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RateGain Announces Launch of DataSure; A new Update for Optima to Ensure upto 99% Data Sufficiency

RateGain 10 January 2019
Commenting on the development, Bhanu Chopra, CEO, RateGain, said, "Today the hospitality industry thrives on volumes of data, and it is becoming more critical than ever to attend to the data quality issues head-on. According to a survey conducted by Gartner in 2018, bad data, today costs an average of 14 million $ per year, and this cost would most likely accelerate as companies increasingly acquire more data and continue to rely on it for their revenue decisions. RateGain is proud to address this issue by coming up with a first-of-its-kind solution that would do the challenging task of data profiling for its clients by running the data through a series of a quality checklist. This will further ensure that our clients are only processing and relying their revenue decisions on the highest quality of data possible"He Added, "We have been investing in our products consistently to maintain optimal levels of Data Accuracy. In April last year, we launched lightning refresh feature in optima that allow hotels to get real-time competitor data in less than 60 seconds. Now, with the announcement of DataSure, our efforts are to eliminate the business risks that the hotels face due to inaccurate data.DataSure would be rolled out to all the existing customers of RateGain in early 2019. With its launch, RateGain becomes the first player in the industry to tackle the issue of data quality.RateGain launched Optima in October 2016, as a solution to provide comprehensive rate-intelligence to hotels by tracking more than 500+ OTAs, meta-search sites, GDS, brand sites & mobile apps and more than 900,000+ rooms type data. In a very short time, Optima has established itself as a market leader, helping hotels across the globe leverage the power of price intelligence and maintain rate parity across all channels.
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RateGain Announces integration with Google Reviews

RateGain 7 December 2018
London, 7 December 2018: RateGain Technologies, the market leader in data and intelligence solutions for travel and hospitality industries, today announced its integration with Google Reviews, a development that would allow all hotels using BrandGain to instantly view and respond to any guest feedback appearing on Google Reviews. The collaboration would enhance the overall efficiency of partner hotels, who would now be able manage their online reputation even more efficiently in a hyper-competitive environment of today. The first round of feature implementation has been done for our clients and the feature has been warmly welcomed.The integration of BrandGain with Google Reviews, the first of its kind in the hospitality industry, would streamline and automate the process of tracking each and every review originating on the platform, and enable the associated hotels to improve and enhance their guest experience over the period of time.Commenting on the development, Apurva Chamaria, CRO, RateGain, says, "We are extremely delighted to announce our integration with Google Reviews, one of the most frequently used review platform by the travelers today. We saw 205% increase in usage for the review section within two weeks of the feature launch. A recent research conducted by our Data Science Lab suggests that the number of travellers using Google Reviews to search and share their feedback for hotels has grown by a phenomenal 130% between 2016 and 2018. Moreover, when compared to other leading review platforms (Booking.com, Expedia, TripAdvisor), there has been a significant increase of 52.34% in the total number of reviews received on Google for the period of 2016 to 2017. Considering the growing reach of the platform, integrating with it seemed like an important necessity for us and we are glad that our products team could turn around this integration swiftly"Adds Apurva, "The primary goal of BrandGain is to offer hotels a holistic view of their guest feedback and help them manage their online reputation in the best possible way. Today, BrandGain seamlessly integrates with all the prominent review platforms, and we have undertaken an important step by associating with Google Reviews. This would not only enhance the efficiency of the hotel using BrandGain, but would also allow them to increase their visibility and ranking all across.BrandGain is RateGain's online reputation management solution for hotels which operates primarily through a SaaS model. It extensively tracks guest reviews and feedback from over 120 channels and brings all of it on a single platform. The information enables hotels to improve their guest experience and further enhance their productivity.BrandGain is already integrated with all the primary review platforms like Google, Expedia, Agoda, Traveloka, TripAdvisor, Booking, Orbitz, Yelp, Hotels.com, FourSquare, and Ctrip..About RateGainRateGain is a leading provider of cloud-based innovative solutions for the Travel & Hospitality Industry. RateGain provides the latest technology in rate intelligence, price optimization, seamless electronic distribution, & brand engagement. In 2018, RateGain acquired DHISCO to become the leading, comprehensive travel & hospitality technology distribution platform.Please visit https://rategain.com/RateGain Media ContactAditi BhandariSenior Manager - Products and PRPh: +91-9560833220Mail: aditi.bhandari@rategain.comForward-Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptance of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
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Condor Ferries Chooses RateGain for Next-Gen Revenue Management

RateGain 5 November 2018
London, November 05, 2018: RateGain Technologies, the market leader in BI , distribution and revenue management, for travel and hospitality industry, today announced its strategic partnership with Condor Ferries, one of the leading operators of passenger and freight ferry services, to streamline and enhance their revenue management capabilities. The integration with FerryGain would allow the ferry services operating company to accurately forecast the demand of their sailings and receive effective price recommendations by way of data, reports, and alerts. This partnership is part of Condor's digital strategy to improve customer experience and forecast demand.The easy-to-use interface (UI) of FerryGain would facilitate Condor Ferries with strong analytics and Business Intelligence (BI) reports and would provide filters to choose sailing dates, vessels, etc. for forecasting and price recommendation.FerryGain is a new age revenue management tool designed specifically for the ferries, to provide them with accurate forecasting and pricing insights using various advanced Machine Learning techniques. By integrating with the booking engine, it also offers price recommendation alerts and allows users to provide feedback on the price recommended.About Condor Ferries:Founded in 1964, Condor Ferries is an operator of passenger and freight ferry services between the United Kingdom, the Channel Islands of Guernsey and Jersey and Brittany in Western France. The company runs the high-speed ferries, Condor Liberation, and Condor Rapide. It also operates Commodore Clipper, a conventional car, passenger and freight-carrying vessel, and Commodore Goodwill, a freight only ship. Each year, Condor Ferries carries around 800,000 passengers and 200,000 passenger vehicles. The company is also an active member of the communities within which it operates and supports numerous organisations, sports, and charities through sponsorship and travel.For more information, please visit www.condorferries.co.uk About RateGain:RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality Industry. RateGain provides the latest technology in rate intelligence, price optimization, seamless electronic distribution, and brand engagement. Founded in 2004, RateGain has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers like IHG, Melia Hotels International, Lufthansa, Expedia, Hertz Corporation, Priceline.com, Carnival Cruise, etc. RateGain processes over 20 billion data points daily from more than 1,000 sites to provide value every day. In 2018, RateGain acquired DHISCO to become the leading, comprehensive travel and hospitality technology distribution platform. Through our unwavering commitment to excellence and our guiding principles, we help hospitality and travel companies make more revenue every day. For more information, please visit https://rategain.com/RateGain: For further details, please contact:Aditi Bhandari, Senior Manager - Marketing aditi.bhandari@rategain.comForward-Looking Statements: Certain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptance of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
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RateGain announces another blockbuster release for its Rate Shopping Solution, Optima

