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    Hospitality Industry Technology Exposition & Conference

    June 26-29, 2018


Global software business celebrates opening in Ireland

Guestline 28 July 2017
Experienced hospitality professional Clio O'Gara joins the property management, channel distribution and digital marketing business as country manager for Ireland, and is responsible for driving growth.The expansion comes as the business celebrates a raft of new developments and announcements including being recognised by the London Stock Exchange Group as one of 1,000 Companies to Inspire Britain, a comprehensive upgrade to the popular property management system, Rezlynx, and the addition of multiple clients across the hospitality sector.James Cannon, head of international development, Guestline, explains:"Guestline's software is being adopted in more and more hospitality based businesses throughout Ireland. We are excited to see our business expand and grow in one of the world's best destinations for hospitality. We have extensive expansion plans and will be adding to our Ireland-based team, as we look forward to cementing our position as the Irish hospitality industry's software partner of choice."Guestline's multi award-winning software for hospitality businesses is cloud-based. The software enables hospitality business owners and managers in sectors such as hotels, serviced apartments, pubs, student accommodation and more, to manage bookings and operations both efficiently and profitably. Innovative technology developments include integration with many leading 3rd party applications, tokenisation for PCI compliance and more functionality to improve customer service and capture more revenue.Clio O'Gara, country manager, Ireland, Guestline, adds:"I'm thrilled to be part of the trailblazing Guestline team and to be charged with supporting Irish businesses in achieving greater revenue and profitability. This is an exciting time for Guestline and Ireland's incredible hospitality industry. There are so many opportunities to harness."O'Gara's international career in the hotel sector includes roles at Hilton International in Paris and Brussels and Accor Hotels in both Paris and the Channel Islands. Since returning to Ireland she led the Bewley's Hotel Group with responsibility for over 21,000 bedrooms before most recently working as chief marketing officer for almost five years at the Gleneagle Hotel Group.Guestline's current roster of clients in Ireland includes the Green Isle Hotel, Randles Hotel, Dromhall Hotel and The Pier Hotel Limerick . As part of its expansion into Ireland, Guestline's technology platforms also allow for multiple add-ons to work to the benefit of Irish hoteliers alongside the extensive range of hospitality software.For more information on Guestline please visit Guestline.com, and for demonstrations in Ireland please email Clio O'Gara on clio.ogara@guestline.com.

Guestline announce partnership agreement with Digital Alchemy

Guestline 14 July 2017
Guestline and Digital Alchemy, a leading provider of CRM solutions in the hospitality marketplace, are pleased to announce a partnership agreement.Digital Alchemy's team of hospitality veterans create industry-leading CRM solutions for hotels, spas, and resorts. Their passion for the hospitality industry has driven them to develop digital marketing solutions that drive revenue and empower property management teams to raise the bar for guests like never before.Digital Alchemy has a proven solution that, when paired with Guestline solutions, will allow properties to drill down into customer data and ensure every opportunity to drive revenue is optimised. They offer pre- and post-stay targeted email communications, including Confirmation Emails, Pre-Stay Reminder Emails, PostStay surveys, targeted email offers and more. Digital Alchemy's professionals are dedicated to increasing guest engagement while turning your guests into customers for life."Phase 2 of Guestline's growth is well under way with focus being put into our 3rd party integrations and partners. We are passionate about collaborating with a huge selection of hospitality focussed, industry-leading services to ensure every aspect of managing a property is met. Digital Alchemy are leaders in the field of guest management, relationship management and using social engagement to increase revenue, which we recognised as a fantastic addition to the Guestline product suite. We are looking forward to working closely with the team at Digital Alchemy to empower our users with the latest technology available." Andrew Williams, Development Director at GuestlineNigel Allport, Vice President, Business Development at Digital Alchemy added, "We are very pleased to be partnered with Guestline to offer our mutual clients hospitality-specific Customer Relationship Management (CRM) and email marketing solutions. This will enable properties to increase sales, reduce no-shows and drive additional revenue.Digital Alchemy's aim is to help personalise the guest experience while simultaneously assisting the hotels' overall marketing and revenue generation objectives.We recognised Guestline as a leader within the hospitality sector. Our partnership will give Guestline clients access to world-class guest communication and digital marketing services which will bring a new dimension to driving revenue and empowering hotels to raise guest loyalty and repeat visitors"To arrange a demonstration of the suite of hospitality software solutions available from Guestline and details on Digital Alchemy, please contact us via enquiries@guestline.com.

Flexi-lets opt for Guestline's superior hospitality solutions to manage apartments

Guestline 11 July 2017
Flexi-lets are the latest serviced apartment provider to select Guestline's award winning, fully integrated hospitality software solutions in order to drive online bookings and provide access to comprehensive availability and rate management tools.Flexi-lets required a system that is continually developed to remain at the forefront of technology, without costly upgrades and equipment purchase costs; in short a property management system that is suitable for the unique and complex nature of the serviced apartment industry and the functionality to deliver a multi-site PMS."We have been following Guestline's progress for a number of years now and we were keen to adhere to a cloud based delivery model, which Guestline offer. This made our decision a lot more straightforward and, combined with Guestline's WebSuite, re writing our front end and developing this all under one supplier, it made commercial sense. Guestline have clearly developed their solutions and procedures and we are delighted to be using their software for our day-to-day operations." Paul Caudell, Chairman - Flexi-letsSpecialised in providing cost effective serviced accommodation for large multinational companies as well as small to medium businesses, Flexi-lets can cater to all needs. Prime locations make Flexi-lets a popular choice with free high speed WIFI and creature comforts for guests such as Egyptian cotton linen and kitchen starter packs.Nathan Ridgwell, strategic sales consultant at Guestline added, "Our work with Flexi-lets is a fantastic example of managing multiple serviced apartment sites from one central system. Rezlynx allows Flexi-lets to centralise operations like channel distribution, rate management and reservations to reduce costs and drive efficiencies."Paul concluded, "I would definitely recommend Guestline and I'd like to thank all of the team for their commitment to our project - with particular thanks to our head trainer Karen Fisher, without who's patience, knowledge and work in to the early hours on more than one occasion, we would not have achieved our go live."To arrange a demonstration of the suite of hospitality software solutions available from Guestline, please visit www.guestline.com or contact us via enquiries@guestline.com

Guestline tap into the Student Accommodation sector to generate additional revenue for owners and operators.

