeff will help craft company strategy, advocate marketplace needs, and accelerate revenue growth. He'll spearhead the company's brand strategy, demand generation, channel marketing, sales enablement, creative design, and client marketing efforts. Jeff has over two decades of marketing experience in emerging technologies, consumer products, and B2B SaaS, most recently as director of marketing at NAVIS.''I'm incredibly proud to be part of the NAVIS family and to lead our outstanding marketing and communications group," said Robertson. "NAVIS helps our clients achieve such great things, and I'm thrilled to be trusted with telling our great story and getting others excited about what we do."Jeff holds a BS in Management from Bentley University, an MBA in Marketing from Indiana University's Kelley School of Business, and is Pragmatic Marketing Certified. Click here to learn more about Jeff and connect with him on LinkedIn.Brise CarpenterSince joining in 2011, Brise has made quite an impression at NAVIS. The love that the company's clients express is due in significant part to Brise and his crew. In his expanded role, Brise will head up the newly formed Client Success organization which consists of the company's highly respected Client Advocate, NAVIS University and Technical Support teams."It's an amazing time to be at NAVIS; I am excited to bring new ideas to life that help build on our foundation of client success," said Brise. "Our focus will continue to be on fulfilling the needs of our clients and delivering game-changing results to the market."Brise holds a BA in Business Management and Organizational Leadership from George Fox University and an MBA from Concordia University. Click here to learn more about Brise and connect with him on LinkedIn.

AURA the Autonomous Service Delivery Robot

Millennium ·10h
SINGAPORE -- Millennium Hotels and Resorts introduces a new guest service associate, AURA the Relay Robot, South East Asia's first Front-of-House Autonomous Service Delivery Robot in the hotel industry at M Social Singapore.Millennium Hotels and Resorts looked to increase productivity using a robotic solution with AURA helping to optimise operations, boost productivity and lift guest experiences to a new level starting from M Social Singapore.Situated along Robertson Quay, M Social Singapore is a 293-room lifestyle design hotel that thrives on an interplay of friendship, community and new experiences. Designed by Philippe Starck, it is the hotel for millennials and the millennial mindset by Millennium Hotels and Resorts, the hotel arm of property giant City Developments Limited (CDL). M Social Singapore, is the Winner of South East Asia Property Awards for Best Hotel Development 2016, Best Hotel Architectural Design 2016, Best Hotel Interior Design 2016, Best Green Development 2016 and Platinum Green Mark award. The second M Social in Auckland is set to open at the end of 2017.Developed by Savioke, she is the first deployment outside of the USA, who works alongside people in busy environments. As described by Savioke CEO Steve Cousins, "You put something in AURA, the Relay Robot, tell her where to go, and she will go there to deliver it, and then return to her docking station by herself." "AURA, can operate and ride in elevators, navigate her way to a guest's door, let them know that a delivery has arrived (guest phone rings), and then open its lid for guests when they answer the door," he continued.Currently, AURA delivers items like bottled water, towels, toiletries and amenities to guest rooms at M Social Singapore."As we innovate with technology and robotics, the heart of hospitality is actually about people. AURA frees human time to allow staff to be more engaged with guests at a deeper level. We are not replacing people with robots or technology, we instead want to use technology to further enhance our services. " said Vice President of Operations Singapore, Mr Lee Richards of the Millennium Hotels and Resorts.In the works are more AURAs to be launched in the near future for Singapore hotels under the Millennium Hotels and Resorts namely, Grand Copthorne Waterfront Hotel, M Hotel Singapore, Orchard Hotel Singapore and Studio M Hotel. AURA's brother who is yet to be named has the ability to cook different types of eggs. He will likely be introduced in the year 2018.

Revenue Management is the Centerpiece of Hotel Operations

Duetto Research Blog ·12h
You need a sales team to get guests in the door and an operations team to take care of them, but more often hoteliers are pointing to a different department as the crux of hotel operations. Revenue managers are the maestro, forecasting demand to calculate price points for the sales team and budgets for the operating team. Today, your revenue team is at the nexus of supply, demand and price, with the ability to shape your business mix toward profitability.

