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    HITEC HOUSTON

    Hospitality Industry Technology Exposition & Conference

    June 18-21, 2018

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    HITEC DUBAI

    Hospitality Industry Technology Exposition & Conference

    December 5–6, 2018
    Dubai, UAE

Hilton Honors App Controls and SHOWTIME Streaming are Latest Wave of Innovations Coming to Connected Room

Hilton ·12h
MCLEAN, Va. -- The list of benefits Hilton guests can get from the Hilton Honors app to personalize their stays just got longer. The app will now be able to turn guests' mobile phones into an in-room remote for television entertainment, lighting, and temperature control as part of Hilton's rollout of its Connected Room technology at hotels across the U.S. this year.Hilton guests will also receive the instant benefit of SHOWTIME streaming offered through Connected Room, the first ever collaboration of its type between a major hotel company and a premium entertainment provider. Hilton guests in Connected Room equipped hotels will enjoy unprecedented complimentary access to a vast library of award-winning SHOWTIME service completely on demand, without requiring credentials or a subscription, via a new application specially developed for Connected Room. Guests will be able to stream entire seasons of SHOWTIME original series including HOMELAND, THE CHI, BILLIONS, RAY DONOVAN, and many more, as well as box-office hits, comedy specials, documentaries and hard-hitting sports.Hilton unveiled Connected Room in December as a first-of-its-kind, high-tech hotel room that allows guests to control all aspects of their stay from one central device. Today's announcement means that as Hilton expands the Connected Room technology and adds related features to more hotels across the country, guests will soon be able to use the Hilton Honors app to enjoy the available perks. Connected Room continues to expand across multiple Hilton brands and markets throughout the U.S., with several thousand rooms set to be outfitted with the technology this year."Connected Room has set a new standard for the industry by giving our guests a travel experience where their room can be customized to their preferences, and also offers complimentary on demand access to SHOWTIME service," said Jon Witter, Chief Customer Officer at Hilton. "The availability of in-app controls is the next step in allowing guests to manage all aspects of their stay from the palm of their hands."Guests who prefer not to use the app will still be able to enjoy benefits of Connected Room because Hilton has simplified the television remote and built room controls into the TV.The award-winning Hilton Honors app has already been making guests' lives easier by enabling them to control and personalize various aspects of their stay. Hilton Honors members have been using the app to check in, select their room, and open the door with Digital Key -- a Smartphone feature now available in more than 3,000 Hilton hotels and used to open more than 22 million room doors to date. Hilton Honors membership and the app are both free and available to all Hilton guests.Hilton's launch of Connected Room and the integrated technology continues a 100-year history of innovating in the hotel industry. In addition to introducing the first airport hotel and central reservations system, Hilton was the first to provide in-room TVs and has also been a food and beverage pioneer, inventing such iconic staples as the pina colada. Operating within a culture of creativity, Hilton continues to deliver on its commitment to provide exceptional experiences -- every hotel, every guest, every time.About HiltonHilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,300 properties with more than 856,000 rooms, in 105 countries and territories. Hilton is dedicated to fulfilling its mission to be the world's most hospitable company by delivering exceptional experiences - every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can't be found anywhere else, and free standard Wi-Fi.