RateGain 18 September 2018
New Delhi, Sep 18, 2018: RateGain Technologies, a leading hospitality and travel technology solutions company, today announced the launch of an all-new, smart User Interface and Experience for its premier rate shopping tool , Optima, with the introduction of Cluster Dashboard and Smart Shopping. The new, sleek Cluster Dashboard presents all the essential rate shopping data in a visually appealing and descriptive manner. With this set of releases, the users surely will have all the ammunition to power their pricing decision in a single dashboard.Following are the highlights of the release:Cluster Dashboard: View multiple properties in a single dashboard through a highly intuitive interface which enables eyeballing rates across check in dates easier than ever before. The dashboard is equipped with a "Market Positioning Widget" giving you a graphical view of your price positioning vis-a-vis your competitors. A "Market Compression" indicator highlighting dates where you can yield better due to supply in the market going down and much more. All these insights are made available in an excel format as well for a consolidated view across properties.Iterative LOS: Gone are the days when you had to analyse rates across multiple LOSs to check if any of your competitors are putting min. LOS restrictions. With our new smart shopping capabilities, now you can easily identify minimum LOS rate restrictions placed by your competitors for obtaining higher yields on all your channels.According to Bhanu Chopra, CEO, RateGain, "We are pleased to announce the introduction of the new Cluster Dashboard in our rate shopping tool, a unique feature that would help our clients analyse their competition in a quick, comprehensive way so that they respond quickly to the market changes. The launch of Cluster Dashboard is a response to the clients' growing need to have all the important competitive real-time information bundled together at one place, without having the need to switch to different sections. We hope that the new feature adds value and the users make the most of it."Optima is RateGain's advanced rate shopping tool, which offers comprehensive rate intelligence to a growing number of hotels across the globe by efficiently tracking all OTAs, meta-search sites and other leading platforms. The Product had recently introduced a 'Lightning Refresh' feature in Optima, which gave hotels access to real-time competitor rates across various distribution channels.About RateGainRateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality Industry. RateGain provides the latest technology in rate intelligence, price optimization, seamless electronic distribution, and brand engagement. Founded in 2004, RateGain has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers like IHG, Melia Hotels International, Lufthansa, Expedia, Hertz Corporation, Priceline.com, Carnival Cruise, etc. Through our unwavering commitment to excellence and our guiding principles, we help hospitality and travel companies make more revenue every dayForward-Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptance of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
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Allegiant Air Partners With RateGain For Its Advanced Airline Rate Intelligence Solution

RateGain 6 September 2018
New Delhi, Sept. 6, 2018: RateGain Technologies, the market leader in data and intelligence solutions for travel and hospitality industries, today announced that it has been chosen by Allegiant Air, the Las Vegas-based low-cost carrier, for its real-time rate intelligence solution, AirGain, that leverages the power and potential of Big Data to offer crucial pricing insights and business (competitive) intelligence required to drive real time pricing and revenue decisions. The collaboration would allow the airline to gain access to the most crucial and comprehensive data like competitor pricing, rate parity, segmented pricing etc, which would further help them develop an understanding of the real-time pricing patterns and trends existing in the industry at any given point of time.Speaking on the occasion, Apurva Chamaria, Chief Revenue Officer, RateGain, said, " Allegiant Air is a leading American airline, and we are delighted to be their price intelligence partner. They have been one of the most, forward looking airlines in terms of digitalising its operations and revenue functions. Our next-gen airline pricing tool, AirGain, would support the airline's dynamic and price forecasting ability and efficiency required to achieve their revenue goals more effectively. We appreciate the confidence and trust that the airline has placed in our company and solutions, and it is truly an honor to extend our superior price intelligence technology to them."The integration with AirGain would also allow the airline to identify bigger data set business opportunities and also help them strengthen their existing analytical capabilities that are necessary for taking the core pricing decisions."We have been continuing to expand and grow our data intelligence capabilities in order to drive our revenue strategy with ever-higher accuracy levels," said Scott Sheldon, Allegiant's executive vice president, chief operating officer and chief financial officer. "We want to lead the industry, with a pricing strategy consistently offering the most competitive airfare to our customers. This is why we've partnered with RateGain - for the holistic market intelligence and new-age, technology-driven solutions for our industry. We look forward to their contributions."AirGain is a SaaS-based, real-time pricing intelligence solution designed especially for the airline industry. Driven by Big Data, the tool offers broader comp-set insights to the airlines, which helps them lead the market with effective price positioning. The partnership is an example of AirGain's success through providing new-age technology solution for the industry.About Allegiant:Las Vegas-based Allegiant Air (NASDAQ: ALGT) is focused on linking travelers in small and mid-sized cities to world-class leisure destinations. The airline offers industry-low fares on an all-jet fleet while also offering other travel-related products such as hotel rooms and rental cars. All can be purchased only through the company website, Allegiant.com. Beginning with one aircraft and one route in 1999, the company has grown to more than 80 aircraft and 350 routes across the country with base airfares less than half the cost of the average domestic roundtrip ticket. For downloadable press kit, including photos, visit: http://gofly.us/iiFa303wrtF.About RateGain:RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality Industry. RateGain provides the latest technology in rate intelligence, price optimization, seamless electronic distribution and brand engagement. Founded in 2004, RateGain has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers like IHG, Melia Hotels International, Lufthansa, Expedia, Hertz Corporation, Priceline.com, Carnival Cruise, etc. Through our unwavering commitment to excellence and our guiding principles, we help hospitality and travel companies make more revenue every day.www.rategain.comForward-Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services,data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptance of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
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AirGain New Time-Table Feature & Flight Comparison to Empower Airlines with Competitor Intelligence on Various Time Windows