Guestline 23 May 2017
Guestline recently showcased their property management system, Rezlynx at ASRA, a conference specifically catering for professionals within the student accommodation sector. Seeing a gap in the market, Guestline, with over 25 years' experience in property management solutions, are well placed to deliver Rezlynx as a preferred choice for the Student Accommodation sector.Guestline can provide owners and operators with access to extra revenue streams from the implementation of the Rezlynx PMS, enabling them to optimise room usage and room rate levels during non-term periods. Connection to leading online travel agents is also available from Guestline, which will provide distribution of rooms to a wider accommodation marketplace.Guestline customers benefit from system security and accommodation processing peace of mind with Level 1 PCI compliance for hosting and payment processing. This means customers benefit from an all in one, end to end solution from one supplier, widely experienced in delivering cloud hosted hospitality software.With the use of Guestline's integrated and open solutions, student accommodation operators therefore don't have to 'make do' with workaround / sub optimal implementations for their booking systems and processes. The solutions offered are fully integrated and automated and allow for simple integration with other operational / payment systems that operators may have currently in use. In addition, they are also accessible from any place, on any device, at any time.The Guestline suite of solutions can also help student accommodation providers expand their conference and banqueting business to provide a fully functional commercial solution for your entire accommodation provision and associated services.Alex Wigmore, Regional Strategic Sales consultant at Guestline explains "With Guestline's Rezlynx PMS, Student Accommodation providers can reap in the benefits of distributing room inventory across Online Travel Agents traditionally used by hotels. Connecting to leading players such as Booking.com and Expedia can supply operators with a stream of reservations to fill room stock that would ordinarily stand empty during non-term time. Guestline's solutions are giving Student Accommodation providers a quick, easy and scalable suite of accommodation software solutions to generate additional revenue"To arrange a demonstration of Guestline's Student Accommodation solutions click here.

B2 Hotel group select Guestline's suite of hospitality software solutions for implementation across portfolio of 30+ hotels in Thailand

Guestline 5 May 2017
Guestline, market leaders in innovative cloud hosted property management solutions and services for the hospitality sector, are pleased to announce B2 Hotels in Thailand as the latest group to opt for the company's next generation software.With 33 properties across Thailand and 20 more in the pipeline, including B2 Riverside Premier Hotel in Chiang Mai, B2 Monethong in Laos, B2 Pai Premier Resort in MaeHongSon, B2 Phuket Boutique & Budget hotel in Phuket, B2 Bangna Premier Hotel in Bangkok and B2 South Pattaya Premier Hotel, B2 Jomtien Boutique and Budget both are in Pattaya, B2 Hotels are an impressive addition to the hotels already utilising Guestline solutions in Thailand.Mr Niran Chawla, CEO at B2 Hotels, recently visited Guestline's UK based head office to participate in the signing ceremony with Guestline CEO, Andrew McGregor, Head of Commercial Development James Cannon and Sales and Marketing Director, Rupert Gutteridge.B2 Hotels have chosen Guestline's award winning property management system Rezlynx, Guestline distribution and a number of industry integrations to power the day-to-day management of each property.Explaining the decision to implement Guestline solutions across the portfolio, Mr Niran Chawla commented, "Guestline are the right fit for our business needs as we expand our portfolio of properties throughout Asia Pacific. Cloud hosted solutions will enable us to manage our accommodation offering from one system, in real time, from any place and on any device. Management will be able to access reports on each property easily and the integrations offered by Guestline will allow us to operate more efficiently. We recognised Guestline as an industry leader in technology for the hospitality marketplace and are therefore very happy to be working alongside the team."Andrew McGregor - CEO at Guestline said, "B2 Boutique and Budget Hotels has become a well-known and successful boutique and budget hotel chain in Thailand and neighbouring countries, and is continuously expanding and welcoming new properties into the group. We are extremely pleased to have been selected to support B2 Hotels with their technology needs and look forward to increasing our presence across Thailand."To arrange a demonstration of Guestline solutions in the Asia Pacific region, please contact the team here.

Upsurge in independent hotels selecting Guestline as supplier of choice for cloud hosted hospitality solutions in Q1 2017

Guestline 21 April 2017
Amongst other wins for the company, over 50 independently owned and operated hotels have opted for Guestline's cloud hosted suite of products over the last 3 months. These are all designed to streamline operations, increase efficiencies and have been developed to optimise revenue generation for properties selecting Guestline.These have ranged from 15 to 150 bedroomed properties, with Rezlynx proving to be a scalable solution that meets the needs of many of today's hoteliers. With swift reservations inputting, full integration with a wide range of hospitality-focussed third party applications and with dedicated account managers, Guestline is a comprehensive solution for many properties of all sizes.One of the recent additions to the Rezlynx portfolio includes The Corner House Hotel in Surrey. John Davis, Hotel Manager at The Corner House Hotel explains, "We are a unique operation, small and bespoke, so having a training schedule didn't work for us, but this didn't faze the Guestline team at all. They were flexible and fitted in with our needs, grabbing an hour or two with various staff when we could get them in, sometimes at a moment's notice. The training team at Guestline are extremely friendly and understand the needs and challenges we faced."Another property to embrace Guestline's solutions is Matfen Hall Hotel, Golf and Spa winner of Large Hotel of the Year 2015 at the Visit England Awards. Matfen Hall Hotel opted for Guestline's cloud hosted property management system, Rezlynx,alongside the extensive distribution and PCI solutions.Sarah Barber - Sales & Marketing Director at Matfen Hall Hotel said "The training team at Guestline delivered exceptional service to us during the switchover. Preparation ensured the process was seamless and a great success. Rezlynx gives us the flexibility to manage the property off-site, allows access to detailed reporting and gives the reassurance of intuitive, next generation technology.Rupert Gutteridge, Sales and Marketing Director at Guestline said" We are continuously developing our software offering and keep our clients up to date with the latest innovations whilst supplying complimentary updates on a regular basis. Our commitment to clients and extensive experience within the hospitality market place makes Guestline a trusted provider of revenue generating solutions as we continue to deliver cutting edge technology to independent hotels."To arrange a demonstration of Guestline's solutions which include property management. distribution, digital marketing and EPoS contact a member of the team here.

Guestline partners with RateGain to deliver superior pricing and revenue optimization technology

Guestline 19 April 2017
Founded in 2004 and with over 12,000 clients, RateGain supplements Guestline's distribution offering, giving hotel customers a quick and easy way to update rates and availability to a wide range of global travel sites.James Cannon - head of commercial development at Guestline explains, "Adding RateGain to our portfolio of third party integrations allows our users the flexibility and control of connecting to additional online travel agents at the click of a button. RateGain have a proven track record in supplying properties with revenue enhancing technology and we are very pleased to incorporate this into our set of solutions."Guestline users will also benefit from access to RateGain's suite of tools including Rate Shopper, Revenue Optimizer & Channel Manager, which can all be seamlessly integrated into their Rezlynx property management system. Comprehensive reporting for each channel complements Guestline distribution and enables advanced revenue management.Mr.Bhanu Chopra, CEO at RateGain said, "We are really excited to partner with Guestline and look forward to offering a comprehensive suite of solutions to hotels for their revenue management needs, alongside Guestline's advanced PMS system. We are confident that with Guestline's experience & expansion, both companies will help each other grow exponentially"For more information on RateGain and Guestline's partnership, or to register your interest in channel availability please contact a member of the team here or email enquiries@guestline.com

Best Western Hotels reap the benefits of Guestline's powerful PMS Two- Way interface

