Cookies on HFTP Bytes

This site uses cookies to store information on your computer. Some are essential to make our site work; others help us give you the best possible user experience.
By using the site, you consent to the placement of these cookies. However, you can change your cookie settings at any time. Read our Privacy Notice to learn more.

I understand
  • Next Event

    HITEC DUBAI

    Hospitality Industry Technology Exposition & Conference

    December 5–6, 2018
    Dubai, UAE

  • Upcoming Event

    HITEC EUROPE 2019

    Hospitality Industry Technology Exposition & Conference

    April 10–11, 2019
    Palau de Congressos
    Palma, Mallorca - Spain

  • Upcoming Event

    HITEC MINNEAPOLIS

    Hospitality Industry Technology Exposition & Conference

    Minneapolis Convention Center

    June 17-20, 2019

commercial

Cvent Acquires Social Tables to Power Tighter Collaboration Between Event Planners and Venues

Cvent 18 October 2018
Cvent, a market leader in meetings, events, and hospitality technology, today announced that it has acquired Social Tables, the leading event diagramming, seating, and collaboration platform. More than 5,000 organizations and hospitality brands, including Under Armour, Live Nation, Hyatt, The Venetian, ClubCorp, and Forbes, have utilized Social Tables to help them develop and plan nearly 4.5 million events. Cvent acquired Social Tables to help event planners and venues better collaborate to deliver successful events, further accelerating Cvent's product roadmap and global growth.Founded in 2011 in Washington, DC, Social Tables offers the world's largest database of to-scale function space with 4 billion square feet available through its search engine. Through its powerful collaboration engine, planners and venues use Social Tables' Event Services Solution to diagram events, create seating charts, and share files. One in three full-service hotels in North America uses Social Tables to work with planners to deliver 100,000 meetings and events each month.Cvent technology delivers the power to source, create, and manage events more efficiently than ever before. By acquiring Social Tables, Cvent now enables:Improved collaboration between venues and planners: Event planners and venues traditionally manage floor plan design with disparate tools that are cumbersome to use and often inaccurate. Leveraging Social Tables' Event Services Solution, customers can collaborate to create accurate diagrams and renderings in minutes, allowing for real-time edits that reduce the time spent making critical decisions.A more visual and interactive venue sourcing experience: By combining the Cvent Supplier Network with Social Tables' rich function space content, planners can better visualize the event space and select the right venue. This improves the planner's venue selection experience and also gives venues added confidence that their facilities will meet the planner's requirements.Increased group sales for venues: Venues use the Social Tables platform to showcase their unique meeting space online and to create custom proposals that lead to more group business. In a study conducted by STR, Social Tables customers saw an increase of 2% in F&B profitability per-occupied room."Cvent is the clear global leader in event management, and we are thrilled to continue the Social Tables journey with them. The company embodies our vision of making face-to-face events more successful," said Dan Berger, CEO and Founder of Social Tables. "As a fellow DC-area software company, this is even more special for the DC tech community. We're looking forward to continuing to work with all of our customers to offer our market-leading solutions as part of Cvent. Together, we will improve how events are sourced, managed, and executed.""We would not be where we are today without our dedicated customers and employees," continued Berger. "It takes a village to accomplish what we've done, and I couldn't be more grateful to each of them. I'm truly excited about the additional opportunities we will have going forward with Cvent under Reggie's leadership.""Over the past 19 years, we have helped power the global meetings and events ecosystem, connecting planners with the venues they need to host their events," said Reggie Aggarwal, CEO and Founder of Cvent. "With Social Tables, we can offer new ways for our event and hospitality customers to work better together to manage events. We've known and respected Dan since the inception of Social Tables, and we are extremely excited to welcome him and the rest of the Social Tables team to the Cvent family."
commercial