RateGain 28 June 2018
London -- RateGain Technologies, the market leader in big data solutions for Travel and Hospitality industries, today, announced new product updates on AirGain,the airfare competitor intelligence tool. In the new set of releases, AirGain has focused on giving a broader compset intelligence to the airlines with full context at a glance.The new features like time-table and flight comparison view would display the most important data and insights that every Revenue Manager needs to make the right pricing decision. Following are highlights of the latest release:Time Table View-Users can now view departing schedules of all the itineraries from all the competing channels in a timetable format. Each date on the table view provides with information on airline code, the rate and the channel with the cheapest availability. Users can also see all the different channels an itinerary is available on through the tooltip.Flight Comparison - Cheapest View: This view compares airlines between an O&D on different departure dates. Cheapest View picks up the cheapest data point for each channel along with picking one data point for one departure date of each channel and ignoring the rest.Flight Comparison - Default view: This view allows airlines to analyze all different itineraries and monitor rates offered by different channels. Also, in addition to subscribers own parity check, this new feature also outlines the parity trend line for the comp set across different channels.Reverse crawling: With this feature, the subscriber gets access to fresh data for the nearest departure dates which are more prone to changes.According to Dr. Anand Medepalli, CPO, RateGain, "We are excited to roll out new updates in AirGain2.2 for Quarter-1. In this multiple product update releases, our effort has been to provide insights and data points beyond the known comp-set intelligence. These are the important information plugs which needs to be factored and taken into account while strategizing the pricing of the airlines. All these new features will automatically be updated for our existing airline clients. Along with this release, we are also happy to share that from 25th May onwards, all business processes and systems at RateGain are in compliance with the EU GDPR law. As a global organization, RateGain has updated its privacy policy which details how do we use and process the information that we collect. We are proud to be one of the first rate-intelligence and distribution solutions companies to appoint a Data Protection officer in compliance with the EU GDPR law."AirGain, the next-gen Pricing Intelligence Solution was launched in November 2017, with an aim to offer real-time big data pricing intelligence and exhaustive market data to the airlines. The tool takes care of critical business challenges faced by the industry such as inaccurate or delayed pricing, understanding ancillaries pricing and tackling the airline rate parity issues, enabling airlines to make smarter business decisions. We currently monitoring 14000+ routes and 4 Million+ data points for around 40 Airlines across the globe.Forward-Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptance of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments,
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RevGain - Packages disrupts Travel Industry with City Demand Forecasting feature in its latest release

RateGain 10 May 2018
Leveraging Machine Learning, RevGain - Packages, an industry leading comprehensive big data solution by RateGain provides competitive pricing data and optimal pricing as well as unconstrained sales, city demand and pick-up forecasts for the package tour industry with significant contribution to topline revenue, which flows straight to the bottom lineLondon / New Delhi, Apr 13, 2018: RateGain Technologies, the market leader in big data solutions for Travel and Hospitality industries announced the latest release of its RevGain - Packages SaaS solution with power packed new features to aid Tour Operators, Airlines and other companies offering packages, with predictive pricing and forecasting abilities. The solution leverages deep neural network algorithms to predict demand and optimizes rates based on competitive intelligence, historic transactional data, current booking pace, and market trends. The new release offers the following additional features for better revenue lift:City Demand Forecast - Based on the selection of Departure Month, Origin airport, Destination airport, Length of Stay (LOS), city demand calendar is plotted with demand level predictionsUnconstrained Sales Forecast - Based on the selection of Brand, Departure Date, Origin Airport, Destination Airport, Hotel, LOS, the solution forecasts unconstrained package salesPick Up Forecast - Based on selection of Brand, Departure Date, Origin & Destination Airport, cumulative pick up forecast is predicted with granular details, at a booking window levelIn addition, this release also provides Subscriber Win, Meet, Loss and Variance analysis based on the selection of Brand, Origin and Destination Airports. A new architecture enables enhanced visualization capabilities, including an intuitive and feature rich dashboard providing granular level details as well as the aggregated analysis, all in a single view, allowing the user to view and act on comparative data for past weeks or months, with a simple click."Our focus has always been to provide intelligence that can be acted on, here and now. With this new release we bring the most sophisticated analytics in the hands of business users for most profitable business decisions. This release is powered by "Code ItineraryTM," RateGain's digital data lake foundation, which provides easy scalability to our customers and granular forecasting features, putting them truly in command of their data," said Dr. Anand Medapalli, Chief Product Officer of RateGain."RateGain is a thought leader in their space. Their intelligence has helped us to outperform the market. I can honestly say that RateGain has been incredibly flexible and a great partner, has really listened to what we have said and has gone over and above and beyond in delivering what we set out together with RevGain - Packages," said Robert Thye, Senior VP, Revenue Management, Apple Leisure Group.RevGain - Packages has already been helping package holiday providers worldwide in taking profitable decisions with significant revenue lift. Easy on-boarding and RevGain - Package's intuitive usability are helping businesses bring down their Total cost of ownership (TCO) and gain market advantage in the quickest possible time.
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RateGain Announces "Lightning Refresh" feature on their Hospitality Rate Shopper Solution

RateGain 25 April 2018
London, UK, 25 April, 2018: RateGain Technologies, a leader in hospitality and travel technology solutions, today announced the launch of a key feature, 'Lightning Refresh' to its premier rate shopper solution, Optima, that would allow hotels to refresh and receive the real-time competitor rates at the click of a button. The availability of the most updated rates, which would get reflected in the user's rate calendar in less than 60 seconds, would serve as a key input for hoteliers while developing an effective pricing strategy.With the growing competition and a hyper-dynamic market, hotels need to change their prices multiple times in a day to stay ahead of their competition. This necessitates the need for having a minute-by-minute market pulse and competitive intelligence. Using this advanced feature would not only help hotels adopt dynamic pricing but will also transform them from batch-based data processing to real-time data acquisition and actionable insights, resulting in a measurable impact on hotel's bottom line.According to Dr. Anand Medepalli, RateGain's Chief Product Officer, early feedback on this feature has been overwhelmingly positive and users feel on the top of their data needs. "We are very proud at the launch of the 'Lightning Refresh' functionality on our rate shopping tool, Optima, enabling our hotel partners to refresh rates from the OTAs in a matter of seconds. In this ever dynamic world, access to up to data could mean the difference between winning and losing," continued Dr. Medepalli.RateGain launched Optima in October 2016, as a solution to provide comprehensive rate-intelligence to hotels by tracking more than 500+ OTAs, meta-search sites, GDS, brand sites & mobile apps and more than 900,000+ rooms type data. In a very short time, Optima has established itself as a market leader, helping hotels across the globe leverage the power of price intelligence and maintain rate parity across all channels.For further details, please contact:RateGain:Enzo Aita, Global Head - Hospitality Marketing| enzo.aita@rategain.comAditi Bhandari, Senior Manager Marketing| aditi.bhandari@rategain.com------------------------------------------------------------------------------------------------------------------------------------------Forward-Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptances of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
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New Feature Rollup in AirGain to offer better control to Airlines on Rate Parity