Guestline 6 April 2017
Best Western hotels are reaping the benefits of Guestline's Rezlynx cloud hosted property management system, which incorporates the essential functionality of a seamless two-way link to the Best Western CRS.A flurry of Best Western properties have joined the rapidly growing portfolio of Guestline customers in the last few months. The latest member hotels to select Guestline's cloud hosted, functionality-rich PMS include The Best Western Guidepost Hotel in Bradford, The Best Western Lovat Hotel in Perth, The Best Western Philipburn Hotel in Selkirk and The Best Western Ryokan in Newcastle.The PMS Interface is easy to deploy, has been installed at many Best Western GB member hotels already and works seamlessly with Guestline's distribution product to deliver the important two-way connectivity to the Best Western CRS.Individual and group member hotels are able to manage their rates, availability and restrictions directly from the PMS. After just 3 weeks of installing Guestline solutions The BEST WESTERN PLUS Swan Hotel, a 48 bedroomed property with suites and self-catering apartments located in Wells, achieved a 20% uplift in room sales and an increase of 8% in occupancy thanks to increased exposure across multiple channels and closer rate management. Last room availability enabled by Guestline across all channels also helped boost direct bookings.Mark Tobin, General Manager at The BEST WESTERN PLUS Swan Hotel said, "Changing a system is always unsettling and it's an unnerving time for all concerned. The Guestline systems weren't the cheapest on the market, but the value for money was phenomenal - you certainly get what you pay for...and more!"Joanne Preece, Business Change Manager at Best Western GB commented, "The successful on-going collaboration with this vendor ensures that Guestline remains the most popular PMS choice amongst our members. Members are delighted, not only with the PMS and Interface, but the exceptional level of service they receive from Guestline from installation to support."To arrange a meeting to discuss how Guestline's software and services can increase revenue, occupancy and operational efficiencies contact a member of the team here or email enquiries@guestline.com

Guestline appoints HotelREZ as a GDS representation partner

Guestline 29 March 2017
HotelREZ, one of the largest and fastest growing hotel representation companies in the world, has been appointed as a GDS and distribution partner to Guestline, a leading provider of cloud-hosted property management (PMS), distribution and digital marketing technologies for the hospitality industry.The two UK-based companies have already put in place a certified 2-way XML connection, which ensures hotel customers benefit from seamless connectivity between both providers. With this new partnership, Guestline customers are able to distribute real-time rates and inventory to the Global Distribution Systems (GDS), primarily used by travel agents, as well as to millions of other bookers using websites powered by the GDS worldwide. In addition to this, HotelREZ customers can benefit from Guestline's online merchandising platform, WebSuite, and channel management services.Guestline customers can also benefit from access to HotelREZ'S own network of preferred travel agencies and consortia partnerships, as well as its global demand programme, which includes corporate and MICE RFP generation."Recognising that the GDS is of great importance to hotels' bottom line, we decided to broaden our distribution offering by partnering with HotelREZ, who are recognised as a global leader in the hotel representation sector. Our certified 2-way connectivity has already proved beneficial to a significant portfolio of mutual clients, providing them with optimal revenue and yield capabilities. Coupling Guestline's Rezlynx PMS with HotelREZ's unique distribution capabilities adds significant value for customers." Rupert Gutteridge, Sales and Marketing Director at Guestline."Guestline offers a best in breed property management system, and exceptional service to its customers, so we are delighted to have been selected as a GDS representation partner. HotelREZ is continually focused on leading the market in providing a range of flexible entrepreneurial distribution, sales and marketing tools, aimed at independent hotels worldwide on an individual hotel or Private Label basis. We believe a combination of Guestline technology and our distribution platforms offers the very best solution for hotels looking for revenue growth." Mark Lewis, founder and CEO of HotelREZ.Guestline and HotelREZ working in partnership will provide hotels with significant business distribution capabilities and ensure the latest technologies are available to Guestline customers. Contact us here for further information.For more information on the suite of products and services available from Guestline, please visit www.guestline.com

International Hotel Management Group (IHMG) to implement Guestline's cloud hosted and mobile hospitality solutions across their hotel brands

Guestline 29 March 2017
The IHMG team selected Guestline as their preferred provider of centralised and integrated hospitality solutions to enable the efficient and effective management of each of the 11 properties from any device at any time from any location. It was essential for IHMG to upgrade from their previous disjointed, non-integrated system that also required manual loading of rates and availability across the group. With built-in rate management, this will no longer be an issue and will free time and resources for alternative duties.Guestline were selected to provide a scalable solution that will support the IHMG team with their extensive expansion plans across Europe. IHMG will benefit from an ongoing programme of product development and upgrades across the suite of products, enabling them to stay up to date with latest enhancements and to utilise the latest technology available to them.Inge van Laar, Manager Business Process & Information Technology at International Hotel Management Group said, "The customers' experience is of upmost importance to us. We are keen to increase automated processes wherever possible to allow the front of house teams to spend more time enhancing the guests' stay at the hotel and to minimise the customers' effort to book online - thus creating a seamless and enjoyable customer journey.We use Rezlynx mobile across a range of tablets to allow quick, easy & mobile check in and out of the hotels. The installation and training we received was second to none, the disruption to our business was non-existent and most of our data was seamlessly transferred from the old property management system to Guestline. We were concerned about losing the invaluable customer history data we have collected on our guests but, again, this was seamlessly transferred into Rezlynx with limited disruption experienced."The need for a hospitality solutions provider capable of supporting the requirements of a growing hotel group with improved reporting, smarter property management and mobile technology to develop their business and focus on lucrative revenue streams was very important to IHMG. The company can now benefit from flexible, easy to use technology, with clear overviews and comprehensive reports across the estate, accessible at any time from any place.Matt Willacy, VP of Strategic Business at Guestline added, "IHMG has embraced Guestline's superior solutions and has selected Guestline technology to power their operational efficiencies and enhance their effectiveness. IHMG is a very welcomed addition to Guestline's rapidly increasing customer base and we are looking forward to supporting the IHMG team during this exciting time of growth and expansion."To arrange a demonstration of the suite of hospitality software solutions available from Guestline, please visit www.guestline.com or contact us via enquiries@guestline.com

Guestline showcase extensive suite of cloud based hospitality solutions at HITEC Amsterdam

Guestline 24 March 2017
Guestline, leading providers of hospitality software solutions with over 25 years' experience in the hospitality sector, will be showcasing PMS, distribution and digital marketing technologies at HITEC Amsterdam.The company will be demonstrating their comprehensive product suite, which includes the award winning property management system, Rezlynx, channel distribution technology and the extensive range of digital hospitality marketing solutions.Thousands of hotel properties worldwide are partnered with Guestline for their products and services, including Legacy Hotels, Coast & Country Hotels, Innkeepers lodge, Greene King, Best Western hotels, plus a growing range of other accommodation providers in other sectors including SACO Apartments and CRM students.A popular choice for independently owned properties, large groups, management companies, serviced apartments, pubs, hostels and student accommodation, Guestline hospitality software solutions are scalable, secure, functionality rich and highly recommended by users.The first of three HITEC events in 2017, HITEC Amsterdam, on March 28-30 at the RAI Amsterdam Convention Centre, has seen pre-registration already exceeding the expected attendance numbers.Rupert Gutteridge, Sales and Marketing Director at Guestline, who will be attending the event with colleagues from Guestline, said, "2016 was a fantastic year for the Guestline team and 2017 has started out even better. We have seen incredible growth across the world as more and more properties are utilising the advanced hospitality technology delivered by our development team.As we move through to our next phase of growth, emphasis will be placed on extending integrations with third party services, strengthening our European presence and expanding into new territories.HITEC Amsterdam gives us the perfect platform to connect with professionals throughout the industry and our representatives will be available to demonstrate the software at stand 19."For further information on Guestline products and services or to arrange time for a meeting at HITEC Amsterdam, please click here.