Hotels need to do better at reaching guests finds report

EyeforTravel 26 April 2018
As part of EyeforTravel and SAP's new Driving Intelligent, Interconnected Mobile Engagement Throughout the Travel Journey report, an industry survey asked whether mobile messaging services were effective at driving satisfaction amongst customers. While 72% of hospitality and accommodation brands said that their messaging services were effective, a much higher 90% of respondents from other travel industry verticals reported success through messaging.But why is this? The report points out that one potential explanation is that hospitality brands are utilizing the most personalized and effective elements of messaging channels to a lesser degree than other verticals. This is leading to them not getting the maximum utility out of their messaging services and not building up the same relationship with their customers than other companies surveyed.The research finds that although hotel brands are good at pushing booking confirmations and welcome/check-in messages to travelers, they fall behind when it comes to more complex and data-reliant messages. Hospitality brands are using push notification at half the rate of the rest of the sample (35.3% versus 16.7%), despite 31% of accommodation companies having an app, and are way behind for upsell notifications, with just 32.3% of messaging-capable hospitality brands sending personalized upsell messages versus 51.2% for the remaining respondents. They therefore have less ability to become useful to the consumer and implant themselves with travelers as a trusted source of local information.Hospitality brands low deployment of push-notifications is illustrative of this mismatch, as push notifications were found by the survey to be by far the most effective form of in-app advertising. Push notifications were chosen as the most effective form by 44% of respondents, followed by display banners at 25%, videos at 15%, native display at 14% and interstitial at 3%. Therefore, without these capabilities, hotels cannot communicateHospitality and accommodation companies therefore need to build up their technological capabilities in order to reach out to consumers wherever they are with relevant and targeted messages."Brands need to be present where the customer is present, rather than forcing people to pick the channels or means or tools that the brands want them to use," says Rohit Tripathi, general manager and head of products, SAP Digital Interconnect. "Today, if your customer is residing in social channels such as Facebook Messenger or WeChat, then build bridges into these mediums."Amro Khoudeir, global director of digital & distribution, Movenpick Hotels & Resorts, notes that they have deployed several tools to better cater to guests on mobile: "Before arrival we send our guests an invitation to check-in. The guest provides us with all their details and they get their barcode on the day of arrival, scan and receive a key and to go straight to their room. Post-booking, there's an opportunity to start identifying guests who come in to the hotel through geolocation or beacons. We do some geolocation marketing and social marketing and are expanding this to more hotels in 2018."Get ahead of the competition now and download this completely free mobile market report to access:A major industry survey of all travel verticals uncovering their mobile strategies and technology deployments.Analysis of how consumers are using the mobile channel.Projections for mobile's growth across travel.Where you should be investing to reach the mobile consumer.How you can ensure mobile-focused communications are effective.An overview of how you should be measuring and overseeing an m-commerce operation.

Participate in HFTP's Entrepreneur 20X at HITEC Houston

HFTP 25 April 2018
Hospitality Financial and Technology Professionals (HFTP), producers of Hospitality Industry Technology Exposition and Conference (HITEC), is currently accepting applications for participants, judges and mentors for Entrepreneur 20X (E20X) at HITEC Houston. Those interested can apply via the HITEC website - startups can apply here, and volunteers can apply here. E20X Houston will take place on Monday, June 18 from 1:00 to 4:00 p.m. at the Gorge R. Brown Convention Center in Houston, Texas.E20X participants will be selected from the field of applicants and pitch their business concepts to a panel of expert judges and HITEC attendees and exhibitors. Participants will have access to a team of mentors before the competition, who will inspire and educate the startups by lending them insights, expertise and guidance. The E20X judge's panel will determine the grand prize, "E20X Judge's Choice Award," winner while the audience will determine the crowd favorite, "E20X People's Choice Award," winner. Selected startups will also receive a kiosk in the HITEC Houston exhibit hall.E20X mentor opportunities are available to industry professionals who would like to volunteer and share their knowledge with participants the day of the competition. Day-of mentors will meet face-to-face with participants in a series of pre-booked meetups hours before the E20X competition takes place sharing their experience, answering questions and making invaluable connections."Being an entrepreneur, running your own business, can be challenging in the sense that you are solely making decisions without the guidance of feedback," said HFTP CEO Frank Wolfe. "HFTP's Entrepreneur 20X event gives startups the opportunity to showcase their products, services and ideas in front of a global network of industry peers including investors, c-level experts and a judges panel that is guaranteed to serve as a steppingstone on your path to success."HFTP remaining events for 2018 include HITEC Houston - HFTP's largest event of the year - from June 18-21 at the George R. Brown Convention Center in Houston, Texas USA. HFTP Annual Convention will October 24-26 at the Omni Louisville Hotel in Louisville, Kentucky USA. HITEC Dubai will take place December 5-6 at the Madinat Jumeirah in Dubai, UAE. For more information about HFTP's international events, visit www.hftp.org and www.hitec.org or contact the HFTP Meetings & Special Events Department at education@hftp.org.About HITECHospitality Industry Technology Exposition & Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.About HFTPHospitality Financial and Technology Professionals (HFTP), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org. Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP News, HITEC Bytes, HFTP Club Bytes, HFTP Finance Bytes, HFTP GDPR Bytes and HFTP FB Bytes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.