RateGain 11 April 2018
London -- RateGain Technologies today announced the introduction of key powerful features to its recently launched real-time airline pricing intelligence tool, AirGain. The 2.1 release would enable the airline industry to gain complete and in-depth price intelligence on parity violating instances.With the new features and upgrades, Airlines can now monitor OTAs violating rate parity on their products by exactly matching products across different channels.RateGain's products team announced the go live of AirGain2.1 with the following updates :Beefier Dashboard - Dashboard now has Parity Scores, Avg. Revenue Loss indicator, Consumer Confidence Index, Violating Channels leaderboard and Availability StatusRate Parity Feature - Airlines can now monitor competing channels violating rate parity by exactly matching airlines based on Route, Dep Date, Return Date and Airlines Code. Airlines can also notify violating OTAs about these violations through the system itselfSmart(er) Alerts - Along with the shopped report, system would now send Market Position Aggregates, Variance Aggregates, Availability Status and Rate Parity Violators leaderboardAccording to Anand Medepalli, CPO, RateGain, "We are excited to introduce AirGain 2.1 with additional valuable features designed to help the airline industry take control of rate parity & pricing operations, efficiently. In our research, we found that rate disparity is one of the major concern for airlines. Rate/availability disparity not only adversely affects direct business, customer's data but also their confidence on the brand .Considering this, AirGain 2.1 release introduces the parity module that helps airlines identify improvement opportunity, and address them quickly through the tool itself. Along with this, the airlines can now access the parity score like Revenue Loss Indicator, Consumer Confidence Index etc to track airline's progress over time"Anand adds, "Our focus has always been on carefully understanding and analysing the needs of the industry & this release highlights our dedication to customer-driven innovation. AirGain 2.1 has been designed to address the key existing pricing issues faced by the airlines and help them stay ahead of others."AirGain, the next-gen Pricing Intelligence Solution was launched in November 2017, with an aim to offer real-time big data pricing intelligence, and exhaustive market data to the airlines. The tool takes care of critical business challenges faced by the industry such as inaccurate or delayed pricing, understanding ancillaries pricing and tackling the airline rate parity issues, enabling airlines to take smarter business decisions. We currently monitoring 14000+ routes and 4 Million+ data points for Airlines across the globe.To see the release video, please click here About RateGain:RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality Industry. RateGain provides latest technology in rate intelligence, price optimization, seamless electronic distribution and brand engagement. Founded in 2004, RateGain has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers like IHG, Melia Hotels Intenational, Lufthansa, Expedia, Hertz Corporation, Priceline.com, Carnival Cruise, etc. Through our unwavering commitment to excellence and our guiding principles, we help hospitality and travel companies make more revenue every day.---------------------------------------------------------------------------------------------------For further details, please contact:RateGain:Aditi Bhandari, Senior Manager Marketingaditi.bhandari@rategain.comForward Looking StatementsCertain statements in this release are forward-looking statements, which involve a number of risks, uncertainties, assumptions and other factors that could cause actual results to differ materially from those in such forward-looking statements. All statements, other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to the statements containing the words 'planned', 'expects', 'believes',' strategy', 'opportunity', 'anticipates', 'hopes' or other similar words. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding impact of pending regulatory proceedings, fluctuations in earnings, our ability to manage growth, intense competition in IT services, data services and consulting services including those factors which may affect our cost advantage, wage increases in India, customer acceptances of our services, products and fee structures, our ability to attract and retain highly skilled professionals, our ability to integrate acquired assets in a cost-effective and timely manner, time and cost overruns on fixed-price, fixed-timeframe contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, the success of our brand development efforts, liability for damages on our service contracts, the success of the companies /entities in which we have made strategic investments.
Article by Anand Medepalli

"Code Itineraries": A roadmap for the travel industry to unlock one trillion dollars in value by 2025

