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  • Next Event

    HITEC DUBAI

    Hospitality Industry Technology Exposition & Conference

    December 5–6, 2018
    Dubai, UAE

  • Upcoming Event

    HITEC EUROPE 2019

    Hospitality Industry Technology Exposition & Conference

    April 10–11, 2019
    Palau de Congressos
    Palma, Mallorca - Spain

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    HITEC MINNEAPOLIS

    Hospitality Industry Technology Exposition & Conference

    Minneapolis Convention Center

    June 17-20, 2019

Reduce Data Waste in Hotels and "Go Green"

Snapshot Blog 18 September 2018
The world is on a mission to go green and the hotel industry is joining the movement. Starting with removing plastic straws from their properties, major hotel chains including Hilton, Marriott, Hyatt, and AccorHotels are trying to reduce the amount of plastic being used to help preserve our earth. Reducing waste is crucial to helping the environment and going green as reducing data waste is integral to enhancing a hotel's performance and improving its business.
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Which hotel APIs should I be asking vendors about for my hotel?

Snapshot Blog 31 July 2018
As seen in our previous article about application program interfaces, or APIs, are the “backbone of any digital network of programs. They are how we connect the various hospitality software, applications, and programs that keep our hotel operations running on a daily basis.”

Why do hotels need BI tools?

Snapshot Blog 18 July 2018
Data is everywhere. In our computers, in our phones, in the cloud, and virtually every kind of system or software that records information. Let’s just say there is a lot of data out there. Once you have all of your data, what next? We’ve talked about data platforms and their value to the hospitality industry, but there is still one important key factor that is crucial to gaining all advantages from a data platform’s ability to analyze and visualize, which lies in business intelligence.
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The Future of Hotel Technology Integrations & APIs, How TripAdvisor Ranks Hotels, and Mews Raises EUR6 Million in Funding

Snapshot Blog 8 June 2018
SnapShot Check out the industry reads we've put together for you this week! At SnapShot, we believe in flexibility and openness when it comes to data and technology. I mean, we built the SnapShot Marketplace with the idea of allowing hotels of all sizes from all around the world with different property management systems to access the hotel applications we've created and that developers have placed onto our platform. In the first read, you can catch a glimpse of where the industry is now and where it's going in regards to hotel technology integrations and application programming interfaces (APIs). It's well-known in our industry that integrations between hospitality technology providers can be costly and time-consuming, but with the way hotel technology is progressing, open APIs are seemingly becoming more popular. Read the first article to see how some hospitality vendors are responding to the increase in demand for open APIs and integrations. (With a little shoutout to our CCO and co
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SnapShot Spotlight on Tech: Developer Interview: MyStay

Snapshot Blog 5 June 2018
The SnapShot Marketplace was created to house pre-integrated applications created by both SnapShot and third-party developers.
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How The Intelligent Use of Data Is A Source Of Competitive Advantage, Robotics In Hotel Operations, and Ctrip Teams With Hyatt In Flagship Store

Snapshot Blog 1 June 2018
We hate to say, "We told you so," but... we told you so. Data analytics is fundamental to the success of a business, big or small. In the travel industry, there is a gargantuan amount of data that is still being unused, which is why we got into the data business in the first place! In the first read, Travel Appeal highlights the competitive advantages of using data analytics to not only improve your hotel's business performance, but also enhance customer engagement.
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Hospitality Security Strategies Through Social Media, Facebook Tells Travel Sector to Go Mobile, and Interconnectivity in Hotel Technology

Snapshot Blog 24 May 2018
We have some great reads for you this week! In a world where push notifications and message alerts are popping up on our phones and computers at every second, minute, and hour of the day, it's safe to say that we are continuously connected to the happenings all around the globe through technology. When it comes to the hospitality industry, it is crucial for a hotel to be just as connected. Hotels must be aware of any breaking news in order to ensure the safety of its guests, employees, and property. The first read demonstrates how hotels are now integrating social media data to gather information and improve their security operations with more immediate responses. Not only do hotels need to be connected for security reasons, but also for marketing purposes as well. In our second read, Facebook encourages the travel industry to prioritize mobile strategies to reach more guests as more than two billion messages are being exchanged between brands and people each month.
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How Chatbots Can Drive Revenue, How To Attract Millennials To Your Hotel, and The Growth of Instagram Use By Travelers

Snapshot Blog 18 May 2018
"What time is checkout?" "Do you have a fitness center?" "Where can I find the nearest...?" The list of questions is endless when it comes to a guest's experience at a hotel.

