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Reactions to the Digital Industrial Revolution: Musings on Machine Learning, SEO, and What Comes Next

The Blue Magnet Blog 8 August 2017
I am wholly and completely at the behest of Google’s search algorithm. Like most people, I rely heavily on Google for access to factual information, news, entertainment, intellectual stimulation, and mindless inanity. As an SEO, however, I dedicate much of my time to decoding, deciphering, and optimizing for its cryptically defined and constantly evolving algorithm. In my day to day routine, I simply follow the algorithmic rules that I can comprehend, while on some other plane, Google’s deep learning algorithm quietly and rapidly becomes increasingly semantic, intuitive, emotionally receptive, and, ultimately, more human. In short, I find myself at the will of this powerful machine learning algorithm in all that I do.

Buying Your Way to the Top of Online Agencies - OTA's & Paid Opportunities

The Blue Magnet Blog 2 August 2016
Ranking on the first page of Google's results has become an increasingly difficult task over the last few years. With competitor sites, third party vendors, and algorithms to worry about impacting your hotel's triage within search results, it's imperative to consider every option available at your marketing disposal. Paid search is one of the utensils The post Buying Your Way to the Top of Online Agencies - OTA's & Paid Opportunities appeared first on Blue Magnet Hotel Online Marketing Guide.

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