RateGain 23 March 2018
Back in 401BC, the classic Greek philosopher Plato famously said that "everything changes and nothing stands still." Travel company executives will be forgiven for thinking that he was talking about their businesses today. It is no exaggeration to say that the digital innovations of the recent past have caused more disruption for the Travel industry than anything else has. While the likes of Expedia and AirBnB certainly have leveraged digital technologies to disrupt this industry, none has done so more than the Connected Traveler with nothing but a smart phone in his hand. Today's travelers have easy and complete access to all the information they need: TripAdvisor tells them best places to go to, their friends post photographs and reviews on Facebook, and an OTA tells them the best combination of flights, hotels and rental cars they should consider. All brought together into one seamless experience on their smart phone. Travel companies by contrast, have far less information than this when understanding their customers and deciding on their go to market strategy.Every cloud though, has a silver lining. The same digital disruption that has given the traveler leverage, is also giving something significant back to the Travel businesses: Data. Every search, review, booking, complaint, swipe, "like," buy, comment produces a unique virtual identity - something we will refer to as a "code itinerary," which can be harnessed to understand a traveler's persona and intent. This is powerful information in the hands of Travel companies who know they can only win by rewriting the rules of engagement with digitally savvy travelers. Not surprisingly, digital transformation has become a top priority in this industry, and according to World Economic Forum 2017, done right, has the potential to unlock $1 trillion of value for the industry by 2025. To get there, Travel companies need to focus on the following strategies.Get a digital data foundation. Digitization starts with data and the Travel companies have an advantage here. For decades they have managed reservation systems that store bookings data, which together with their customer and market data, typically stored in CRM systems, have been the basis for commercial decisions for decades now. Travel companies have to augment this "internal" data with "external" data such as social, news, events, weather, competitive rates, etc. and store all these data into a data lake. With cheap data storage and ability to provision processing power on demand, the Cloud is the perfect place to store this vast amounts of data. Programs to extract, cleanse, transform and load the data into the lake and create an analytics-ready form run 24x7 enabled by streaming architectures. Machine learning frameworks on top of these data lakes continually analyze the data and provide key insights such as forecasts, price changes, promotion opportunities, customer alerts coming from social media etc. at all times. This data lake together with machine learning analytics represents the digital data foundation for an organization, and is the key first step towards a digital transformation.Offer traveler personalization. As discussed above, the travelers today know what they want and are willing to let you know about them through their digital presence. Consequently, the data lake must have the legally allowed and anonymized the traveler code itineraries and organizations must mine that data for insights for personalization.Personalization does not however mean that a travel company is able to generate an insight about every single traveler. This is because travel is not like grocery shopping where you are buying the same or similar thing every week. A lot of travelers take an occasional trip. Families take annual vacations. Business travelers by contrast are a lot more predictable but even there they are not traveling to the same place and at the same time all the time. However, travelers fill up planes and hotels, so it is possible to do deep analysis on bookings, search, social and other forms of data to determine traveler personas. Example personas are a business traveler that leaves Monday morning and returns Friday afternoon. Or a mother with five kids that travels during holidays to a resort south of Spain. We might be talking about the same physical person here, however their needs and persona changes when traveling for business vs leisure, and the data holds much information about these travels. How far ahead does one book business travel vs leisure travel? Does a business traveler care for breakfast being included in the hotel rate more than the family that is traveling on holiday? Is this a millennial who cares more about the services onboard a plane such as Wi-Fi or the entertainment, than say the parent of a 5-year-old on the same plane? These insights can be gleaned by curating both internal and external data and leveraging machine learning algorithms.Personalization therefore refers to an organization's ability to create traveler personas by mining all code itineraries to understand who travels and why, what is the path to discovery and purchase, what their needs are and having an offer ready when needed. Someone browsing on your website may need that extra promotional offer to convert them. If you know there is a family of five who are likely to be delayed at the airport due to the late arrival of a flight, how about sending them an electronic voucher for a meal in the airport restaurant or even an offer to relax in your lounge while waiting?Today's travelers are very clear about what they need and if a travel company cannot personalize travel for them, they will do it for themselves, or worse yet, go to someone who will. Digital organizations will get ahead in this challenge and will ensure customer delight and loyalty.Plan, sense & respond. While digitization is on the march, let us not forget that Travel companies are asset intensive, operate on thin margins and offer a physical product, whether it is the seat on a plane, or a room in a hotel or the luxury car from a car rental agency. Looked at this from this very narrow angle, one can argue that these companies compete in a commodity market. Which means, when it comes to execution, it is all about having a keen sense of the market and pricing your product judiciously, and then tracking your performance continuously, and making corrections as necessary to win the market.The digital data foundation will help an organization to ensure its product offering is in line with traveler expectation, thanks to the application that builds traveler personas. A demand forecasting application, enabled by machine learning algorithms, is able to process both internal and external data, and create demand for your products. Price optimization application then looks at your traveler personas, understand each of their likely response to prices, and balance expected demand with available capacity, competitor prices and recommend a price plan that maximizes your revenue or profits or both. With cloud computing and with all the data in hand, it is possible for an organization to make several iterations quickly and choose the best Plan to go to market with. These days however, the cliche is that Plans change as soon as you launch them. In order to ensure your plans continue to be relevant, organizations need a mechanism by which they can Sense market dynamics. The digital data foundation is continuously listening through APIs for new information to arrive: competitor rate data, sentiment data, events that might be affecting demand at a certain destination, weather data that might suggest flights could be cancelled at an airport, etc. and as soon as the data comes in, subject to business rules at play, machine learning algorithms determine if an alert is warranted.If an alert is indeed warranted, the organization must Respond. The response could be codified in the application through business rules, or the system could take an action on its own, or the alert can be routed to an analyst who takes the appropriate action quickly, and in the process teaches the system how to respond the next time. Recommender systems have been popularized by the likes of Amazon and Netflix, which rely on user input and past actions to reinforce their own learning and over time become smarter and smarter in their responses. This ability to respond quickly to a situation is critical, when you consider the hundreds of thousands of interactions travelers have with travel companies, and when a quick decision is what closes the traveler as opposed to losing their business.This virtuous cycle of Plan - Sense - Respond, done continuously, is a key enabler of the digital transformation of a travel company. Erstwhile Revenue Management applications are rudimentary solutions for this requirement, and a paradigm shift towards Digital Revenue Management is critical for Travel companies to exploit every opportunity to win against competition.Digitize or bustDigitization as a technological innovation for Travel companies however, is just an enabler. True digitization that unlocks the "Trillion dollars in value" requires much more. It needs for a Travel company to bring about organizational changes to meet the needs of the digital world. As a first step it is important to raise the digital IQ in Travel companies. It means breaking down silos so that Marketing and Revenue Management are working hand in hand to meet the needs of the traveler. It means both Marketing and Operations working together to address the negative tweet from your guest. In other words, a complete alignment with the traveler who sees a Travel company as single brand, embracing an innovative mindset and creating a culture that is able to stay ahead of the digital traveler.This is easier said than done. Culture and mindset changes are hard. While no employee will argue about aligning with a digital strategy, a legitimate question to address would be about legacy applications and processes that cannot be abandoned overnight. Travel companies will have to create roadmaps appropriate to their business. Perhaps start with getting all your data together in one place and then adopt the next-generation analytics. Or upgrade your revenue management solution with a dynamic one without affecting the upstream and downstream processes. Identify quick wins that will engender faith in employees. But most importantly, get employee buy in, provide training where necessary and hire the right talent to thrive in this exciting digital future. Travel companies need a sense of urgency as they contemplate their digital journey and they will do well to pay heed to what Clayton M. Christensen says in his book The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. In it he argues that disruptive innovation usually starts at first in a small niche of an industry which established firms would typically ignore. But this disruption gradually matures, solutions that work in the niche area improve enough to start working with the mainstream, and suddenly established firms are disrupted or displaced. Airbnb is a case in point. Started as a home rental portal, they now are disrupting Expedia and Booking Holidays by offering themselves as a distribution channel for independent and boutique hotels on their site with a compelling commercial offer. How much longer do you think before the major hotels also start distributing their inventory on Airbnb?For Travel companies the disruption is not just from new entrants or nimble competition, but also from the connected traveler who might take his business elsewhere. The hour is upon Travel organizations to start on this digital journey now - before the disruption wave becomes a tsunami. Early movers, with a clear understanding of Code Itineraries, stand to win a piece of the Trillion dollar prize!
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RateGain brings real-time, big data Intelligence to Airline pricing