Hospitality Experts Gather for HFTP's Second European HITEC

HFTP 16 April 2018
In its second year, Hospitality Financial and Technology Professionals (HFTP) European HITEC was held last week where top industry experts exchanged knowledge geared toward shaping the future of hospitality globally. Discussions were held on the hottest topics in the industry - artificial intelligence, voice recognition, data science, robotics, customer journey and the EU GDPR. Over 100 companies displayed the latest in available hospitality technology products available around the globe.Kicking-off the event was HFTP's Entrepreneur 20X (E20X) where 11 entrepreneurs presented their innovative technology to a panel of expert judges. Startup KITRO was awarded the Judge's Choice grand prize award of EUR2,500. Following the competition, participants were available to meet with delegates in the Innovation Lab. Delegates had an opportunity to select their favorite innovative technology, which differed from the E20X Judges Award. For the second time, the favorite technology of delegates at a HITEC event went to Arrivedo.Another highlight of the conference might well have been the largest gathering ever of European hospitality CIO and CFOs. The invitation only event, sponsored by Fourteen IP Communications, provided the c-level audience an opportunity to address current day problems and speculate about the future. The sometimes spirited discussion offered insight into what the near future trends might be, and what the roles of industry professionals will be in the future. The stellar educational program ended with Frits van Paasschen, best-selling author and former CEO of Starwood Hotels and Resorts, providing unique perspective on trends shaping the global economy.The partner of the conference - the exhibitions - was not as stellar or up to HFTP standards. "Producing hospitality events for more than four decades, and being a nonprofit organization, HFTP sets higher standards regarding the quality and overall experience of our stakeholders than other conferences and exhibitions," said HFTP CEO Frank Wolfe. "We work passionately on behalf of the industry year-round to provide the best possible tools and experiences for all of our participants - including our exhibiting companies. A positive exhibitor experience was not the case at this event."The first sign of trouble exhibitors experienced was set-up preparations, which overflowed into actual opening exhibit hours. During the event, exhibitors experienced internet problems and the traffic inside the exhibition hall was clearly disappointing.Although buyers registered for the event, checked in on site and were available on the event app, the numbers inside the exhibitions were not what we expected. So, in recognition of the energy and time HFTP supporters spent preparing for the event, ALL exhibiting companies were offered a partial refund of their stand reservation fees. "HFTP continues to expand and evolve for the industry and its promise is to do our best to make the quality of the experience positive," Wolfe said. "In spite of the troubles, HITEC Amsterdam already has really good support from the exhibitions side and has sold almost 50 percent of the available stands for 2019."HFTP remaining events for 2018 include HITEC Houston - HFTP's largest event of the year - from June 18-21 at the George R. Brown Convention Center in Houston, Texas USA. HFTP Annual Convention will October 24-26 at the Omni Louisville Hotel in Louisville, Kentucky USA. HITEC Dubai will take place December 5-6 at the Madinat Jumeirah in Dubai, UAE. For more information about HFTP's international events, visit www.hftp.org and www.hitec.org or contact the HFTP Meetings & Special Events Department at education@hftp.org.About HITECHospitality Industry Technology Exposition & Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career. Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.About HFTPHospitality Financial and Technology Professionals (HFTP), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org. Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP News, HITEC Bytes, HFTP Club Bytes, HFTP Finance Bytes and HFTP GDPR Bytes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.