How Blockchain Could Affect Hotel Distribution and Loyalty, Marriott Partners With Salesforce, and Why GMs Need Revenue Management

Snapshot Blog 11 May 2018
We have some new industry reads for you this week! Blockchain, GDPR, fintech, cloud-based technology - there are so many new words we need to continue adding to our vocabulary to keep up with the changes of the business world as it advances into 2018 and beyond. While not all technological changes directly affect to the hotel industry, there are many innovations that we simply cannot avoid. Did you ever consider that the blockchain technology hype would apply to your hotel's distribution and loyalty? In our first read, you can read about how blockchain could potentially provide an alternative to online travel agencies, which would greatly affect a hotel's distribution strategy. While the consequences are yet to be confirmed, OTAs will definitely be on their toes as more and more airlines and hotel brands begin to adopt this new approach. Moreover, with blockchain, hotels can also access more complete profiles of their guests and create stronger loyalty programs.
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Culture Trip Platform Raises $80 Million to Build OTA, Hotel Technology Success Means Connecting Solutions and Integrating Data, and Strong Outbound Tourism Demand from Traditional & Emerging Markets

Snapshot Blog 27 April 2018
We've all heard of the major Online Travel Agencies (OTAs) like Expedia and Booking.com, and we all know Airbnb, but don't you love it when another player steps up to the plate and takes the industry by surprise? That is exactly what Culture Trip, an online magazine for travel content, just did. Raising $80 million in Series B funding, the travel media startup plans to get in the OTA game by launching an online travel booking function and introducing tours and activities to the mix, similar to Airbnb's Experiences offering. Read the first read to find out more about how Culture Trip is going to bring change to the industry. We know we talk about data a lot, but we're not the only ones! The second read we have for you this week highlights the importance of data to be successful in the hotel industry. Managing your data isn't as daunting as it appears if you effectively use hotel technology to connect your data with solutions. Read the second read to see how hotels can leverage data to their advantage. According to the UNWTO, the demand for international tourism proved to be strong in 2017, from both traditional and emerging markets. With China in the lead as the top tourism spender of 2017, many other emerging and advanced economies also fulled growth of spending on international tourism, which you can read more about in our third read.
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Booking.com Leads The Way in Accommodations Listings, Visual Content Themes in Hospitality Marketing in 2018, and Sabre Launches Property Management System

Snapshot Blog 16 April 2018
The inventory arms race has started and Booking.com is in the lead with over 5 million listings on its website, while Airbnb trails closely behind with 4.85 million. Although Airbnb claims they will reach the 5 million mark by the end of June, keep in mind that Booking.com's statistics only include "nontraditional listings" of homes, apartments, and other unique rentals. When adding in their hotel listings, Booking.com has over 27 million listings on its platform. Read the first article to see why it's not just a numbers game and how Airbnb is planning to compete with the OTA giant. Marketing methods have evolved over the years and as digital marketing becomes more and more prevalent, its crucial for hospitality marketers to create relevant visual content. Our second article provides tips for marketers in the hospitality industry on how to directly reach its audience through various apps and social media channels. Property management systems are the backbone of a hotel's operations and Oracle Hospitality has been an industry leader, particularly for upscale hotels. However, now entering the competition is Sabre with its newly launched SynXis Property Hub, a cloud-based property management system. Read the third article to see how Sabre plans to shake up the property management system market.
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Mark Twain, blockchain and other game changers

Snapshot Blog 2 March 2018
Only a few more days to go until ITB 2018! Are you as excited as we are? Just in case you still have some free time and would like to join us for a drink, simply scroll down to the end of this blog, click on the "Count Me In" link and we’ll save you a chilled SnapSHOT.
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If I'd had more time, I would've made more data-driven decisions

Snapshot Blog 28 February 2018
Twisting Mark Twain’s famous “If I had more time” quote, David Turnbull, SnapShot’s Founder & Chief Commercial Officer discusses the recent launch of SnapShot's new Data Warehouse as a Service Product, SnapShot on Demand, reflecting on what would happen to the current generation of hotel revenue managers if the pains of collecting and storing data were simply removed.
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Tech Investments, CEO Roundtables, and Bleisure Millenials

Snapshot Blog 23 February 2018
The latest weekly reads is out! This week we focus on the correlation between hotels investing in technology and guests investing in hotels. Which technologies are actually worth their money and serve not only the hotel, but also the guests? Our second read is piece by USA TODAY about their annual hotel CEO roundtable with the CEOs of David Kong, Elie Maalouf, Patrick Pacious and Jamie Sabatier, discussing the latest developments in security, technology and room service. Read number three includes findings of a survey about the digital interaction of Millenials during bleisure travel journeys.
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Travel Startup Trends, Google and Hackable Hotel Keys

Snapshot Blog 16 February 2018
We have some important reads for you this week. First off we start with an interesting read about 4 major trends that will have an impact on the travel startup ecosystem. The second article is a new read about how Google wants to move forward in owning travel. The last read is about the hackability of digital hotel keys, a technology nowadays used in more and more major hotel chains.