Cvent CEO Urges MICE Industry to Embrace the Fourth Industrial Revolution

Cvent 1 October 2018
Cvent CEO and Founder Reggie Aggarwal kicked off the second annual Cvent CONNECT Europe conference today in London with a call to event and hospitality professionals worldwide to embrace new technologies that are part of what is being hailed as the Fourth Industrial Revolution. Biometrics, artificial intelligence, the internet of things (IoT), facial recognition, and machine learning were all highlighted as elements of this new technology-fuelled era that will have a profound effect on the meetings and events industry worldwide.As the market leader in meetings, events, and hospitality technology, Cvent has been a pioneer in the industry since its inception nearly 20 years ago. Aggarwal stressed the importance of continuing to innovate and provide value for Cvent's more than 25,000 customers worldwide. "As the global leader in event technology, it is imperative that we welcome the Fourth Industrial Revolution and capitalise on the incredible technological advances that are going on around us. Our technology team of more than 1,300 people are constantly working to stay ahead of the curve, and we are putting more resources into research and development than anyone in our space - which allows us to be the most innovative technology company in our industry."Cvent is already developing solutions and working with other leading brands to utilise and experiment with these technologies. Here are two examples of the Fourth Industrial Revolution in practice:Artificial Intelligence and Machine LearningFor hospitality professionals, Cvent has launched their Lead Scoring tool, which applies machine learning and artificial intelligence to help venues and hotels prioritise, evaluate, and route the more than 25 million requests for proposals (RFPs) Cvent estimates will be sent this year alone. The solution is already helping flagship hospitality brands around the globe respond to meeting planners more quickly, helping them win more business faster than ever before.Facial RecognitionAggarwal highlighted a recent example of a Fortune 100 Cvent customer that used facial recognition to check-in more than 5,000 attendees at a recent event. Not only was there a significant time savings from embracing this innovative tactic, but the attendee feedback illustrated how the traditionally mundane task of event check-in was transformed into an experience that was both memorable and unique. It was such a success that the facial recognition technology will be used for the customer's flagship event for over 40,000 people."Large technology shifts like the one we are currently experiencing often bring with them an element of fear. But this new era should be seen as an opportunity to reach new heights - to reach new levels of success. It is incredibly exciting to be at the forefront of this revolution. To witness the positive impact that these technologies are already making on the meetings and events industry bodes well for widespread adoption. This revolution will fundamentally alter the way we live, the way we work, and the way we connect to one another, and we're dedicated to helping our customers navigate the next industrial revolution to maximise their potential through technology," concluded Aggarwal.
commercial

The Countdown to GDPR is here. Is the MICE industry doing enough?

Cvent 12 February 2018
The Countdown to GDPR is here, but is the MICE industry in UK and the rest of Europe doing enough? Recently Cvent held a webinar for more than 2,000 MICE executives - attached please see a copy of the presentation for your information.
Article by Sunny Arora

How MICE Demand Management Influences Your Hotels Revenue

Cvent 25 January 2017
The days of flooding sales with fruitless leads are gone. Today, every hotel professional in the industry needs to know the bottom line revenue they're seeing, rather than just the number of leads the sales team responds to.The hotel industry is truly dependent on identifying profitable customers by their propensity to book venues. However, the enormous industry means meeting planners always have a plethora of venue options to choose from. To ease the RFP process, meeting planners prefer sending theirs online all at once. Without a streamlined way of managing this huge RFP demand, it's really difficult for hoteliers to prioritize and identify profitable proposals.Unfortunately, hoteliers spend far too much time and energy drafting proposals, and as a result, lose other opportunities in the pipeline. Most hoteliers need one useful platform that can take care of their MICE business needs - from generating demand to managing it. The need of the hour is a solution that can primarily address these top three pain points: Effectively Prioritizing RFPsThere is a constant fear among hoteliers of missing out on business by not replying to RFPs quickly enough. Thankfully, solutions like Cvent's Group Demand Management can help prioritize and evaluate these RFPs. With the help of this simple yet effective scoring methodology, hotels and venues can evaluate any business lead and overcome the anxiety of losing profitable business.Sending Competitive BidsOn average, planners usually receive 12 to 15 proposal bids. So creating a winning quote is always a time-consuming task for the Hoteliers. The need in the industry is to get that one platform, that provides the intelligence hotels want in order to send market competitive bids and make informed business decisions.Managing Multiple ChannelsMore and more hotels have developed their websites that allow guests to book their property directly. However, these websites also offer huge business opportunities if deployed with a simple widget, which works as a hub and connects hoteliers with planners coming from different channels, all while keeping these demands centralized in one common platform.Opportunely, today the Industry has Cvent's Group Demand Management, which can take care of all this and much more, and offers a range of features that provide flexibility & enhanced efficiency to hoteliers.

Request Information

Thank you for your request, we will get back to you as soon as possible.
Close
Please enter your contact details below and we will get back to you with the requested information as soon as possible.
An error occured, please check your input and try again.


CancelSubmit

Newletter

Thank you for subscribing. Your email address has been added to our mailing list.
Close
To subscribe to the HITEC Bytes Newsletter please enter your contact details below.
An error occured, please check your input and try again.
I do want to receive the HITEC Bytes email newsletter.
By submitting this form, you have read and agreed to the Privacy Notice of HFTP.
You may unsubscribe to these emails at any time.
CancelSubscribe