Dolby Hotel in Liverpool achieve record breaking room rates, occupancy and yield with Guestline solutions

Guestline 15 March 2017
The Dolby Hotel, a 64 bedroomed property in central Liverpool, have reported strong increases across the board since implementing Guestline hospitality software solutions. These include Guestline's award winning property management system Rezlynx, Guestline's robust EPoS, Guestline Distribution and PCI Solutions.Cloud hosted and used in thousands of properties worldwide, Guestline's solutions embrace next generation technology and empower hotels with revenue generation capabilities, flexibility and enhanced control.Gavin Shelton from The Dolby Hotel Management Team explains, "2016 average room rate was up 4% on 2015 which had previously held the record for the highest we have achieved to date. I genuinely did not think we could ever make an improvement on 2015 as this had beaten the previous record by 10%. Implementing Guestline was the best decision we could have made at The Dolby Hotel. We have substantially increased the number of direct bookings we take via our own website, which I attribute to bookers taking advantage of the easy to use Online Booking Manager.The easy to use, yet very powerful rate control, has allowed us to use rate restrictions to improve length of stay during high demand periods, and this has contributed hugely to our record-breaking figures. The comprehensive Channel Manager connects to all of the top performing channels in real time allowing our complete available room inventory to be on the market at all times."The Dolby Hotel have seen overall turnover up by 6% on the previously recorded best year and yield up by 7%. Reduced operating costs, together with streamlined, automated processes, have allowed the team to concentrate on their guests. In addition, by using one of Guestline's many user-friendly interfaces, they have successfully increased the number of TripAdvisor reviews five-fold following the implementation of Guestline and TripAdvisor's latest tool, Review Express.To arrange a demonstration of the suite of hospitality software solutions available from Guestline, please visit www.guestline.com or contact us via enquiries@guestline.com

Guestline and Tierney's invite Irish hoteliers to popular Connect event in Limerick

Guestline 28 February 2017
Guestline has teamed up with their Irish partner, Tierney's, to host a second Irish Connect event in Limerick, aimed at the Irish hospitality market.Being held on 5th April at The Hunt Museum, hoteliers will learn about the latest technological innovations in the marketplace from industry experts and can share fresh ideas with like-minded hoteliers from across the region.Guestline, market leaders in property management, distribution and digital marketing solutions for the hospitality market and their Irish partner Tierney's, a leading independent IT solution provider, will be hosting this event in Limerick.They will be joined by key industry partners, Google, Cadenza, Digital Alchemy and GuestRevu who will be demonstrating how hoteliers can convert their online presence into bookings; how to drive reviews to TripAdvisor; how to maximise business intelligence and how to effectively communicate with hotel guests after the reservation process.James Cannon, Head of Commercial Development at Guestline commented, 'With today's traveller embracing online and mobile platforms more than ever before, it's becoming significant for hoteliers to be ahead of the digital curve and ensure they are capturing their share of mobile bookings and utilising their guest data more intuitively. Our partners, Google and Cadenza will help delegates explore how hoteliers can stand out from the crowd online and understand guest loyalty more effectively.'With reviews also having a major impact on traveller's booking decisions, GuestRevu will demonstrate how valuable it is for hoteliers to know what guests are saying to help them increase loyalty, growth and profitability. Additionally, Digital Alchemy will demonstrate some great tips for finding hidden revenue and keeping guests spending within the hotel.This is the ideal event for hoteliers interested in driving their occupancy and increasing revenue. It will be relevant for general managers, owners and operators, revenue managers, operation managers and front of house managers who work in independent hotels or groups.The event is free to attend. As numbers are strictly limited, the event is expected to be booked up early so hoteliers need to register their interest ASAP here.

Guestline taps into the Hostel markeplace at STAY WYSE in Amsterdam

Guestline 23 February 2017
With the Hostel market blooming and savvy millennial travellers opting to explore the world and use hostels as a cost-effective alternative to hotels, there has never been a better time for hostel owners and operators to fine tune their offering.Recently Guestline attended STAY WYSE, the industry-leading event dedicated to the sector. Now in its second year, the conference has rapidly established itself as the place to meet with new trading partners: from buyers, to operators, investors and suppliers. Guestline attended as an opportunity to showcase their cloud hosted solutions to a wide range of successful hostel operators.Flying the Guestline flag was Alex Wigmore - Strategic Sales Consultant at Guestline - who has spent many years in the hospitality industry providing property management solutions to independent and group properties throughout Europe, including hotels, hostels and student accommodation.Due to the fantastic organisation of the event by the STAY WYSE team, Alex was able to have 25 meetings all in one day! Held in the historic stock exchange building in central Amsterdam, the day could only be described as a roaring success.With attendees from across the globe, there was a clear vision of how important the use of social media is for the sector. Youth travellers are incredibly 'social' and therefore one of the best ways to entice and introduce them to hostel brands is via those very channels. Instagram, Facebook, Twitter and Blogs are a brilliant way to connect with potential guests and extremely helpful in encouraging repeat bookings by keeping them engaged in hostel brands long after they have 'checked out'.It is refreshing to see operators, particularly at the event, understanding the value of investing in not just a quality property management system but also in their company and the people behind it.Price is not necessarily the main driver anymore for hostel companies to consider - product quality and guest experience delivery, plus supplier support and development are key to helping businesses grow.Investors are looking for a 'partnership' rather than a traditional B2B transaction which is something Guestline are very proud of being recognised for.The importance of a solution provider that can offer a "one-stop solution" was also recognised. Guestline's product suite ranges from cloud hosted PMS, Distribution and EPoS all the way to website and blog design and implementation.Guestline are really excited to be working with operators in the hostel marketplace and will be sharing the very latest product enhancement and development plans in the coming weeks.Click here to arrange a demonstration of Guestline solutions with Alex.

Innkeeper's Lodge, managed by Mitchells & Butlers, select Guestline's suite of hospitality solutions for their 51 sites.