How hotels are turning day-trippers into overnighters

JLLH 22 August 2017
It's not just because of growing competition from home sharing platforms like Airbnb and VBRO. Whether they're driving or even flying to a nearby locale for a cultural event or for a business meeting, people often prefer to head in and out of their destination in one day rather than stay overnight.It's a familiar phenomenon to tourism professionals. In recent years, there were 12 million day trips to Denver, Colorado; and in Minnesota, 57 percent of travel was comprised of day trips--with 38.2 million day trips, compared to 29.3 million overnights.While not all day-trippers can be converted to overnighters, there are ways hoteliers can encourage visitors to extend their trip - which will also benefit their longer-term guests."The key is to create a guest experience that serves as a natural extension of the local environment," says David Holder, Vice President of Tourism, JLL. "Hotels that offer memorable encounters in authentic atmospheres can help win attention from short-term travelers."No guest left behindOf course, the big question is how. Winning over business travelers, for example, goes beyond simply offering the facilities they need to conduct business, such as great connectivity and meeting space. It might also mean providing special packages with room rates and dining options included or offering more elements of home, whether it's the ability to watch a favorite show via in-room streaming entertainment, or grab a ready-made breakfast bag for an early morning ride to the airport.For leisure travelers, it's often more about connecting them with the local events that sparked their interest in the area in the first place. Are they coming for the local music scene? Create a concert calendar to display in a public common area and provide easy-to-score tickets in the lobby. Even better, bring music in-house for live entertainment.Still, there are ways work and pleasure do mix, at least for hotels looking to woo both kinds of short-term travelers."What's attracting people to any given destination?" asks Holder. "Whatever it is that drives your prospective guests, embrace it. Make it your own, so that you can build on it to create interest and engagement for your guests."Answering that question can be invaluable, considering the Global Portrait of American Travelers shows that 68 percent of all vacations were planned with a specific attraction in mind.In addition, American vacation habits are changing. "Americans have been engaging in more localized vacations since the 2008 recession," says Holder. "The staycation trend is blurring the lines between local and longer-distance travelers, so day-trippers may be more amenable now to the idea of staying overnight in a nearby city when it's not strictly necessary."Tourism spend has increased steadily since the bottom of the recession, too, which bodes well for hotels that can convert day travelers into guests. This is especially true for American Millennial families, who intend to spend 19 percent more on their vacations in the next year. That means it's time for hotels to get creative to convince guests that an overnight stay is worth their time and money.A meaningful extension of the local experienceHotels are a key place to showcase local culture, from the artwork in the halls to the craft beer and food served in the restaurant and bar, explains Holder. "The lure of a soft bed isn't the only selling point to convert a day traveler into an overnight guest. You want them soak up the local culture so they're more likely to extend their visit or come back for more."Historically, hotels have served as community centers where locals and travelers came together and shared stories. It may be time to revive the spirit of those crossroads hotels. Mingling with locals can provide local experiences and insights that aren't available in guidebooks. It can also make common spaces seem like more exciting places to be.Food and drink are another key draw. But more than just a great menu, hotels can hook day-trippers by bringing local specialties to life with unique events. For example, wine country hotels might offer a sommelier-guided tasting evening, concluded by a champagne testing that tempts day-trippers to choose to stay the night just so they don't miss the signature mimosa at breakfast.Collaborating with local businesses, such as event organizers and theaters, might yield overnight packages and other deals that are more cost-effective than booking them separately, which will appeal to people who are daytrippers due to cost rather than out of choice. But it's not just about savings--creating easy access to tickets to the best entertainment in town can help a hotel feel like a natural gateway to the area.When hotels can offer a clear extension of the local experience whether for culture, sport or food, it makes it easier to see an overnight--or even multiple night stay--as time well spent.
Article by Larry Mogelonsky

