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  • Next Event


    Hospitality Industry Technology Exposition & Conference

    April 10–11, 2019
    Palau de Congressos
    Palma, Mallorca - Spain

  • Upcoming Event


    Hospitality Industry Technology Exposition & Conference

    Minneapolis Convention Center

    June 17-20, 2019


Hotel Tech Podcast Hosts Founder of nSight For Travel

nSight | Humanizing Travel Intelligence 10 July 2018
“The active use of personal guest information is the key to meeting travelers where they are. In this episode, Estella and Glenn sit down with Rich Maradik, Founder of nSight for Travel, a leading predictive marketing tools provider for our industry, to discuss what predictive marketing is, why it matters, and the best ways to use this technology to truly connect with your hotel guests.”

Get to Know nSight at HITEC Houston

nSight | Humanizing Travel Intelligence 8 June 2018
Come say “Hello!” to learn more about why nSight is the fastest growing revenue and marketing information system for hotels today; Offering better value and unique information that other vendors cannot match!

Stop the Insanity!

nSight | Humanizing Travel Intelligence 20 April 2018
We’ve all heard the definition of insanity before – doing the same thing over and over and expecting different results. Yet that’s what’s happening with business intelligence in hotels today. While competing for transient business continues to be difficult and complex, most hotels rely on the same information to price and market. So, other than “uncontrollables” like the economy or market room supply, why should a hotel expect to gain a new advantage over their Comp Set? Consider TravelClicks’ 360 Suite (Rate, Agency, Demand). It’s been essentially the same for many years now.

Top 5 Challenges We Hear from Revenue Managers in 2018

nSight | Humanizing Travel Intelligence 26 March 2018
One of the great things about our company is the thousands of significant conversations we have with Revenue Managers from all types of hotel organizations around the world. Themes emerge from these connections. They tell a story about how the hotel industry is maneuvering through the peak of one of the greatest RevPar growth cycles ever.

IDeaS: Ideal Pricing vs. Only Pricing: Revenue Strategy Beyond Price

nSight | Humanizing Travel Intelligence 7 August 2017
Hospitality experts agree that hotels can’t maximize profitability by managing rates alone. When your revenue strategy only focuses on managing price, you can’t deliver optimal results. Managing only price works well when your inventory is not perishable; however, when it comes to hotel rates, your strategy requires a higher degree of sophistication.


nSight | Humanizing Travel Intelligence 3 August 2017
Earlier this year we partnered with IDeaS to launch a product that fundamentally transformed the way hotel revenue managers and marketers make decisions [link to press release]. The technology combines algorithmically enhanced historic data (what powers Revenue Management Systems) with new data that shows consumers online search behavior now for future hotel check in dates (what powers advertising technology targeting). Since then, we’ve seen firsthand the “ah hah” moments when hundreds of hotel revenue managers and marketers from around the world when first understand how futurecasting helps make them better at what they are already doing.

IDeaS: Taking the Direct Approach

nSight | Humanizing Travel Intelligence 13 July 2017
Today’s highly competitive hospitality environment makes increasing the amount of direct business a hotel secures a top priority for all property owners. Direct business comes with fewer third-party fees, higher profit margins and ultimately supports a hotel’s bottom line, and there are several tactics and strategies that help drive more direct bookings for hotel properties.

WSJ: Maximizing Revenue in Hospitality

nSight | Humanizing Travel Intelligence 30 May 2017
Faced with increasing competition and more options for booking travel, how can hospitality CMOs deliver exceptional customer experiences while optimizing revenue?

nSight for IDeaS: A Crystal Ball for Marketing & Revenue Management

nSight | Humanizing Travel Intelligence 27 February 2017
Owners and operators are dead set on obtaining more direct bookings for their hotels to maximize their profits. Revenue management and marketing, more than ever, must align in order to achieve what their owners are asking for. I recently had the opportunity to sit down with Clay Jackson, President for nSight Travel Intelligence, to discuss what travel intent data is and how hotels can utilize these insights to gain a competitive advantage and drive more direct bookings.

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