Guestline 14 February 2017
Innkeeper's Lodge are the latest hotel group to select Guestline's comprehensive suite of hospitality software solutions. Opting for Rezlynx, (Guestline's cloud hosted property management system), CRS (Central Reservation System), Guestline Distribution, PCI (Guestline's integrated payment gateway) and WebSuite, (Guestline's digital marketing solutions) will provide Innkeeper's Lodge with scalable, functionality-rich next generation technology.Owned and managed by Mitchells & Butlers, a leading restaurant and pub company in the UK, Innkeeper's Lodge required a technology solution that could deliver multi-property management across the 51 properties in the portfolio.Quote from Mitchells & Butlers " Guestline's user-friendly interfaces, secure data storage, transparent management reporting and enhanced control of rates and room inventory across all channels were some of the many factors taken into consideration when we evaluated the marketplace and selected Guestline. Operational issues such as overbookings and system accuracy levels were previously an issue, and frustrations with down time and system reliability encouraged us to seek a replacement solution provider.We are very pleased that Guestline can provide us with a comprehensive suite of solutions that, amongst many positives, offers live availability across the entire portfolio to allow Innkeeper's Lodge teams to cross-sell where appropriate and ensure revenue is optimised at every opportunity.When selecting Guestline, seamless integrations with 3rd parties in order to maximize operational efficiency and ensure the company stayed current and competitive were major selling points, along with the need for a system that could allow full control of the properties preferences. We're delighted to be working with Guestline."The provision of training and implementation is a core part of the Guestline support programme and ensures customers optimise their use of an accessible and reliable solution with proven success. The team at Innkeeper's Lodge have welcomed Guestline's support team.Guestline has attained Level 1 compliance hosting and payment processing and is listed on the VISA approved merchant list. Innkeeper's Lodge will benefit from a safe and secure method of storing and processing credit card details, which will form part of the hotel's overall PCI compliance policy.Rupert Gutteridge - Sales and Marketing Director at Guestline explains, "It is of upmost importance to us that our customers get exactly what they want in the way of interfaces. Our systems are developed with the user at its core and Rezlynx is a system that allows seamless integrations across a wide range of services, which is continually added to without penalty to the properties.To offer a complete, sophisticated, yet easy to deploy and use property management solution has always been our priority at Guestline. We are extremely pleased to welcome Innkeeper's Lodge to our expanding customer base and look forward to a long and successful working relationship with the team."Innkeeper's Lodge have also selected Guestline's digital marketing solution, developed specifically for the hospitality industry. WebSuite offers customers bespoke website design, access to the custom-built CMS (Content Management System) and fully responsive websites built for all devices. Bringing full control in house, this allows the properties to make changes as and when the need arises, ensuring events, updates and offers promotional functionality are utilised at all opportunities.To find out how Guestline solutions can help you, please arrange a demonstration here.

Shearing's Coast & Country Hotels choose Guestline to provide comprehensive suite of hospitality software solutions

Guestline 9 February 2017
The comprehensive product suite, including Guestline's cloud hosted property management system Rezlynx, Guestline Distribution, CRS (central reservation system) and PCI has been selected to drive revenues and efficiencies across the group.Shearing's is the UK's number one coach holiday tour operator and offers escorted tours, holidays by air, European river cruises and self-drive hotel breaks as well as operating the brand, Coast and Country Hotels.With plans to enhance the authentic Shearing's customer experience from start to finish, Coast and Country needed hospitality software solutions that can power the marketing, selling and operations of the group and the hotels as independent properties in their own right."The ability to integrate with tour operators was critical for us, as was the need for a strong, comprehensive property management and distribution solution that ensures the needs of each individual property are met, whilst still serving the group as a whole.To bring more streamlined processes to our operations, we needed a provider that could offer exceptional expertise, experience, stability and flexibility. Increasing direct bookings is high on our agenda and we have confidence in the Guestline systems to deliver for us."- Chris Hannon, Commercial Director at Coast & Country HotelsThird party integrations had previously been an expensive, drawn-out process but, with Guestline, the team saw how easy it is to connect Rezlynx with leading hospitality services and applications. With Guestline Distribution, Coast & Country Hotels acquire the ability to deliver all inventory automatically to distribution channels.Rates and availability are exposed in real time and the team have full control on how inventory is distributed across the group, thus enabling increased bookings and revenue optimisation.Guestline Distribution is fully integrated into the property management system, Rezlynx. Available online, on any device and in real time, Rezlynx allows Coast & Country Hotels the flexibility to improve operating efficiencies.With user-friendly functionality and a comprehensive rate management tool built in, Rezlynx is fast becoming the system of choice across a range of hotel groups."We are looking forward to working with Coast & Country Hotels to help drive their revenues by supplying the team with fully integrated, cloud hosted property management and distribution solutions that enhance both operational and strategic management.The group were looking for leading-edge hospitality solutions that are continually developed and can help the properties build their direct business, in addition to utilising tour operators and third parties for distribution. As the hotel group moves from strength to strength, we are delighted that Coast and Country chose Guestline." - Rupert Gutteridge, Sales and Marketing DirectorTo arrange a demonstration of the Guestline product suite, please click here.

Abacus Hotels upgrade to Guestline's hospitality software and support solutions

Guestline 7 February 2017
Guestline welcome Abacus Hotels as the latest hotel group to select the company's leading cloud hosted property management and channel distribution solutions; installation is now complete at three of the group's Best Western properties across Norfolk and Cambridgeshire.The group decided to upgrade to Guestline's systems, which included an integration to Best Western's two-way interface and a fully integrated EPoS system, to overcome server, integration and system support issues they had been experiencing.The Abacus management team are delighted with Guestline's hospitality software's ease of use, following a smooth installation that now gives them seamless operation and control across their portfolio and assists them in increasing revenues and streamlining operations.Howard Darking , Managing Director of Abacus Hotels said "We recognised the need for a PMS provider with whom we could develop a pro-active relationship and after speaking to Castlewood Hotels and Russell Imrie from Queensferry Hotels [two Guestline clients], we were confident that Guestline's solutions would satisfy our needs, especially with the ongoing UK support and development that Guestline provide.We had been getting increasingly frustrated with system operational challenges, support response times and problem resolution before selecting Guestline.The installation went smoothly; the Guestline staff were helpful and listened to our concerns. Having a central overview of all the properties helps with day-to-day management, alongside the fact that we now have greater yield management and much better control over our rates.The seamless connection to the Best Western two-way interface drives bookings that are automatically uploaded to our PMS thereby reducing administration and human error."With Guestline, Abacus Hotels systems are fully PCI compliant and payments are processed safely and securely. Rezlynx PMS enables the team to manage a guest's historic and future bookings from one location and gives real time availability when distributing inventory. The integrated platform helps streamline operations and increases productivity delivering real-time automation of essential business processes, increased exposure and reduced costs.Rupert Gutteridge, Sales and Marketing Director at Guestline added, "Guestline are the largest provider of PMS solutions to Best Western properties across Britain. Abacus Hotels are another fine example of a group now benefitting from fully integrated hospitality solutions connecting front of house, EPoS, distribution, events, reporting and management into one easy to use, intuitive system.Our solutions are supported by a regular programme of development and upgrading with new releases and we pride ourselves on working closely with our clients, providing them with 365 support and assistance from our UK support team."Abacus Hotels include; Orton Hall Hotel and Spa, a 70-bedroom hotel surrounded by 20 acres of mature parkland in Cambridgeshire, Knights Hill Hotel and Spa, with 79 rooms in West Norfolk and Le Strange Arms Hotel with 43 rooms, located on the North Norfolk coast.To arrange a demonstration of Guestline solutions - Click here.

