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    HITEC HOUSTON

    Hospitality Industry Technology Exposition & Conference

    June 18-21, 2018

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    HITEC DUBAI

    Hospitality Industry Technology Exposition & Conference

    December 5–6, 2018
    Dubai, UAE

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No Flying Cars...Yet

IDeaS Blog 17 May 2018
Predicting the future of hotel technology Data transformation and the cloud Evolving guest expectations Seamless integrations and intelligence
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Cornell Hospitality Summit Series: Cloud-Based Property Management

IDeaS Blog 2 May 2018
I had the great pleasure to join some of the leading experts in travel technology at Cornell University to discuss disruption and transformation in the hospitality industry at their Hospitality Research Summit last October. Our conversations covered a wide range of subjects, from how to improve the guest experience to what the capabilities of artificial intelligence look like for hotels in the future.
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Defining the Future - Dispatch from Amsterdam

IDeaS Blog 19 April 2018
Atypical for a conference focused on data and analytics, there was a lot of talk of family and culture last week during the HSMAI Europe Revenue Optimization Conference. Of course, data is critical, and analytics are what make (most of) us get out of bed in the morning. Revenue managers need hard facts, stats, tables and graphs to be happy, but it was refreshing to take some time out to hear (and think) about what is often more important—what makes passionate, engaged leaders who help change the world of hospitality and beyond.
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[WEBINAR] Building a Smart Meetings & Events Strategy

IDeaS Blog 17 April 2018
Join IDeaS senior product manager Kate Keisling, along with special hotel-industry guests, for an upcoming live webinar on how to rethink and build a better meetings & events (M&E) space strategy.Click to Tweet | IDeaS Twitter
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Channel Performance Revs Up Profits for Hoteliers

IDeaS Blog 11 April 2018
There’s a lot of industry buzz about attracting and converting direct bookings to thwart OTA commissions and drive guest loyalty—and that’s a worthy goal. However, many hotels rely on OTAs for their marketing reach, oftentimes dominated by bigger brands. Our advice? Gather your data, evaluate your channel mix and costs and make informed decisions that deliver the greatest bang for the most tolerable buck.
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I'll See Your ROI and Raise You an ROU

IDeaS Blog 4 April 2018
“What’s my ROI?” We’ve all heard it. We’ve probably all been guilty of asking it. Anytime you ask for money, advocating for a purchase, it inevitably comes up. Return on Investment (ROI) has been a measurement long used in the hotel industry whether for property investment, advertising spend or capital expenditures. And when it comes to new or improved technology, potential buyers consider ROI measurement to determine when the technology will pay for itself.
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Cornell Hospitality Summit Series: Hospitality Technology Disruption

IDeaS Blog 21 March 2018
I had the great pleasure to join some of the leading experts in travel technology at Cornell University to discuss disruption and transformation in the hospitality industry at their Hospitality Research Summit last October. Our conversations covered a wide range of subjects, from how to improve the guest experience to what the capabilities of artificial intelligence look like for hotels in the future.
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Profit Optimization - All for one and one for all!

IDeaS Blog 8 March 2018
Today’s hoteliers face rising pressure to increase their hotel profitability. From acquiring brand new customers to driving repeat business and loyalty, making the right operational decisions and running a hotel with optimal efficiency continues to be an ongoing challenge for top hotel executives. However, with increased scrutiny focused on the best ways to drive total hotel profitability, what exactly does the industry’s c-suite need to know about revenue strategy and profit optimization?
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The Complex Simplicity of Revenue Management Systems

IDeaS Blog 22 February 2018
At last week’s Revenue by Design conference panel in London, we discussed the evolving simplicity of revenue management systems (RMS). It’s amazing to think that the industry has come so far. We now have critical revenue management information in the palms of our hands, always on, from anywhere and everywhere. We are provided data from an increasing number of sources, automatically feeding algorithms, and for the most sophisticated solutions, we can even ask the system what would happen if there was a price change and get instant simulated outcomes without actually implementing one.
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Do revenue managers share a similar strategy with...McDonald's?

IDeaS Blog 19 February 2018
In the world of fast food, change could be coming. A recent article about McDonald’s speculates that the fast food leader has its sights set on transforming itself into a “credible chicken player.” Why, you ask?
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Can I Get That Revenue Strategy to Go?

IDeaS Blog 14 February 2018
It only takes a few taps of a finger to learn a new language, virtually redesign your living room or order a personal driver—who can also bring you dinner. We are one generation away from having to explain the concept of a desktop computer to a child, and with every passing day, technology continues to push the boundaries of what is possible.
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Why rate management is not revenue strategy

IDeaS Blog 7 February 2018
The practice of revenue management encompasses several activities that revenue managers can use to help steer their hotel’s profitability and performance. These responsibilities are vast and varied—they can range from refining and deploying hotel rates, to weekly forecasting, to surviving a seemingly endless budget season, and more.
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Distribution Channel Strategy: The Path to Profitability

IDeaS Blog 24 January 2018
If attaining guests through loyalty programs, personalization and the provision of choice is the hospitality industry’s Holy Grail, then profitability is the infinite abundance it promises. When it comes to achieving higher degrees of hotel profitability, nothing provides more opportunities for the incorporation of these elements than an intelligent revenue strategy.
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Best Available Rate: 'Rumors of my death have been greatly exaggerated!'