Thoughts on the Major Chains' Cancellation Policy Change

Hotel Mogel Consulting Limited 22 August 2017
Taken together, these three chains dominate the largest segments of the hospitality marketplace and one should anticipate that many additional hotel companies operating in other niches will soon follow suit. And for good reason, too! But first, you must understand why policies have been undertaken at this particular moment in time rather than, say, ten years ago or even five decades ago when they were equally applicable.It all has to do with the sweeping changes related to how technology has affected consumer behavior. The rise in whimsical last-minute and mobile bookings - with a plethora of websites and apps to facilitate this form of conduct - means that cost-conscious travelers can easily find cheaper accommodations (sometimes even within the same property!) in the short timeframe prior to their arrival.Hence, a customer might book in advance on a hotel's brand.com then rebook at the last minute through a third party at a much lower price. Some of these 'get it cheap' sites are so proficient that they can even be set up to notify the booker of cost savings, thus eliminating the need for the user to regularly check up on availability. While this behavior has existed since the creation of the first website that allowed for last-minute bookings, it has only now reached a critical mass whereby it's forced the largest companies to act.A 24-hour or 48-hour cancellation policy will help to seriously reduce some of this arbitrage. It will also work to alleviate some of the stress on revenue managers who want to push leftover inventory to these third parties without cannibalizing their pre-existing reservations. I anticipate, though, that the discount sites may adjust their own rules to stay in stride with what has been dictated by the world's largest hospitality companies.So, what does this mean for the business and independent hotel consumer? Putting aside the last-minute savings focus, the obvious risk is cancellation penalties resulting from changes to business plans. Large businesses with travel policies will probably collaborate with their hotel account managers to add some degree of flexibility to these rulings into their corporate plans during any renegotiations. For smaller businesses, it may mean that they too should consider joining groups or negotiating directly to secure a workaround to this potential constraint.For the independent traveler, it will eventually lead to a minor shift in how individuals approach their planning. For most, it won't matter at all as last-minute re-bookers hardly represent the majority of hotel customers, even though this niche has grown large enough for the major chains to take notice and update their policies.For this rebooking subset, however, they may simply become more conscious of the time restrictions now in place and adjust their 'deal making' to fall just outside of the penalty window. Worse, they may be more hesitant to reserve a room in the first place - thereby giving hoteliers less information about future occupancy - or they may decide to only give their money to hotels that do not have this type of strict cancellation policy.Alternately, I would expect that some of the larger, traditional travel agencies will have the clout to negotiate some exceptions for their preferred clientele. It is interesting to note that these three companies' actions may swing the pendulum back towards this third-party 'old guard' of the industry. Concurrently, since most OTAs already have similar cancellation policies in place, this could be a small but important bonus for them.Unfortunately, there will be some travelers who will be disadvantaged by this move. For example, suppose you have a late change in plans that's outside of your control such as a meeting running late or a flight alteration. Under the current rules, you could call up until the afternoon of the arrival date to make the necessary adjustments. Such changes would now be impossible without incurring a penalty, although I suspect that the top tiers of Marriott, Hilton and IHG's loyalty programs will have some exemptions from these cancellation polcies.Overall, though, I see this as a step in the right direction insofar as ensuring that travels don't take our fragile product for granted and I'm glad to see these chains leading the way.(Article by Larry Mogelonsky, originally published in Hotels Magazine on Tuesday, August 1st, 201

Cayman Islands Newest Addition, the Kimpton Seafire Resort & Spa, Manages Uniform Inventory with InvoTech Systems