Dream Hotel Group Increases Group Commissions Portfolio-wide

Dream Hotel Group 13 April 2018
NEW YORK, NY -- Renowned hotel brand and management company Dream Hotel Group, home to its Dream Hotels, Time Hotels and Unscripted Hotels brands, today announced it is now offering a 12 percent commission for qualified groups and meetings that are booked and actualized in 2018. The offer is available to conference and event organizers, third-party meeting planners and group travel agents now through December 31, 2018."In a time where travel agents and meeting planners seem underappreciated, we want to remind them that Dream Hotel Group is here, and we love their business," said Jay Stein, Chief Executive Officer, Dream Hotel Group. "We recognize and value the important role our intermediary partners play in attracting business and group bookings to our hotels. The decision to increase group commissions demonstrates Dream Hotel Group's commitment to supporting and maintaining a mutually beneficial partnership with third-party planners, particularly independent event organizers, with whom we have built long-standing relationships."Participating Dream Hotel Group locations include:Dream Hotelso Dream Hollywood in Los Angeles, CAo Dream Downtown in New York, NYo Dream Midtown in New York, NYo Dream South Beach in Miami, FLo Dream Bangkok in Bangkok, ThailandTime Hotelso The Time New York in New York, NYo The Time Nyack in Nyack, NYUnscripted Hotelso Unscripted Durham in Durham, NCDream Hotel Group's portfolio of brands offers dynamic on-property spaces for meeting and events, no matter how large or small. Throughout its stateside and international locations, every hotel features a dedicated team of on-site experience makers to bring lively, creative and inspiring group events to life, from corporate meetings and presentations to trunk shows, cocktail parties and private dinners. From expansive rooftop venues with breathtaking skyline views to artfully-designed meeting spaces and suites, Dream Hotel Group offers an outside-the-box approach to event planning to ensure memorable experiences for meeting organizers and attendees alike.Reservations must be booked and actualized by December 31, 2018 with a minimum of 10 rooms on the peak. The offer is not valid for any business previously booked or consumed and is subject to availability, cancellation or extension at any time.

The HSMAI Region Europe Awards 2017

HSMAI Europe 12 April 2018
We have new criteria this year, recognizing the entire specter of commercial leaders from the whole industry, which will go hand in hand with our new initiatives - Winning for Customers - The Service Pledge and The HSMAI Day.The entertainment was provided by NeedMusic and the highly popular Norwegian singer/songwriter Alejandro Fuentes, clearly contributing to the high spirits throughout the night.The list will "live" the whole year through, and you will meet several of the Top 20 winners at The HSMAI Day, taking place in the city they are based in during the fall - or in London in September, at The HSMAI Day there. They will be invited to share some of their experiences as leaders. Both success stories and what has been less successful. They will also share experiences about how their leadership style developed over the years.Here are the criteria: The HSMAI Region Europe Awards 2017 will recognize the people deserving to be awarded for their great work in Hospitality, travel, and tourism this year. Join us to celebrate the Europe's Top 20 Extraordinary minds and contributors to the industry of Commercial & Revenue Optimization Leaders.The hospitality and travel industry requires creative thinkers, innovators and team players. The HSMAI Region Europe Top 20 honors these top achievers in leadership, sales, marketing, and revenue optimization of hospitality, travel and tourism organisations for their accomplishments. HSMAI Region Europe recognizes leaders that are high achievers who stand out through their creativity and innovation, cutting-edge programs, triumph in challenging situations that result in dramatic gains. The people nominated for this list have also made incredible contributions to the industry as a whole, not just the companies they are representing.-The hospitality and travel industry requires creative thinkers and innovators. The HSMAI Region Europe Top 20 honors these top achievers in hospitality, travel, and the tourism industry for their accomplishments. The people nominated for this list have also made incredible contributions to the industry as a whole, not just the companies they represent, says HSMAI Region Europe President and CEO Ingunn Hofseth.Press here to see all the winners!