IDeaS Blog 10 January 2018
According to some, the concept of the Best Available Rate (BAR) is a thing of the past. Yet, in nearly every hotel I encounter, they still offer a best available rate—especially global chains. Has BAR gone the way of the “rack rate” or have they both slowly evolved from a one-dimensional element of a pricing strategy into a multifaceted component of superior business optimization? How exactly has BAR been affected by the changing industry and is it time for its moment of silence?
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Leveraging New RM Methodologies and Capabilities in 2018

IDeaS Blog 3 January 2018
Since IDeaS’ early beginnings in 1989, our timeline of product and service evolution is a great barometer of the fast-paced changes in hospitality revenue management over the decades. And now, we’re seeing expansion into other industries, such as parking and function/meeting space, and providers are keen to leverage the power of automated revenue optimization.
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The Future of Revenue Management Series: Total Hotel Revenue Management

IDeaS Blog 20 December 2017
The function of revenue management within a hotel organization has evolved significantly since its inception. The proliferation of industry data and channels only solidifies what we’ve already realized: revenue management is in the midst of an analytical tsunami.
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To Book or To Stay: That is the Question

IDeaS Blog 12 December 2017
Whether 'tis nobler in revenue strategy to suffer the reservations and upgrades of outrageous fortune, or to take arms against a sea of data, and by opposing, better optimize them. Booked data represents transactional data that indicates which room type a guest booked Stayed data represents transactional data that specifies which room type a guest The post To Book or To Stay: That is the Question appeared first on IDeaS.
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Bridging the Industry With Digna M. Kolar

IDeaS Blog 6 December 2017
Advisory Services answers recent client questions about hotel revenue management Digna M. Kolar, IDeaS senior advisor, talks about what revenue management culture is and how to achieve it. In one of my previous blogs, I spoke about the need of a revenue management (RM) culture and the questions continue to keep rolling in… how do we develop a revenue management culture in our organization? And what does it mean?
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Component Rooms: Another Step toward Personalizing the Guest Experience

IDeaS Blog 29 November 2017
Pricing guest rooms for all guest types Component rooms is a mix of guest rooms that can be converted into various combinations to form larger accommodations for guests Little has evolved in terms of an automated strategy for component rooms until now IDeaS G3 RMS understands demand at a granular level, down to the room The post Component Rooms: Another Step toward Personalizing the Guest Experience appeared first on IDeaS.
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The Future of Revenue Management Series: Pricing

IDeaS Blog 21 November 2017
This is the fourth in a series of five videos about the future of revenue management, as moderated by Sherri Kimes, professor of operations management at Cornell's School of Hotel Administration. The function of revenue management within a hotel organization has evolved significantly since its inception. The proliferation of industry data and channels only solidifies The post The Future of Revenue Management Series: Pricing appeared first on IDeaS.
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A Quick Guide to Important Meetings & Events KPIs

IDeaS Blog 15 November 2017
The discipline of revenue management continues to evolve and expand into more revenue-generating areas of a hotel. As hotels start to think about some of these key areas where revenue management can have a major impact — meetings & events (M&E) is often at the top of that list. Hotels have ADR, occupancy, RevPAR and even more profit-focused metrics like GOPPAR to evaluate the success of their guest room strategy. When building a strategy for M&E, here are the key performance indicators (KPIs) that can help your next great revenue management strategy take flight.
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Meet IDeaS New Chief Evangelist

IDeaS Blog 13 November 2017
Discover what this new role for IDeaS entails and how it impacts the industry It is important to listen and distill the information into themes that can be easily communicated. IDeaS is leading by investing in someone to think and elevate the conversation. Consumers want to be communicated to and engaged in an authentic, one-on-one The post Meet IDeaS New Chief Evangelist appeared first on IDeaS.
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The Future of Revenue Management Series: Performance Measurement

IDeaS Blog 7 November 2017
The function of revenue management within a hotel organization has evolved significantly since its inception. The proliferation of industry data and channels only solidifies what we’ve already realized: revenue management is in the midst of an analytical tsunami. So what’s next for performance measurement?
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The Future of Revenue Management Series: Revenue Managers

IDeaS Blog 18 October 2017
The function of revenue management within a hotel organization has evolved significantly since its inception. The proliferation of industry data and channels only solidifies what we’ve already realized: revenue management is in the midst of an analytical tsunami.
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Which came first: the forecast or the price?

IDeaS Blog 11 October 2017
This is right up there with the philosophical riddle, “which came first, the chicken or the egg”. As a metaphor it provides lively conversation and debate, even when the answer may not be as straight-forward or absolute as one would hope.
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The Future of Revenue Management Series: Distribution

IDeaS Blog 5 October 2017
The function of revenue management within a hotel organization has evolved significantly since its inception. The proliferation of industry data and channels only solidifies what we’ve already realized: revenue management is in the midst of an analytical tsunami. So what’s next on the distribution horizon?

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