InvoTech 22 August 2017
InvoTech Systems Inc. announces the recent implementation of its Uniform System at the Kimpton Seafire Resort & Spa, located on the Cayman Islands, west of the Caribbean Sea. InvoTech Systems is the leading provider of advanced Linen Management, Laundry and Uniform Systems that increase profitability for hotels, resorts, casino operators, sports arenas, convention centers and theme parks. The InvoTech System installed at the Kimpton Seafire Resort & Spa manages the uniform inventory for over 400 employees. Click here for more information on InvoTech's Linen, Laundry and Uniform Systems.The InvoTech Uniform System provides accurate and real-time inventory information of all staff uniforms to monitor and maintain uniform assignments to employees and ongoing purchases efficiently. The InvoTech System is used to assign each uniform item to specific employees and track the daily uniform requirements for all divisions and departments. The System provides functionality to manage all aspects of Uniform Department operations, and has extensive reporting capabilities."The InvoTech Uniform System was part of our plan prior to the hotel opening to ensure that all of our new uniforms are properly managed and tracked from the beginning. The system was extremely beneficial for the hotel grand opening and we are already recognizing the ongoing benefits, which will lead to cost savings and increased profitability for our resort.", said Eduardo Del Risco, Resort ManagerThe InvoTech Uniform System is a paperless "green" system. The System includes an electronic signature capture terminal that records employee signatures when uniforms are assigned, which eliminates the need to print reports to obtain signatures. In addition, all system reports can be viewed on the screen or generated to PDF files to be easily viewed or shared, which also facilitates a paperless "green" system."InvoTech has extensive experience implementing our systems for hotel grand openings. We have expertise in the processes for establishing organized and efficient Uniform Department operations for hotel grand openings and ongoing. Our Installation and Training Team are courteous and professional, and they ensure that all of the uniforms are properly accounted for and assigned to employees.", said Oswald Lares, InvoTech Director of SalesInvoTech's clients include Madison Square Garden, Universal Studios Hollywood and Florida, MGM Resorts International, Ritz Carlton, Hyatt Hotels, Marriott, Hilton Hotels, Loews Hotels, Mandarin Oriental, and the Empire State Building. International clients include LEGOLAND Dubai and Japan, Venetian Macau; MGM Macau; MGM Cotai; Park Hyatt Sydney, Australia; Perth Arena, Australia; Four Seasons Hotel Seoul, Korea; Resorts World Sentosa, Singapore; Systematic Laundry, Singapore; Genting Malaysia; and Palace Resorts and Laundry, Mexico.About Kimpton Seafire Resort & SpaLocated on the 7-mile beach stretch of the largest island of the Cayman Islands, the seafire resort is the first-ever boutique resort with beautiful ocean views on what is named "Best Beach in the World" by U.S. News & World Report. Stocked with four dining locations, spas, pools and gardens, Forbes named the Kimpton Seafire Resort & Spa one of the "20 Most Anticipated Hotels," in 2016, and Travel+Leisure named it "Best New Hotels in the World," 2017. For more information visit www.KimptonHotels.com.

Don't Destroy Silos (Yet). Eliminate the Problems They Cause.

Adobe Digital Marketing 21 August 2017
Technology silos. Love ‘em or hate ‘em, they’re everywhere. Their abundance comes from, as marketing technologist guru Scott Brinker says, the over 5,000 technology solutions in the marketplace today—3 times(!) what was available just 3 short years ago. The average marketing team uses a staggering 20 solutions or more. Naturally it’s a common challenge to figure out how to get those silos to integrate with one another well. More often than not, there are organizational silos that make it difficult to get departments on the same page working toward a common goal. The same is also true on a micro level across organizations, for example with separate teams within marketing departments trying to coordinate across email, mobile, web, search, offline channels, etc. It is thus typically painful to try to provide a meaningful, cross-channel experience for the customer. But not doing so can cause other problems—leading to declining loyalty, infrequent purchases, and decreasing brand advocacy.

Revenue Teams Under Pressure To Reduce Acquisition Costs

Duetto Research Blog 21 August 2017
What it costs to acquire a customer is becoming as important an issue as what rate you’re charging that guest. As industry executives (especially those in the financial realm) look more closely at costs of acquisition, hotel sales and revenue specialists will be under increased pressure to lower costs while of course raising rates.