Legacy Hotels select Guestline's Hospitality Software Solutions

Guestline 24 January 2017
Guestline are pleased to announce that Legacy Hotels and Resorts are now live with the Rezlynx property management system across the portfolio and have reported a strong increase in Average Room Rate since the implementation. Legacy selected Rezlynx, part of Guestline's unique, cloud hosted suite of solutions for the hospitality industry, to assist them in increasing revenues, streamlining operations and lowering costs.Legacy selected Guestline because of their requirement for a comprehensive business-driven solution that offered extensive hotel reporting functionality coupled with remote system access. In addition, Guestline's Support and Development teams were key infrastructure components in the selection and implementation process for Legacy - along with system ease of use, fully integrated EPoS and the extensive Conference and Banqueting offering.Tori Ackling, Revenue Manager at Legacy Hotels and Resorts explains, "The Guestline systems have allowed us to become much more efficient in our operations and in utilising the data collected across our properties. The two-way interface with Best Western allows information to be shared easily across the partnership making marketing and reporting a much simpler exercise.The Advanced Conference and Banqueting Manager has assisted us in driving more revenue growth across the properties and the Guestline systems are easy to use, allowing us to train new staff quickly and cost effectively.I cannot praise the Support department enough; they are fantastic and have always left us fully satisfied. The whole booking process is a much simpler and speedier process, making the customer journey much more enjoyable for our guests.Guestline is a company with great customer service and hands on support when required which is exactly what we wanted in choosing a provider."Legacy Hotels & Resorts have hotels across the UK and Southern Spain and are continually expanding their portfolio. In addition to the managed hotels, Legacy also offer a collection of 'Associate' hotels. These hotels are all privately owned and managed but have chosen to join the Legacy family.Rupert Gutteridge - Sales and Marketing Director at Guestline added, "Legacy Hotels & Resorts is an innovative hotel and leisure management Company and we are very pleased to be the chosen supplier to provide future proof software and services. The team needed a system that could accommodate the need for a cloud-based solution that could be used across the portfolio of properties and Guestline ticked all of the boxes."To find out how Guestline solutions can help your property, arrange a demonstration here.

Tribe Hotel in Kenya embrace the cloud with Guestline solutions

Guestline 17 January 2017
Guestline solutions have been successfully implemented into Kenya, with The Tribe Hotel in Nairobi.With 215 rooms, the Tribe Hotel wanted a system that could serve as a multi property PMS with integrated Conference and Banqueting and EPoS all hosted in the cloud. They were looking for a company that offered support, development of the software and accessibility.Shaileen Shah, Director of Operations at The Tribe Hotel explains - "We needed a more cost effective and functionality rich system to enable us to streamline operations. Guestline's offering soon became apparent as the most appropriate fit for our business needs and the team were exceptional in delivering the system.I would highly recommend Guestline solutions to other properties in Nairobi and across the world, and in fact, I already have. When faced with any challenges we encountered, the Guestline team went above and beyond to ensure the expectations were met."Opting for Guestline's Advanced Conference and Banqueting Manager, Tribe Hotel will be able to maximise revenue opportunities across the property and integration will allow the users to manage combined conference and bedroom bookings from a single screen.As Rezlynx is PCI Compliant, Tribe Hotel are able to manage their bookings and operations efficiently and profitably in real time. Comprehensive rate and availability management are inclusive and EPoS is fully integrated.Matt Thomas, Regional Corporate Sales Consultant at Guestline added, "The luxury 5 star Tribe Hotel at the Village Market and the imminent opening of a 210 bedroom neighbouring hotel are fantastic additions to the Guestline portfolio and we are very excited to be working alongside them. Moving into new countries enables us to widen our reach and allows hoteliers all across the world to utilise our software to generate revenue, streamline operations and manage their properties efficiently."Guestline have seen extensive expansion in recent months, including international growth as part of the overall plans to implement Guestline solutions across the globe. To arrange a demonstration of the Guestline product suite, please click here.

Tewkesbury Park see revenue up by 30% following Guestline installation

Guestline 16 January 2017
Tewkesbury Park is a family-owned hotel, golf and leisure resort situated just off junction 9 of the M5, 15 minutes from central Cheltenham & Gloucester.With 93 bedrooms, 3 restaurants and full leisure complex they have just undertaken a PS4m, two year renovation project which has transformed the hotel into one of the region's finest boutique hotels. Works will continue into 2017.Challenges:Their old technology set up was crucially in need of a complete overhaul.After reviewing the revenue and sales streams, it was evident the hotel weren't maximizing their potential and needed a system to help them drive revenue opportunities.There was an overall lack of integration and automation in their old systems. They had a disjointed set up of distribution (managed by a third party channel manager) and database management, which wasn't automated and mainly generated bookings from two core OTAs.They also needed to upgrade their EPoS system and get a new, mobile-enabled website.Solutions:Rezlynx PMSEPoSAdvanced Conference & BanquetingOnline Booking ManagerDistribution ManagerPCI ManagerWebSuite web designBenefits:Streamlined Resources:To get the full suite of solutions from one company was a huge bonus. The automation of processes has reduced man hours and the new systems have improved the structure of staff roles within the hotel.Increased Revenue by 30%:The systems allow the hotel to analyse their business carefully and identify profit opportunities. As such, they have been able to maximise total revenue potential from non-residential sales and increase spend per guest through setting up special offers and packages which is a quick and easy process.Future Proof:The systems need to be able to accommodate and adapt to the hotel's future growth plans as they want a system that will last them at least 10 years.They are currently building a PS2m conference and events suite so the bookings and organisation of all their events, functions and weddings will now be easily processed through the system.Increased Direct Bookings:The hotel is now attracting more direct bookings compared to the previously dominant OTA bookings due to the slick online booking platform and online offers being advertised and promoted.The advanced channel exposure is also providing the hotel with the ability to have a dialogue with new guests and has helped the hotel achieve a larger marketshare.Slicker Events Process:Previously relying on a paper-based system, the events team are now more professional and organised with their new conference and banqueting software which helps them drive enquiries, manage events and boost revenue streams.Professionally Designed Website:The website is not only mobile enabled (a 'necessity' for today's traveller) but it has a bespoke, modern design that perfectly reflects the style, brand and personality of the newly renovated hotel and all its facilities.Increased Online Sales:The website is performing much better as online sales of rooms and packages have increased. It is easy to navigate and has a quick and simple booking platform that displays live availability across the entire week. The hotel can set up special offers in minutes and have structured rate plans so they can clearly analyse the best performing rates and packages. They can easily track success or address areas of concern accordingly.Control Over Web Content:The team have more control over the content and analytics of their own website as they no longer have to rely on a third party web agency to make minor amends and review results.UK Support and Development :The hotel relish the fact that Guestline's Support department is based in the UK and easily contactable. The Support staff understand the system and can offer help and assistance wherever needed, most often resolving the query instantly, over the phone.PCI Compliant Payments:Guestline's payment gateway provides guests with a safe and secure payment platform on which to book and pay."The Guestline systems are cost effective and proving to be great value for money. The systems work hard for us and do the job efficiently, during all hours of the day!We have a close and productive partnership with Guestline who keep in regular contact, offering us guidance where they think it'll benefit us the most.They are a British company and are flexible and adaptable enough to respond to changes in the market place and advise us on our needs. The processes all need to be linked together and work - especially online. I feel confident that with the new systems, we are now maximising all available revenue streams and with constant live availability we are always providing a sales platform any time of the day.Most importantly we are provided with useful decision making data which will help in the future. Guestline also offered access to advice and support which other vendors could not.The new website has also helped widen our appeal and change perceptions which was a huge aim of ours after our refurbishment and with a fully editable CMS, we will be able to continually keep the site on-brand and up-to-date without additional agency fees."Patrick JonesGeneral Manager