RateGain 15 November 2017
London, UK -- RateGain announces the launch of AirGain, a real-time airline pricing intelligence solution that collects and analyzes airline fares for diverse categories and attributes across multiple distribution channels. With AirGain, an airline aims to solve such critical business challenges as inaccurate/delayed pricing, understanding ancillaries pricing, and tackling the airline rate parity issues.RateGain CEO, Bhanu Chopra says, "Airlines are increasingly pressured by diminishing margins and hyper competition from digitally driven online travel companies. Pricing Intelligence is not an option anymore, if an Airline want to sustain, let alone upping their game. Real-time Pricing intelligence with AirGain is like watching their playfield from 30,000 feet, yet, being able to dive right into the problem area whenever needed."AirGain captures pricing data in real-time and represents it in form of visual insights on Airlines' comparative position, market dynamics, yield per departure, rate disparity alerts and much more. A SaaS based product, AirGain easily integrates with top revenue management platforms. Based on Microsoft Azure platform, the solution is scalable for future data needs and deployments.Anand Medepalli, RateGain's Chief Product Officer says, "Airlines are restrained by legacy systems to process and monetize Airfare big data. Revenue Managers can leverage real-time insights from this data to fuel their pricing and revenue strategies. With AirGain, the intent is to redefine how pricing intelligence is gathered and utilized."RateGain is seeing significant interest from airlines in this next generation price intelligence solution and is pleased to have already signed two contract with a leading European Airline company.For more details, visit AirGain.About RateGain RateGain helps hospitality and travel companies make more revenue every day.Founded in 2004, RateGain now has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers. RateGain's cloud based software helps organizations with rate intelligence, price optimization, seamless electronic distribution and brand engagement.In 2014 RateGain was funded by TA Associates, one of the most respected and oldest private equity firms in the world.RateGain currently has over 550 employees who work passionately to deliver unsurpassed value for their clients through cutting edge software products and stellar support.For more information, visit www.rategain.com.
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Indonesia's largest hotel chain Archipelago International Signs RateGain to bolster their Online Distribution

RateGain 24 October 2017
Bali, Indonesia -- RateGain Technologies, one of the largest hospitality and travel technology solutions companies, today announced its tie-up with Archipelago International, Indonesia's leading hospitality management company. RateGain would manage online rates and inventory distribution for Archepelago's properties existing in the Southeast Asian region. The two way integration with RateGain's advanced, comprehensive online distribution solution, RezGain, would enable Archipelago International to experience a complete suite of benefits like centralized and automated distribution, pooled inventory capability, dynamic rate management, real-time updates to multiple channels, etc. This would further empower the Group to stay ahead in all distribution operations and gain valuable data-driven insights to expand their reach.Speaking on the esteemed partnership, Bhanu Chopra, CEO, RateGain, said, "We are pleased to join hands with one of the most coveted and prestigious hotel chains of Indonesia. The Southeast Asian region has been home to one of the most flourishing hospitality markets across the globe. Moreover, Archipelago International's remarkable name and presence across the region, due to their extensive range of properties and rooms and phenomenal services, presents a brilliant opportunity for us to take our technology solutions across borders and simultaneously, witness growth. Our vision is to align our partnership in a direction that brings in the best next generation technology to the millions of people seeking online travel experience. We look forward to set up a seamless distribution ecosystem that brings in the most competitive distribution model to the hotel & contribute to their bottom line."On their visit to Archipelago, Ms. Tenaiya Brookfield, Group Vice President - Sales & Marketing, said, "We are thrilled to join hands with RateGain, the leading technology giant with its world-recognized, valuable offerings for the hospitality industry and having an extremely dynamic and supportive team. In a market, which is constantly evolving, and changing gears all the time, we were on the lookout for a technology partner who besides being flexible, has a constant interest and desire to re-invent and create something that is sustainable. Moreover, RateGain's long term-vision and practices are in tandem with our values, dreams and goals, and it is refreshing to collaborate with a company like that. Having said this, we are really excited to see what would come next."About Archipelago International Archipelago International is Indonesia's largest hotel management chain with a portfolio of over 130 hotels and 17,000 rooms It also continues to have the fastest growing brands with over 100 properties in the pipeline across Indonesia, the Caribbean, the Philippines, and Malaysia. Their 8 core brands include Nomad Hostels,favehotel, Hotel NEO, Quest Hotel, HARPER, ASTON, The Alana and Kamuela, ranging from ultra-luxurious villas to select-service, economy-class hotels to serviced-apartment residences. For more information, please visit www.archipelagointernational.comAbout RateGain :Founded in 2004, RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality industry. RateGain provides latest technology in the field of Revenue, Reputation and Online distribution. With continued innovation and excellence in customer focus, the company serves over 12,000 clients and numerous industry partners globally.For more information, please visit www.rategain.com
Article by Bhanu Chopra