Cloud computing agreements: Five things to look out for

By Joby Beretta
In the Hotel Yearbook 2016, several contributors predicted the use of cloud computing shifting to the mainstream. Some of the benefits highlighted were reduced cost and increased flexibility, accessibility, updating, security and guest service. Now Joby Beretta of UAE-based The Bench offers some practical guidelines to consider when making this move.

Measuring Demand In Your City Will Skyrocket Your Revenue - Here Is How!

RateGain 21 August 2017
How do you go about measuring demand? You could be missing the benefits that a simple tweak to your approach can bring - focusing on city demand forecasting.Unprecedented demand offers an opportunity to earn more revenue. However, with a new or a rare event coming to your city you need to create a new Revenue Strategy to tap this demand because you do not want to land up in a situation where there are not enough rooms to sell when the hotel demand is at its peak and you miss the opportunity to sell your rooms at a premium price.Earlier, the hotel PMS provided all the data used for forecasting within a hotel. This system holds years of historical information across a variety data types like - room types, customer segments, the length of stays and more. With that data along with booking pace, hotels generated forecasts and thus made pricing strategy. But, were those pricing decisions ideal? Perhaps not. Here is why.Big data is providing a new facet to the hotel demand forecasting. New data sources like air booking data, social reviews, ratings, and even weather--can help hotels better understand the opportunity of their upcoming demand.Today, there is a lot of information available about consumer shopping habits. New data points include competitor-pricing, events in your town and macro-economic & geographic factors, air booking data, social reviews and ratings, weather, and web shopping data.* Events and other economic Factors - Advance information about events, festivals, conferences happening in your city is very important, it simply means increased demand. Other local factors, like economic or political development, can play a big role in hotel demand creation as well.* Social Reviews and Rating--Better reviews lead to higher demand, which means you can increase pricing and maintain occupancy.* Weather conditions - Good weather can affect hotel demand and the same goes for bad weather. If you are in a weather-driven city, the impact can be even greater.* Web-Shopping Data--Knowing who is shopping, when and why they are not booking, can provide incredible insight.* Air Booking Data - Following are some of the most trusted and effective ways in which you can forecast local demand through a careful analysis of booking data of airlines.It is suggested that each data type should be measured and the most applicable information should be included in your pricing strategy.Forecasting demand through data from airlines; an intelligent approachFrom the airline reservation data, hotels can specifically check for future bookings (demand) for their city. In the case of one-day-return bookings, you can be certain that they mostly corporate meetings. By the same token, in the case of flight bookings for longer durations, vacation, would imply an increase in hotel demand in that period and dates.Throughout the year, you must periodically check airline bookings data to ascertain the way in which the number of bookings to your city very over several months. This gives you a clear picture of the low, medium and high seasons for your business. This helps you strategize in advance for every season and derive the revenue targets accordingly. For example, if you see an increase in hotel demand for say October, say 2 months from today. A revenue manager can plan to hold some inventory for October, which they can sell at a higher price which demand rises.Check the increase in the number of flight bookings during the holiday season. Here, you must take care of the fact that holiday seasons may differ for adults (singles) and children (read it family) and as per geography also. Say, a tourist from few countries may holiday in Aug- Sept when schools are closed and some may have holidays in December. Service class or professionals may get their annual holiday allowance in the month of December, while some school/college students have holidays in autumn. Hence, a revenue manager can design custom packages targeted at young and millennial guests much before vacation season hits to tap this segment since most travelers plan much in advance and thus plan hotel inventory distribution and price accordingly.Keeping a check on competitor rates also helps largely. RateShopping your competitor rates will give you fair ideas of how they are priced on specific dates and period.With all these findings it is clear that you need to focus more on forecasting demand just like any other revenue management aspect to keep your hotel business at the top of its game. However, accuracy in forecasts can only be achieved through meticulous analysis of the right kind of data. You can utilize online tools such as Google Analytics to analyze the demographics of your website visitors. For procuring realistic data and its automated analysis, you can also use Hotel Rate Shopping Tools that can help you with this analysis and insights. It will make your job a lot easier.To yield better revenues and stay ahead of your competitors; you must measure room demand from a geographical standpoint with an emphasis on proximity to the targeted market.