Add value to your current offering by partnering with Guestline as an approved agent

Guestline 22 December 2016
Trusted by thousands of properties worldwide, Guestline solutions are fast becoming the system of choice for Hotels, Multiple Dwelling Units and Serviced Apartments. Peace of mind comes from partnering with a hospitality provider who has operated for more than 25 years and provides a mutually financially rewarding relationship.With a growing demand for 360deg property management, distribution and PCI compliant payment solutions across the globe, Guestline will support and equip agents with the knowledge, confidence and tools required to be successful.Dedicated account managers will work closely with each agent, with continual input and engagement welcomed into the development roadmap, and overall strategy of the business.Becoming an approved Guestline agent will enable you to offer a complete suite of hospitality solutions and services including Operational solutions, Distribution solutions and Digital Marketing solutions specifically designed for the hospitality industry.James Cannon - Head of Commercial Development at Guestline commented "Guestline is embarking on an aggressive global expansion plan with the aim of taking the market by storm. As we move into the next phase of growth, the opportunity for trusted, reputable third parties to represent the Guestline product suite are available. 2017 represents an important milestone for the evolution of Guestline and we are looking forward to partnering with agents and resellers across Europe, the Middle East, Asia and beyond.Working closely with our agents and resellers will ensure the quality of support, customer service, product development and training is maintained for all Guestline clients and will enable us to enter new territories across the globe."Andy Tierney - Managing Director at Tierney's Office Automation Ltd added, Guestline is the right choice for Tierney's, the Irish market have been looking for an integrated cloud based solution for some time now and Rezlynx PMS with integrated channel & distribution manager is the answer.For Hotels it's all about revenue management right now and every extra euro they can drive to their bottom line allows them to re-invest in their business. Adding the Guestline suite of products to Tierney's hospitality solutions makes perfect sense for us, our business is all about the right partners who have the same customer care ethos as ourselves.Guestline have made a substantial commitment to meet the ever changing needs of the Irish hotel market with rich reporting, PCI compliance, the digital suite and all the third party interfaces required. Working with Guestline to date has been a complete pleasure, working with such a professional team has really empowered us to deliver to the Irish market. Contact our team today to discuss how this can be incorporated into your business model or send an enquiry here

Giant Hospitality choose Guestline to drive new hotel's sales and operations

Guestline 12 December 2016
Guestline are pleased to announce the latest property to embrace their cloud hosted solutions is The Queen's Hotel in Llandudno, managed by hotel management group, Giant Hospitality.Giant Hospitality have managed The Queen's Hotel since August 2016, and one of the first steps in reviewing the hotel's operations was to install an innovative, revenue generating property management system, namely Guestline's Rezlynx PMS. Having already implemented Guestline's solutions in their Llandudno Bay Hotel and forthcoming 'Belmont Llandudno' hotel, also in the popular resort, Giant Hospitality were confident in the selection.Kevin Baxter, Sales and Marketing Manager at Giant Hospitality Limited explains "Based on our previous experience, and on-going relationship with Guestline we recognised the huge benefits Rezlynx and the integrated solutions bring to the day-to-day running of our properties. The installation process was swift, well organised and easily understood by all members of the team."Giant Hospitality are a hotel management group providing a complete management and consultancy service to a growing portfolio of UK based hotels. Having previously used Guestline's cloud hosted solutions, the team at Giant Hospitality recognised the benefits of having a one stop, centralised solution to manage their property's needs. With Rezlynx's functionality superior to other PMS on the market, the Queen's Hotel are in an optimum position to increase revenue, deliver efficiencies of scale and maximise the revenue opportunities available.Rupert Gutteridge, Sales and Marketing Director at Guestline added "Guestline's group property management and distribution systems enable hotel management groups to unite all properties within the portfolio and manage all operations from one central system.Seeing an overview of all of the properties allows the management team to analyze each hotel's performance and streamline operational procedures. Cross property bookings allow the reception teams to offer alternative accommodation across the portfolio should there be no availability ensuring the revenue is not lost.We are extremely pleased to see Giant Hospitality growing their collection and using Guestline solutions to their full potential. Having a cloud hosted solution also means new acquisitions can be easily added to the central reservation system as and when Giant Hospitality add new properties to their portfolio."To find out how Guestline's cloud hosted solutions can increase your revenue - Click here .