Yield Management by Distribution Channel

RateGain 27 September 2017
Yield management is a variable pricing strategy based on the theory of supply and demand: guests pay different prices for the same room, depending on a variety of factors like time of booking, demand, and supply, the occurrence of any important event, competition pricing, etc. Therefore, hotels change their rates accordingly to get more incremental value.In simple words, yield management can be termed as the practice of extracting the most revenue from each room under given circumstances. In this article, we will discuss about the importance of the distribution channel in yield management.The primary factor that drives yield management in the market is demand. As per the demand rule, hotels slash prices in times of low demand to increase the number of bookings to break even operational costs. However, the real game is when the demand is high. That is when hotels have both their hands in honey as they sell the inventory at marked up prices. This practice lets hotels earn handsome revenues on every booking and help them make up for low revenues in times of low demand.There are various occasions when a hotel can sell inventory for inflated prices. For e.g. weekends see more turnout than weekdays (for non-business hotels) and it is the other way round for business hotels. Similarly, extended weekends see a huge rush as compared to normal weekends. Keeping such instances in mind, including competitor pricing, hotels tweak their room prices according to a surge in demand. More the demand, the higher the price and vice- versa.Yield management has been the backbone of the hotel management for long. In yesteryears, yield management was only linked to revenues. It was primarily the onus of sales and marketing departments of the hotel to sell rooms at the highest rate undermining the injuries it could inflict on the long-term revenue and reputation of the hotel. More the revenue, higher the yield. Achieving the highest rate was considered yield optimization.Hotel's eminence amongst the competition was based on the highest price it could clinch for a particular room. While price leadership brought fame and sense of premium-ness to the hotel, it also impacted the volumes of bookings. The resulting price resistance from the customers reduced the volume of bookings considerably reducing the net revenue. Price resistance is the phenomenon when the customer perceives the goods or service to be overpriced in comparison to the value delivered by it. In the race to sell the rooms at higher prices, hotels ended up making losses due to less number of bookings although the price may be high.However, today various yield management tools and tactics help revenue managers decide the optimum price of a particular room on a particular day. Therefore, before hotels markup price, they should book enough rooms to take care of their operating costs and safely achieve break even.How easy it may seem, ensuring high occupancy rates via effective management of inventory is a very intricate process, especially now when the world is flooded with competition, technology has become best of friends with everyone, and the consumer is spoiled for choice. The Internet has taken the hospitality industry by a storm, where a majority of hotel bookings is done via the internet/online route. Reports quote that more than 148.3 million people use the Internet to make room reservations for their vacations, tours, and business travel.Hoteliers cannot overlook the role of OTAs here, given the fact that they have been successfully driving a major chunk of online hotel bookings in the current business scenario.As there are hosts of online channels to market and sell hotel inventory, it is important to choose the right ones for your hotel, basing your choice on a variety of factors like the commission OTAs charge, the volume of business that they could fetch, their reach, etc.An OTA directing more bookings and business for the hotel, but charging massive commissions (which typically ranges 15% to 30%) might not be a cost-effective option, as the profit margins go very low. Hence, it makes all the sense for the hotels to define an effective online distribution strategy for better yield management. However, you have to keep few things in mind to get it right. Let us find out. Accurate Demand Forecast - Yield management is based on the principle of supply and demand. In periods of high demand, revenue managers have the elasticity to take the room prices up in an attempt to maximize revenues. Conversely, when demand for rooms is on a down side, prices too take a down slope, which helps in attracting a large number of guests through specially discounted prices. Whether the demand would be high or low, if predicted well in advance, can really be a bonus for hotels, i.e., an accurate forecast could help the hospitality players to plan effectively and respond to changes in demand with optimal room rates. Certainly, forecasting is one of the most important drivers of any Revenue Management Optimization approach or in simple words Yield Management. Work With the Right Mix of Online Channels - With OTAs taking the center stage, hotels have to be prepared, though unwillingly, to let go of big commission cheques in their names, thus parting away with a significant part of their profits. Making it necessary to select the right set of online channels and effectively manage rates across all these channels. This is an essential element of a robust yield management strategy, which would define the achievement of hotel's online distribution and would boost online bookings largely. Certainly, there are certain strategies that hoteliers can employ in order to get the most profitable OTAs to work as partners. Go with the ones who take less, commission, commit more bookings, invest rightly in marketing, have widespread reach, including international reach, etc. Having the right mix would safeguard that the hotel attracts more and more visitors and enjoys more and more revenue. Direct Bookings vs. OTAs - Direct hotel bookings are of course, the preferred mode of selling rooms by hotels, for all the reasons discussed above. By strengthening their own brand booking platforms, hoteliers can enjoy undivided revenues and therefore add more and more to their profit kitty. Conversely, to drive direct bookings, hotels need to adopt a portfolio of smart approaches, which include ensuring best rates on the hotel website, having a mobile-optimized website and booking engine, supporting multiple languages, implementing SEO strategies, etc. Define a winning strategy for your hotel to drive direct, commission-free bookings. Direct is the way to go! Smartly Allocate Your Inventory Online - The biggest worry of a revenue manager in the technology led world is allocation of room inventory across different channels. How many channels should they take on board? Of course, there is an anxiety of sometimes doing more or perhaps less. A channel manager can be of great help in such situations, as he could ensure that all the rooms are booked through a pooled inventory model, eliminating likelihoods of overbooking or under booking. Know Your Consumer - Travelers worldwide are glued to the Internet for all things related to booking their travel, including researching about their stay and finally making bookings online, all to be done in a quick and easy way. Hoteliers can understand consumer behavior better by analyzing the search patterns of the tech-savvy traveler, especially the millennial traveler. Offering special packages customized to their needs and preferences, hotels can profit by catching their attention. A better understanding of these well-studied travelers of today, knowing their purpose of travel can also help you manage your inventory in a better way.Whether they are leisure travelers, business or both, all entail a different strategy. Leisure travelers are often price-sensitive and general manager/revenue managers, therefore, have to works to create different value-add packages for them, adding free benefits and amenities like breakfast, Wi-Fi, free local pickups, etc. Business travelers require high connectivity (through mobile phones and other devices) to be in constant touch with their colleagues and clients. By ensuring speedy Wi-Fi services, and offering other special amenities and loyalty programs, hotels can win the loyalty of these sections of travelers and make them return to your hotel every time. Taking care of all these points and more, hospitality players can successfully allocate inventory across different channels and ride high on growth and profits. It has been proved that hotels practicing yield management ultimately perform better in their financial books too. Increasing complexity of electronic distribution poses a challenge in the absence of right tool and strategy. The right way and approach are to find a correct balance between each channel's rate and distribution cost.From the above discussion, we can conclude how the hotel industry is gradually shifting from short-term revenue approach to long-term sustainable approach to revenue generation. It highlights how multi-dimensional approach to yield measurement is very different from price driven unidimensional approach practiced in yesteryears. Who knows in coming times, we may witness more factors being to measure yield, which may outline more focus areas for the hoteliers to work upon.Reprinted from the Hotel Business Review with permission from www.HotelExecutive.com
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RateGain Launches Advanced Rate Parity Tool to Empower Hotels with a Faster & Intuitive Rate Parity Platform