Hotels make strides measuring ancillary revenue

eyefortravel.com·Requires Registration 21 August 2017
With growing competition, understanding the impact of ancillary revenue on the bottom line is crucial and, while there is still work to do, hotels are upping their game Measurement of ancillary revenue streams is up across the board, says the new Aggregating Data Streams for More Effective Revenue Management report from EyeforTravel.
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  • HITEC Amsterdam 2017: E20X
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Hotels make strides measuring ancillary revenues

eyefortravel.com·Requires Registration 21 August 2017
With growing competition, understanding the impact of ancillary revenue on the bottom line is crucial and, while there is still work to do, hotels are upping their game Measurement of ancillary revenue streams is up across the board, says the new Aggregating Data Streams for More Effective Revenue Management report from EyeforTravel.

Join Oracle Hospitality at Equipotel 2017, Sao Paulo, Brazil, September 11th - 14th

Oracle Hospitality Check-In 18 August 2017
Oracle Hospitality will be attending Equipotel 2017 in São Paulo, Brazil, September 11th – 14th. Equipotel is THE event for hospitality and food service chains in Latin America. For the 55th Anniversary of the event, Equipotel is offering the best products and brands, alongside extensive programming for hospitality professionals to indulge in. This year, the event will see owners of hotels, inns, bars and restaurants attend – so full of networking opportunities!

Enhance Fan Experience with Oracle Hospitality: Join us @ Stadia & Arena Asia Pacific 2017

Oracle Hospitality Check-In 18 August 2017
Oracle Hospitality Sports & Entertainment is getting ready for the Stadia & Arena Asia Pacific show hosted in Chiba City, Japan September 12-14th. Due to last year’s success, this year’s conference is bigger and better and Oracle Hospitality Sports and Entertainments is excited to be part of the three-day experience. Hosted in Japan, home of 2020 Tokyo Olympics, we’re anticipating an electric atmosphere – what better place to host a sports venue event?

Boom Times in Australia, New Zealand are Right Time for Hotels to Bolster Pricing Power

Duetto Research Blog 18 August 2017
Down Under, times are good for the travel trade. As hoteliers in Australia and New Zealand reap the benefits of increased tourism, they also would do well to revisit and refine their pricing strategies so they have more power to hold and yield rate in the future, experts say. According to Tourism Australia, the country recorded a healthy 6.8% increase in visitor arrivals in May 2017 over the same period last year. This brings them to a 9.2% increase in arrivals — translating to 713,000 more visitors — for the year thus far, compared to the same period last year. Not too shabby.

Hotel Technology: 4 Trends That Are Here for the Long Haul

trivago Blog 17 August 2017
Whatever the laws are that set the pace of human evolution, they clearly have no authority over the evolution of technology. While there are those predictable advances in hotel tech that can be seen coming from a mile away, the natural progressions of developments years in the making, there are just as many that erupt on the scene, taking the industry by surprise and by storm.

Technology Is The Key To Fitness Industry Success

Gym Insight Blog 17 August 2017
It’s not about having the most technology, but rather the right equipment that is going to help you run your small gym business most efficiently. By running your club resourcefully, you’ll get into profit sooner and make the quality of your offerings better. Technology is evolving so rapidly now that you can check in every six months and find new solutions for just about everything. The hazard of occasional check-ins is that you might have missed something in the months in between. The right technology for small gym businesses is that which disappears into the background, allowing you to focus entirely on the tasks of creating the right experiences to amaze and engage your membership.