Occupancy and revenue increases at Lindeth Howe Hotel

Guestline 6 December 2016
Lindeth Howe Hotel, a luxury country hotel overlooking Lake Windermere is the latest hotel to see an increase in their revenue and occupancy as a result of using Guestline's cloud hosted solutions.Opting for Guestline's multi-functional Rezlynx PMS, the 4-star hotel have seen occupancy rise by 11% and room revenue up by an average of 22% than on their previous system. The boost in room sales and upsells can be attributed to the ease of setting up new promotions and accessing more channels. There is more flexibility to open and close channels depending on performance and as the systems operate in real time, the hotel can sell down to the last available room.The hotel, that offers 52 rooms, an indoor swimming pool and a newly refurbished restaurant and bar, now also saves 1 -2 man hours per day. Previously manually updating over thirteen separate channels such as Booking.com and Expedia,the hotel's rates and room availability are now automatically distributed to all online travel agents.Alison Magee-Barker, General Manager said, "We have a close working relationship with the team at Guestline who continually help us and make sure we get the most out of our system. The system itself is multi-functional and has helped us improve the way we do things and the time they take. This has resulted in significant business improvements and revenue gains which we hope to continually take advantage of."Like many hoteliers, Lindeth Howe needed a provider that could offer support that would ensure they were never too far away from a helping hand. They wanted reassurance if they ever needed additional assistance, they could call someone in the UK during hotel working hours. Guestline's support team provide comprehensive technical help and support for all the software solutions, 365 days a year from the UK head office in Shrewsbury.Historically taking too long to process a booking, the team are delighted with the new streamlined process which means it now only takes 5 minutes to take a booking, process the deposit payment and send out a booking confirmation. By using the email templates, guest confirmation emails are sent out automatically once a booking has been made.Rupert Gutteridge, Sales and Marketing Director at Guestline added "The systems we develop are continually updated with new features, and are fully integrated and updated in real-time. Our solutions are fully PCI compliant, so the hotel no longer needs to store credit card details on site and can take advanced payments safely and securely, both online and over the phone - previously the hotel was taking manual payments through their PDQ machines and balancing them afterwards. By having one supplier, Lindeth Howe Hotel have a single contact who is fully accountable for all processes."To arrange a demonstration of Guestline solutions please click here.

James Cannon joins Guestline as Head of Commercial Development

Guestline 23 November 2016
Guestline, market leaders in hospitality software, are pleased to announce the appointment of James Cannon as Head of Commercial Development to meet the growing demand for their solutions overseas and to develop the product portfolio on offer.At Guestline, Cannon will spearhead the key commercial relationships with strategic partners to develop Guestline's range of applications, services and modules to ensure the product suite remains dynamic and meets the needs to today's traveller. Additionally, Cannon will develop Guestline's international reseller programme to grow their presence and product distribution internationally.Cannon began his career in hospitality 13 years ago, starting at Micros Fidelio where he was responsible for transforming the project and programme management functions and managing the UK and Irish operational team of 80 employees. Cannon developed processes and controls which resulted in significant business growth.More recently, Cannon worked at Quadriga where he went from managing the UK sales function to becoming Regional Director for UK and Northern Europe, with responsibility for sales, agents, resellers, operations and marketing."James brings a whole wealth of hospitality knowledge and expertise to the group. We are excited to have him join the team and look forward to expanding our international reseller program. Guestline's customer base has seen huge growth and as we continue to expand we are bringing the best of the best on board to support our plans". Phil Davidson, CEO at GuestlineGuestline have seen exceptional growth with their property management and distribution solutions which enable hotels and serviced apartments to maximise occupancy and revenue. Cannon will be responsible for growing opportunities and solutions for a range of properties in the hospitality sector including international hotels, groups, serviced apartments and pubs to embrace the cloud hosted solutions offered by Guestline.

Guestline solutions installed in the tenth BW Premier member, Ten Hill Place Hotel, owned and managed by The Royal College of Surgeons of Edinburgh

Guestline 10 November 2016
Guestline have partnered with The Royal College of Surgeons of Edinburgh to implement cloud hosted property management and distribution solutions in their four-star, award winning hotel, Ten Hill Place, in Edinburgh.The hotel has recently celebrated becoming the tenth member of the BW Premier Collection making them the first in Scotland.Guestline are already the largest supplier of hospitality solutions to Best Western properties across the UK with nearly half of all members operating their systems.Scott Mitchell, Commercial Director of the Royal College of Surgeons of Edinburgh commented: "Joining the BW Premier Collection is an exciting prospect for us, and as such we required a superior technology platform to enable us to manage our bookings and hotel operations efficiently. Guestline's two-way interface to the Best Western booking platform will allow us to reach a vast audience and maximise our exposure. Their Rezlynx property management and distribution platforms have allowed us to become more efficient in operations and to manage our rates and availability more effectively, driving revenue and profitability."Joining an esteemed collection of BW Premier Collection hotels, The Royal College of Surgeons of Edinburgh will also be able to process payments and store credit card details securely with Guestline's PCI compliant payment platform.Ten Hill Place Hotel, one of Edinburgh's premier city centre hotels, offers 77 bedrooms and is ideal for both leisure and business travellers alike. Opened in 2006, Ten Hill Place Hotel is owned by the Royal College of Surgeons of Edinburgh with all profits going back into training surgeons worldwide.David Hunter, New Business Sales Executive at Guestline added "It is an exciting time for The Royal College of Surgeons of Edinburgh with Ten Hill Place Hotel becoming the first hotel in Scotland to be recognised as a BW Premier member. The team are passionate hoteliers and it is great to have them on board operating the Guestline solutions and maximising the potential from their luxurious hotel."To arrange a demonstration of Guestline please click here.

Robinsons Brewery have recently undertaken revenue management workshops with Guestline

Guestline 2 November 2016
With 300 pubs, inns and hotels across the North West, Robinsons wanted to understand the logic behind revenue management. The team wanted insight into how they could maximise revenue and what they could do to drive more revenue throughout.Alex Bufton, Distribution Consultant at Guestline worked with Robinsons Brewery on a short term project which yielded fantastic results. After just a handful of sessions, Robinsons Brewery saw an increase in both revenue and occupancy."Being non-hoteliers, revenue management was a daunting prospect. We knew we needed to do something, but didn't understand the process enough to implement changes ourselves. Having Alex on board was brilliant! She explained everything about revenue management and left us feeling confident with what we need to do, the reason we need to do it and how we can adapt and continue to manage our rates, customer journey and the opportunities we can tap into.I would highly recommend Guestline revenue management services, we are in a much stronger position now and in house understanding is at a high. The things we overlook with the day to day management of the brewery are the things that can make us the most money - Things we were not putting enough emphasis on." Simon Taylor - Retail Operations Manager at Robinsons BreweryRevenue management consultancy is the latest addition to Guestline's suite of hospitality solutions, allowing properties the flexibility of purchasing either adhoc revenue management or a more tailored program on a regular basis.To ensure hotels are reaching their full potential, it is imperative to have a rate strategy in place to identify areas where revenue can be maximised and to highlight activity that can be utilised to increase occupancy, revenue and rates. Bufton works on a simple concept - ensuring hotels are selling the right room, at the right price, to the right guest, in the right place.Alex Bufton explains "Working with Robinsons Brewery has been very rewarding. Highlighting areas in which effective changes can be made to drive the bottom line has allowed the team to increase rooms, revenue and occupancy. Revenue management is often neglected as hoteliers are focused on delivering service, but this needn't be the case. We work with you and provide winning strategies that support your business objectives.Guestline's revenue management services are a brilliant way to ensure you are capturing the opportunities available throughout the customer journey - regardless of whether you are an independent hotel, a group, a pub, pub management company, serviced apartment or university. Guestline can tailor revenue management services to suit your property's exact needs and help you manage your available capacity for profit. "To arrange a consultation on Guestline's Revenue Management services, click here.

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