HFTP Announces Dates and Location for Second Annual HITEC Dubai

HFTP 11 April 2018
Building on the expertise of planning and producing the world's largest hospitality technology show, Hospitality Financial and Technology Professionals (HFTP), producers of Hospitality Industry Technology Exposition and Conference (HITEC), will host HITEC Dubai 2018 from December 5-6, 2018 at the Madinat Jumeirah in Dubai, UAE. Produced in partnership with Naseba, HFTP's HITEC Dubai will serve as the association's third and final HITEC of 2018.The event is a Middle Eastern counterpart to the tremendously successful annual HITEC which brings together thousands of individuals from the hospitality technology community to a different city in North America each year. Since Dubai is one of the world's leading international business centers and regional hubs with a booming hospitality industry, HFTP has expand its recognized HITEC to the region. HFTP recently opened a Dubai Research Center, which serves as an office space and research center, located in the Dubai World Trade Centre. HFTP has employed two graduate students from The Emirates Academy of Hospitality Management to conduct regional research, benefitting the association and its international scale of events and resources."Last year's inaugural HITEC Dubai event featured 600+ hospitality stakeholders, 40+ solution and service providers and 30+ industry expert speakers," said HFTP CEO Frank Wolfe. "The demand for HITEC Dubai 2018 was such a great success that the event outgrew its initial venue. HFTP is excited to expand its educational resources and expert networks across The Middle East."The partnership between HFTP and Naseba for HITEC Dubai combines both organizations' vast experience in the sector to build the ultimate hospitality technology platform in the GCC region. Naseba brings additional, local expertise to the event whereas HFTP has appointed a HITEC Dubai Advisory Council to assist with the education program.Planning for HITEC Dubai has begun, and will reflect practices and trends specific to The Middle East. Top regional experts will be diligently selected to volunteer their industry expertise on the HITEC Dubai Advisory Council and provide guidance for the event's education program. Reservations for exhibit space at HITEC Dubai are now being taken. HITEC Dubai also offers multiple sponsorship and advertising opportunities for exhibitors to increase impressions before and after the show. For more information, contact HFTP Director of Exhibits Paula Lerash, CEM at Paula.Lerash@hftp.org.In addition to HITEC Dubai, HFTP is currently hosting HITEC Amsterdam from April 11-13 at the RAI Convention Centre in Amsterdam. The larger HITEC Houston is from June 18-21 at the George R. Brown Convention Center in Houston, Texas USA. For more information about HITEC and HFTP's other international activities, contact the HFTP Meetings & Special Events Department at education@hftp.org or visit www.hftp.org and www.hftp.org/hitec. Click here to watch a video from HITEC Dubai 2017.About HITECHospitality Industry Technology Exposition & Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.About HFTPHospitality Financial and Technology Professionals (HFTP), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org. Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP News, HITEC Bytes, HFTP Club Bytes, HFTP Finance Bytes and HFTP GDPR Bytes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.###