So Happy Together: Pricing & Inventory Controls

IDeaS Blog 17 August 2017
Milk & cookies, bacon & eggs and peanut butter & jelly are notoriously classic food combinations. As individual food components, each one is a workhorse worthy of a tasty and singular snack.

A New Hero: Hotel Technology Can Save the Industry

Duetto Research Blog 17 August 2017
From the outside looking in, it appears hotels and the collective hospitality industry are doing just fine. We’re setting record occupancy numbers, learning more about our guests, and watching new hotels pop up left and right.

Introducing AURA, the room service robot | cnn.com

cnn.com 17 August 2017
What's your favorite hotel perk: Is it the swanky gym, the fluffy pillows, the opulent spa? Or maybe it's the simple but luxurious treat that is room service. After all, once you've ordered an indulgent breakfast in bed, it's hard to go back to making it yourself.One hotel in Singapore is taking room service to a new level thanks to AURA, the room service robot.AURA works in the M Social Hotel in Singapore -- a lifestyle hotel designed with the business-traveling millennial in mind.Meet a robot who delivers room serviceFrancesca Street, CNN * Published 15th August 2017 (CNN) - What's your favorite hotel perk: Is it the swanky gym, the fluffy pillows, the opulent spa? Or maybe it's the simple but luxurious treat that is room service. After all, once you've ordered an indulgent breakfast in bed, it's hard to go back to making it yourself.

3 Ways To Go Viral And Generate Bookings

Net Affinity | Conversion Optimisation for Savvy Hoteliers 17 August 2017
In the 21st century every marketing campaign we see online or offline has a strategy behind it in one way or another. Marketing campaigns are employed to create brand awareness for your product, increase interest and revenue in the long term. However, to get your marketing campaign to stand out from the crowd and perhaps even go viral, you’ll need to capture the attention of your audience in a bigger way. If you scroll through your news feed on Facebook, Twitter or Instagram you will quickly come across a controversial Ad, article or statement that will generate a huge reaction, and gain momentum through sharing and engagement on the web.

Envisaging the hotel of the future

By James Law
If the 20th century was an era of conventional hotel design, the beginning of the 21st century has seen the arrival of new forms of hotel design. The growth in urban hotels, boutique hotels, resort hotels, and other permutations of the typical hotel model has yielded a great variety of hotel designs around the world. However, as architect James Law of the Hong Kong-based firm James Law Cybertecture writes, what may set the 21st Century era hotel design from its predecessors is the rapid innovation in everything. Raised design-consciousness and the rapid adoption of technology will yield a new generation of hotels that will be systemically different from before. "They will be different," he says, "because the people who stay in them will stay there for new reasons, with new personalities, and with new lifestyles that never even existed before."

Why RM is the new profit management

eyefortravel.com·Requires Registration 17 August 2017
EyeforTravel’s latest report delves into the changing discipline of revenue management and why it is becoming so relevant to a hotel’s bottom line Revenue management is becoming a more all-encompassing discipline, according to EyeforTravel’s new Aggregating Data Streams for More Effective Revenue Management report. In fact, 71% of revenue managers believe that the discipline should be recognised as ‘profit management’.

Why personalisation can deliver 6% more revenue for your hotel

SiteMinder Blog 17 August 2017
All hotels are looking for ways to increase turnover. The more revenue a hotel can generate, the more options they give themselves to create profitable business strategies. Obviously converting as many bookings as possible is a core component of this plan, but getting existing guests to spend more is also a great option.