Voice recognition, OTA love-hate and artificial intelligence

Snapshot Blog 9 February 2018
Did you know that speach recognition technology is more precise than ever, with an error rate of only 8% ?How this effects travel marketing? Well, Frederic Gonzalo gives a detailed report in our first read. Skift sat down with hotel CEOs to find out what their strategies are to compete with OTA giants such as Expedia, Google and Airbnb. Will all hotels soon be leaving online travel agencies? Should you quite your relations with OTAs, too? Get the answer in our secong read. Read number three takes up the actual topic of artificial intelligence and describes what the term "intelligent hotel" really means and which exciting trends the hospitality industry can look forward too. Happy reading!
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Disrupting OTAs, big name technology vendors and Japanese robot slippers

Snapshot Blog 2 February 2018
We have some great reads for you this week. First, we discuss if Blockchain has the potential to disrupt the OTA business. Then, we found an exciting opinion article by Jos Schaap, Founder and CEO of StayNTouch about the fact that choosing big names when buying new technology is not always the best idea. And lastly, we would like to introduce you to a traditional Japanese hotel and it´s very own way to integrate robot technology into their daily routine. Happy reading!
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Putting an End to Silos: How To Wow with Integrated Technology

Snapshot Blog 15 December 2017
Putting an End to Silos: How To Wow with Integrated Technology A fly on the wall of a conversation about hotels and technology will almost invariably hear the word silos. How technology silos are holding us back, for instance. Data silos are a barrier in any organization, but this term doesn't adequately convey the true mess that the hospitality finds itself in. The problem is that silos suggest order. Some logical grouping of like things. But this is hardly what we have in hospitality anymore.
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SnapShot and CS-Solution Join Forces to Provide First Class Hotel Analytics to Hoteliers in Vietnam

Snapshot Blog 17 October 2017
SnapShot, leading provider of fully integrated applications for the hospitality industry, announced today that it has entered a partnership with Vietnamese PMS and Technology company CS-Solution. Through this partnership, CS-Solution clients can now use the complimentary SnapShot flagship product, Analytics, which allows hoteliers to apply in-depth analysis of their property happenings, on and offline.
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SnapShot Collaborates with RevMax, Vietnam's First Professional Revenue Management Consultancy, to Provide Hotels with Cutting-Edge Analytics

Snapshot Blog 13 October 2017
SnapShot, leading provider of fully integrated applications and analytics for the hospitality industry, announced today that it has joined forces with RevMax, Vietnam´s first professional Revenue Management consultancy. By the forge of this new partnership, RevMax becomes an authorized distributor and reseller of SnapShot in Vietnam. RevMax´s customers can now have complimentary access to SnapShot´s trademark Analytics dashboard, which provides hoteliers with extensive insight into their properties happenings, on and offline.
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Calling Hotels: Take a Part in HEDNA Hotel Analytics Working Group Survey

Snapshot Blog 13 October 2017
analytics survey.png As announced during the Dublin conference in June, HEDNA has launched a new Hotel Analytics Working Group, tasked with establishing best practice guidelines that will empower hoteliers to optimize how they collect, store, analyze and action their data to make intelligent decisions about their distribution strategies.
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Weekly Reads 15.09.2017

Snapshot Blog 15 September 2017
This week’s reads are divided between a deeper and critical look at PMS technology and suggested marketing improvements for your hotel. A recent study on PMSs, their features, their interoperability and their security has confirmed an underlying trend: we operate on a "do as we have always done" basis. So how should you move your technology into the future? Our Head of Marketing, Margaret Ady has the answer. On the marketing side, we are focusing on 2 different channels this week, SEO and Facebook: 7 ways for your hotel to be found on Google and why hotels need to be on Facebook and what to post. Happy reading!
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Is it Really Technology that Makes a Smart Hotel?

Snapshot Blog 4 August 2017
Tech gadgets and mobile control over the nooks and crannies of a hotel room are all the rage right now. Hotel brands, such as Aloft, are heavy hitting on in-room technology in order to stand out from a sea of competitors. As Brian McGuinness of Starwood notes, there was a time when travelers were drawn to hotels because hotels were better than home, but then “’people started doing great things to their houses and hotels needed to catch up’” (Travel and Leisure). Hence, the move in recent years to make hotels more interesting and innovative than the average home.
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SnapShot and StayNTouch Partner to Provide Hotels Across the US with a Smarter Analytics Tool

Snapshot Blog 18 July 2017
SnapShot, leading provider of fully integrated applications and analytics for the hospitality industry, announced today that it has joined forces with the American hotel property management systems company, StayNTouch. Through this partnership, StayNTouch customers will have complimentary access to SnapShot’s trademark Analytics dashboard, which provides hoteliers with in-depth insight into their properties’ happenings, on and offline.
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High Tech or High Touch? What Hotels Need to Know About Technology Adoption & Guest Service

Snapshot Blog 12 July 2017
Hotels worldwide are playing with just how much can be automated. Comfort Hotel Xpress in Oslo opened in 2011 to media fanfare over an almost entirely automated process—check-in, key, checkout and so forth. Housekeeping comes every four days. There’s no restaurant, but there is some food in the lobby. It sounds from reviews like they ended up needing a floating staff person downstairs. Not a surprise.

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