Panel Will Explore Ways to Sell Function Space and Maximize Revenue

HSMAI 11 April 2018
WASHINGTON (April 10, 2018) - The Hospitality Sales and Marketing Association International's Washington, D.C., chapter will host a panel discussion next week to explore the emerging role of inventory managers and function space analysts and how they can partner more effectively with sales, catering and revenue managers to maximize hotel and convention function space inventory to increase revenue.The April 19 event, "Rethink Ways to Sell Function Space and Maximize Revenue," will feature four Washington-based experts: Carleigh Dworetzky, Destination DC convention strategy manager; Jeff Trapani, Marriott International market revenue management leader Washington DC; Leticia Proctor, PM Hotel Group senior vice president of sales, revenue management, and digital strategies; and Kate Van Essen, function space inventory manager for the Renaissance Washington, DC Downtown Hotel and the Marriott Marquis Washington, DC. The discussion will be moderated by Carol Motley, Destination DC convention sales director."Our panel will discuss how to maximize the return on investment from function space, how Washington venues are leveraging revenue management and analytics and why venues need to leverage revenue management to attain maximum yield," said Ellen Wilson, HSMAI Washington DC managing director.The event will be held April 19 at at the Ronald Reagan Building and International Trade Center, 1300 Pennsylvania Ave. N.W., Washington. Registration will open at 8 a.m., and a networking breakfast will start at 8:30 a.m. in Hemisphere A meeting room. The hour-panel discussion begins at 9:00 a.m.The event is free for HSMAI members and $60 for nonmembers. To register, click HERE. Underground parking is available in the Reagan Building for up to two hours at $18 and up to four hours at $22. The Reagan Building can be reached by the Red, Blue, Orange, and Silver Metro lines.About the Panelists and ModeratorCarleigh Dworetzky has served Destination DC as convention strategy manager since January 2017. Prior to that, she was a sales manager for Trade Center Management Associates; catering sales manager for the Ritz-Carlton, Pentagon City; and associate manager of food and beverage operations for the Renaissance Washington DC Dupont Circle Hotel. She earned a bachelor of applied science degree in food and beverage management at Johnson & Wales University.As Marriott International's market revenue management leader Washington DC, Jeff Trapani is responsible for providing market leadership, pricing, and strategic positioning for the Washington cluster and maximizing revenue and profit associated with rooms and function space. He brings more than 24 years of Marriott service, starting in the revenue management discipline at the Wardman Park Marriott. He was instrumental in opening the Washington Marriott Marquis. Before coming to Washington, he was the cluster revenue leader in the Cleveland and Memphis markets and worked in both the Baltimore and Washington markets. He received a bachelor of science degree in hospitality management from Johnson & Wales University.As PM Hotel Group's senior vice president of sales, revenue management, and digital strategies, Leticia Proctor is responsible for the development and implementation of all sales, revenue management, and digital strategy efforts at the national, regional, and property levels. She also focuses on maximizing total hotel revenue while building a sales culture that promotes staff development and retention, hotel openings, hotel repositioning and rebranding. During her career of more than 20 years, Proctor served as regional director of sales for Hersha Hospitality Management, area director of sales and marketing for Kimpton Hotels and director of sales and marketing for Crestline Hotels and Resorts, Remington Hotels and Resorts and Holiday Inn Select Bethesda. She earned a bachelor of science degree in legal studies with a minor in business law and public policy at the University of Maryland, College Park, and currently is pursuing a master's degree in hospitality management at Georgetown University, Washington.In her role as function space inventory manager for the Renaissance Washington, DC Downtown Hotel and the Marriott Marquis Washington, DC, Kate Van Essen is responsible for maximizing the revenue potential of the meeting space at both properties, while working with the group sales and citywide sales team. Prior to joining the revenue management team, she spent more than five years in hotel event management at various Marriott properties in Washington, Indianapolis, and Richmond. She received a bachelor of science degree from the School of Hospitality Management at the Pennsylvania State University, State College.As Destination DC convention sales director, Carol Motley assists the vice president of convention sales and services in planning and administering sales policies and programs to foster and promote hotel patronage of all area hotels through various Destination DC sales programs. A 22-year industry veteran, she has served Visit Orlando, the Hyatt Regency in Chicago, the Chicago Convention and Tourism Bureau and the Baltimore Convention Center. She received a bachelor of arts degree in rhetoric and communications studies with a concentration in business from the University of Virginia.About HSMAI Washington DC ChapterHSMAI Washington DC Chapter is an affiliate of the Hospitality Sales and Marketing Association International, an individual membership organization based in McLean, Virginia, composed of more than 7,000 members worldwide, with 40 chapters in the Americas Region. HSMAI is committed to growing business for hotels and their partners and is the industry's leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights and expertise to fuel sales, inspire marketing and optimize revenue through programs including the Adrian Awards and Revenue Optimization Conference. Click here to join HSMAI. For more information, go to www.hsmaidc.org.

