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Leading Location-Based Social Intelligence Company Local Measure Hires Christian Oswald as VP of Channel Business Development

Local Measure 19 June 2017
Sydney -- Local Measure, the leading location-based social intelligence platform has hired Christian Oswald as Vice President Channel Business Development. Oswald will be based in Phoenix, and manage channel partnerships to expand the company's reach and services for its hospitality, sports, entertainment and retail customers around the world.Oswald's new role will deepen relationships with Local Measure's channel partners in the Americas and Europe, supporting its social intelligence platform which helps companies in hospitality and other verticals better understand their customers, provide heightened service, and better connect them with unique local experiences.Local Measure's CEO and Founder, Jonathan Barouch, said, "Local Measure's integrations with products like Cisco Spark and Meraki have been a game-changing solution for our clients. We are very excited to welcome Christian, as we further expand the relationship with our technology and channel partners.""Christian brings unmatched strength and experience in transformational thinking. As Local Measure continues to focus on its global routes to market, we require professionals who understand the value of real-time connectivity, and how to apply that for the expansion of our business. We look forward to his great success."Reporting to Peter Hughes, VP Strategic Alliances - Oswald will be tasked with managing Local Measure's growing channel partners in the Northern Hemisphere.Oswald joins Local Measure from his previous position at Cisco as Americas Customer Experience Lead, Digital Transformation Group. Oswald and his team helped to refine the broad potential of Experiential conversations in driving large projects spanning Healthcare, Retail, Hospitality, Sports & Entertainment and Financial Services customers. A team leader and innovator, Oswald has earned respect from his team, peers, partners and customers by driving holistic results which appeal to both IT and LOB decision makers.Oswald said, "This is an exciting time to join Local Measure. The intersection between social, mobile and customer experience is driving huge innovation and Local Measure is strategically positioned to help deliver deep customer engagement for businesses in hospitality, retail, entertainment and beyond."Headquartered in Australia, with offices in Singapore, Dubai, London, Miami and Los Angeles, Local Measure has proprietary technology that allows brands and businesses to deliver exceptional service to their customers, engage with them in real-time and build out rich customer profiles on their preferences.About Local MeasureLocal Measure is the leading customer intelligence platform in the tourism and hospitality sectors. Local Measure's clients include many of the world's largest tourism and hospitality brands. The company merges local content, social media and mobile technology, to provide customers with live access to operationalize customer data, rich content and analytics at a local level. For more information about Local Measure, visit our website and follow us on Instagram and Facebook.Read more about Local Measure's integration with Cisco Spark and Cisco Meraki.Contact:Michael Frenkel, MFC PR -Michael@mfcpr.com/201-317-705
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Hotel Social Intelligence Provider Local Measure Helps Hotels Grow Loyalty, Guest Engagement in 8 Countries in South America

Local Measure 19 December 2016
Miami and Sydney -- Local Measure, the leading location-based social platform for hotels, closed 2016 with a burst of growth in South America, and now has hotel partners in eight countries, including Antigua, Argentina, Brazil, Chile, Colombia, Jamaica, Mexico and Uruguay. Local Measure has a unique geo-location technology that marshals social media data to help hotels spot guest problems and negative reviews before they reach user sites, help property management correct the problems, and often, create surprised, delighted guests.Resort and downtown hotels throughout the hemisphere have built loyalty, promoted positive guest engagement and generated higher ADR through Local Measure's social media intelligence platform.Evan Crawford, Regional Director of Marketing for Benchmark Resorts and Hotels, said, "Our work with Local Measure has made a measurable and impactful difference in how we promote user generated content and how we interact with our customer engagement. The feedback from our team at Santa Barbara Beach & Golf Resort in Curacao has been excellent - and we look forward to developing our work with this unique intelligence platform in the year ahead."Local Measure's location-based technology is tailor-made for hotels, providing end-to-end product features to promote gathering accurate, real-time intelligence. It is fully automated, easy to integrate, and low cost - helping hotels connect and engage with guests and deliver a fully personalized guest experience at scale.For more on the results the company has generated for many of the world's leading hotel brands, visit https://www.localmeasure.com/resources/case-studies/solution/accor-pacific.Among others, in South America Local Measure partners with Hard Rock Hotels, Intercontinental, Sofitel and Club Med."We are happy to acknowledge our rapid expansion in South America," said Ian-Michael Farkas, VP Americas at Local Measure. "In just over a year, we have partnered with some of the finest hotels in the region, and have set our sights on rapid expansion throughout the hemisphere, including the United States, in 2017. We expect to reach 1000 hotels in the Americas very quickly, and are seeing similar growth in Europe and Asia. We appreciate all our hotel partners and look forward to a year of even more rapidly accelerating growth."About Local MeasureHeadquartered in Australia with offices in Europe, Asia and The United States, Local Measure is the leading customer intelligence platform in the tourism and hospitality sectors. Local Measure's clients include many of the world's largest tourism and hospitality brands. The company merges local content, social media and mobile technology, to provide customers with live access to operationalize customer data, rich content and analytics at a local level. For more information about Local Measure, visit our website and follow us on Instagram and Facebook.###

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