Don't Let a Special Event Eclipse Your Profits

IDeaS Blog 16 August 2017
The nearing eclipse may darken the U.S. skies, but it doesn’t have to darken your hotel’s profit potential

HOSPA announces exciting Autumn 2017 line-up of seminars and discussions

HOSPA 16 August 2017
HOSPA - the Association providing unparalleled support for hospitality's Finance, Revenue Management, Marketing and IT professionals with career development, networking and up-dating on industry trends and developments - is delighted to announce its highly topical autumn line-up of discussions and seminars, open not just to HOSPA members but the hospitality industry as a whole.The HOSPA autumn programme for September 2017:Thursday 21 September: Bridging the gap between traditional and technologyVenue: The Rubens at the Palace, 39 Buckingham Palace Road, London SW1W 0PSTime: 6pmCost: PS10 for non-HOSPA members; free for HOSPA membersBookings: E: hospa@hospa.orgT: 0203 418 8196How Red Carnation's Rubens at the Palace and Hotel 41, both in London's Buckingham Palace Road, have themselves met the challenge of blending traditional service with the cutting-edge technology demanded by today's guests.Thursday 28 SeptemberStaff and Skills Issues in the Tourism and Hospitality SectorSeminar hosted by Mazars and run in conjunction with the Institute of Chartered Accountants in England and Wales (ICAEW) Tourism and Hospitality Group, and the British Hospitality Association (BHA).Venue: MazarsTower Bridge House, St. Katherine's Way, London E1W 1DDTime: 5.30pm for 6pmCost: PS10 for non-HOSPA members; free for HOSPA membersBookings: E: hospa@hospa.orgT: 0203 418 8196Speakers include: Jon Claypole, Partner, Tax Investigations and Employer Solutions, Mazars; Richard Karmel, Partner, Business and human Rights, Mazars, John Guthrie, Employment Policy Adviser, British Hospitality Association, Moderator: Gareth Jones, Partner - Head of Entrepreneurial Services and Head of Hospitality and Leisure, Mazars. Topics will include the sensitive service charge/tronc issue; the National Minimum Wage; staff uniforms; employee accommodation; and the impact of the Modern Slavery Act.The HOSPA autumn programme for October 2017:Thursday 5 OctoberFor hoteliers ONLY: HOSPA and Atos 1st Annual Roundtable Event: 'Transforming Hospitality, embracing Digital'Venue: Atos Business Technology and Innovation Centre, 4 Triton Square, Regent's Place, London NW1 3HGTime: 3.30pm to 7pmCost: Free for non-HOSPA members and HOSPA membersBookings: Limited spaces available.Speakers include: Juan Antonio Gomez Garcia, Research Analyst BDO UK Leisure and Hospitality. Focusing on how embracing digital can transform hospitality. An opportunity for hospitality leaders to meet and discuss latest trends impacting the sector, in a strictly no sales environment; and learn from keynote speakers. Delegates will have direct input into the inaugural 'Directive on Digital Transformation: Hospitality' report.Wednesday 18 OctoberHotel Asset Managers - Minimising the PainHow can the relationship between owner and manager - and the value of the hotel - be optimised?Venue: Sofitel St James's Hotel, Waterloo Place, London SW1Time: 6pm for 6.30pmCost: PS10 for non-HOSPA members; free for HOSPA membersBookings: E: hospa@hospa.orgT: 0203 418 8196Speakers include: Katie Benson, Vice President Operations, Jumeirah Hotels & Resorts, Cody Bradshaw, Senior Vice President and Head of European Hotels, Starwood Capital, Frank Croston, Partner, Hamilton Hotel Partners, Richard Nottage, Owner, Sofitel St James's and Sofitel Grand, Amsterdam, Hugh Taylor OBE, Chief Executive, Michels & Taylor, Moderator: Russell Kett, Chairman, HVS London OfficeHotel operators expect their operators to increase their hotels' revenues, profits and values. Increasingly they are turning to professional hotel asset managers to help ensure this is achieved. So, what are the advantages - and limitations - of bringing in an asset manager? What are the various options - in-house or outsourced? Shouldn't an experienced hotel operator be able to look after all the owner's interests without such 'interferences' or can each bring out the best in the other? How can it be a mutually rewarding, enlightening and productive relationship? These questions and more will be addressed by the expert panel.

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