RateGain 21 September 2017
London -- RateGain Technologies, one of the leading hospitality and travel technology solutions companies, today announced the launch of its all-new, modern and self-service Rate Parity+ tool for Corporate Chains to combat the growing rate parity issues while being able to establish and maintain guaranteed best rates across all platforms. The one-of-its-kind tool, apart from the exhaustive real time data, enables the corporate with actionable insights and two-way interaction interface that would help fix the problem of eroding revenues.The new age Parity+ tool is a response to the hotel enterprises' growing concern to establish parity in pricing structure for their inventory and to ensure that there is no variance in rates & availability across any of the OTAs & brand site. Integrated with the world-leading technology, this solution efficiently collects aggregates and presents extensive data and insights covering important metrics like parity score, win - loss ratio, severity heat map on region, countries and city level, in an easy to absorb manner. This intelligence would help the industry players take pricing decisions with ease and accuracy.The introduction of the tool is likely to revolutionize the hospitality industry as it aims to eliminate the complexity that arises with manual interpretation of large amounts of data & accountability from multiple hotels. Thus empowering hotels to meet their revenue objectives quickly and efficiently. The tool also provides a two-way interactive reporting platform which would ensure that all the teams across the Hotel are working together to address rate parity.Commenting on the launch, Mr. Bhanu Chopra, CEO, RateGain, said, "We are glad to ship our new Rate Parity tool. In our product research we realized that while Parity is a big concern for corporate chains, the complexity of data and reporting makes it more challenging .And so, we came out with new UX & UI which not only would enable our customers to comprehend the whole scheme of data easily but also act on it quickly and effectively."Adds Bhanu, "RateGain is committed to be a strategic technology provider to the hotels by continuous innovations, and apropos solutions to the changing needs, so that, our customers stay competitive in this fast moving market. As online has emerged as the most powerful medium for reservations in the recent past, maintaining the rate and availability parity ensures brand promise fulfilment & rate integrity which would eventually effect the direct bookings & corporate image."About RateGainFounded in 2004, RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality industry. RateGain's flagship single technology platform to manage Revenue, Reputation and Online distribution is a one-stop shop for Hotels to increase revenue and profitability. With continued innovation and excellence in customer focus, the company proudly serves over 12,000 clients and numerous industry partners globally.For more information, please visit www.rategain.com
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Measuring Demand In Your City Will Skyrocket Your Revenue - Here Is How!

RateGain 21 August 2017
How do you go about measuring demand? You could be missing the benefits that a simple tweak to your approach can bring - focusing on city demand forecasting.Unprecedented demand offers an opportunity to earn more revenue. However, with a new or a rare event coming to your city you need to create a new Revenue Strategy to tap this demand because you do not want to land up in a situation where there are not enough rooms to sell when the hotel demand is at its peak and you miss the opportunity to sell your rooms at a premium price.Earlier, the hotel PMS provided all the data used for forecasting within a hotel. This system holds years of historical information across a variety data types like - room types, customer segments, the length of stays and more. With that data along with booking pace, hotels generated forecasts and thus made pricing strategy. But, were those pricing decisions ideal? Perhaps not. Here is why.Big data is providing a new facet to the hotel demand forecasting. New data sources like air booking data, social reviews, ratings, and even weather--can help hotels better understand the opportunity of their upcoming demand.Today, there is a lot of information available about consumer shopping habits. New data points include competitor-pricing, events in your town and macro-economic & geographic factors, air booking data, social reviews and ratings, weather, and web shopping data.* Events and other economic Factors - Advance information about events, festivals, conferences happening in your city is very important, it simply means increased demand. Other local factors, like economic or political development, can play a big role in hotel demand creation as well.* Social Reviews and Rating--Better reviews lead to higher demand, which means you can increase pricing and maintain occupancy.* Weather conditions - Good weather can affect hotel demand and the same goes for bad weather. If you are in a weather-driven city, the impact can be even greater.* Web-Shopping Data--Knowing who is shopping, when and why they are not booking, can provide incredible insight.* Air Booking Data - Following are some of the most trusted and effective ways in which you can forecast local demand through a careful analysis of booking data of airlines.It is suggested that each data type should be measured and the most applicable information should be included in your pricing strategy.Forecasting demand through data from airlines; an intelligent approachFrom the airline reservation data, hotels can specifically check for future bookings (demand) for their city. In the case of one-day-return bookings, you can be certain that they mostly corporate meetings. By the same token, in the case of flight bookings for longer durations, vacation, would imply an increase in hotel demand in that period and dates.Throughout the year, you must periodically check airline bookings data to ascertain the way in which the number of bookings to your city very over several months. This gives you a clear picture of the low, medium and high seasons for your business. This helps you strategize in advance for every season and derive the revenue targets accordingly. For example, if you see an increase in hotel demand for say October, say 2 months from today. A revenue manager can plan to hold some inventory for October, which they can sell at a higher price which demand rises.Check the increase in the number of flight bookings during the holiday season. Here, you must take care of the fact that holiday seasons may differ for adults (singles) and children (read it family) and as per geography also. Say, a tourist from few countries may holiday in Aug- Sept when schools are closed and some may have holidays in December. Service class or professionals may get their annual holiday allowance in the month of December, while some school/college students have holidays in autumn. Hence, a revenue manager can design custom packages targeted at young and millennial guests much before vacation season hits to tap this segment since most travelers plan much in advance and thus plan hotel inventory distribution and price accordingly.Keeping a check on competitor rates also helps largely. RateShopping your competitor rates will give you fair ideas of how they are priced on specific dates and period.With all these findings it is clear that you need to focus more on forecasting demand just like any other revenue management aspect to keep your hotel business at the top of its game. However, accuracy in forecasts can only be achieved through meticulous analysis of the right kind of data. You can utilize online tools such as Google Analytics to analyze the demographics of your website visitors. For procuring realistic data and its automated analysis, you can also use Hotel Rate Shopping Tools that can help you with this analysis and insights. It will make your job a lot easier.To yield better revenues and stay ahead of your competitors; you must measure room demand from a geographical standpoint with an emphasis on proximity to the targeted market.

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