11 July 2018
The former founder of WAYN speaks to EyeforTravel about prospects in Africa, why blockchain is more than buzz and re-establishing trust in marketing
Jerome Touze is no stranger to a challenge. As the founder of WAYN, the first membership based social network in the travel vertical, which lastminute.com acquired in 2016 for $1.2-million, he trod the thin line between success and failure. “Despite many victories, tonnes of mistakes were made,” says Touze, who exited lastminute.com earlier this year to join Travelstart, a Cape Town-based online travel agent. This experience, he argues, has given him the most important ingredient that he can bring to his new team - resilience!