EU launches European Capital of Smart Tourism

European Capital of Smart Tourism 11 April 2018
On the initiative of the European Parliament, today the European Commission launches the European Capital of Smart Tourism to recognise outstanding achievements in smart, innovative, sustainable and inclusive tourism by European cities.The initiative aims to promote the smart tourism offer and showcase innovative, inclusive, culturally diverse and sustainable practices to tourism development by European cities.Tourism is the EU's third largest socio-economic activity - it represents almost 10% of EU GDP and supports 25 million jobs. By rewarding exemplary practices of smart tourism, the European Union seeks to encourage innovation at the level of tourism destinations, culturally diverse and inclusive tourism offers and highlight the multi-faceted contribution of tourism to sustainable development.Two European cities that demonstrate innovation, creativity and excellence in four categories - accessibility, sustainability, digitalisation, cultural heritage and creativity - will be awarded the title of European Capital of Smart Tourism 2019.Winners of the European Capital of Smart Tourism 2019 will receive expert communication and branding support for a year, a marketing video, a purpose-built sculpture for their city centre, and tailor-made promotional actions.In addition, four European cities will receive thematic European Smart Tourism Awards for their outstanding achievements in the categories listed above.The awarded achievements will be presented in a special exhibition on the occasion of a prestigious Award Ceremony in Brussels on 7 November 2018, organised on the European Tourism Day.

AccorHotels acquires ResDiary, a leading platform for restaurant reservation & table management

AccorHotels 10 April 2018
AccorHotels today announces that it has completed the acquisition of table reservation system, ResDiary.Established in Glasgow in 2004, the company now has over 100 staff based in 6 countries. ResDiary is notably well established in the Asia Pacific region as well as in the UK, and has a footprint in 60 countries globally, seating 166m diners a year in over 8,600 venues. The Company has generated profits for 6 years.ResDiary provides venues with a high-end table management solution, using technology that optimizes their food and beverage revenues and helps control operational costs. Its yield and channel management tools help restaurateurs maximize revenues, while limiting booking fees by controlling availability displayed on third-party channels.Sebastien Bazin, Chairman & CEO at AccorHotels, said: "I am delighted to see ResDiary join the range of services of the Group. Our ambition is to support ResDiary in its global expansion, consolidating its scale, and benefitting from its expertise to provide multiple attractive offers to our guests. This acquisition completes recent investments of AccorHotels in the Food & Beverage industry. It fully supports the Group's ambition to increase touchpoints with a fast-growing customer base."Mike Conyers, ResDiary Co-founder and CEO: "We have had a very successful relationship with AccorHotels in Asia Pacific, and all the ResDiary team is thrilled to join the Group. We are looking forward to expanding our service on a more global level with AccorHotels."

European HSMAI initiative to go global with Mike Leven onboard

HSMAI Europe 6 April 2018
-For many years HSMAI in Europe has nurtured plans for the Winning for Customers - The Service Pledge concept, an initiative made to improve the quality of service and to assist companies and organizations to develop their Service Pledge - internally and externally, to increase pride and satisfaction among employees and thereby contributing to increased profitability, says HSMAI Region Europe President and CEO Ingunn HofsethThe Mike Leven Mentor ProgramWinning for Customers - The Service Pledge based on Mike Leven's philosophy-For many years I have wondered what strategy is most important amongst the many. I now believe the Winning for Customers - The Service Pledge is the single best,' Mike Leven says in a recent remark.Most companies have a vision. Many also have a set of values. It is HSMAI Region Europe's conviction that it should be equally important to have a vision that relates to the company's service delivery, service recovery and service reputation. These are among the things the Service Pledge program will help create. The program is based on four pillars; Customer Service, Company Culture, Communication and Service Recovery, integrated, seamlessly and positively, to make a considerable difference in how the organization's customer service and the credibility of its Service Pledge are perceived.Coaching for execsIn addition to the Winning for Customers - The Service Pledge program, an international platform for mentoring travel and hospitality executives is underway, in the form of The Mike Leven Mentoring Program.'We see a need for coaching in order to reach our goal. General Managers and head office employees need coaching, too, which is why the mentor program has to go hand in hand with the Service Pledge initiative. For the HSMAI Region Europe Mentor Program we will start with the leaders who have the right passion and attitudes,' Hofseth explains.'We will reach out to those who show their passion for developing others and are willing to share insights and experience with other industry professionals. The mentor program will be held in Mike Leven's name. We believe in his leadership philosophy. We want to handpick the mentors who have the same values and the same passion to implement that philosophy,' she says.The planned initiatives include mentor coaching in Florida with Mike (for potential mentors), a 2019 summer camp in Europe, video and webinars, material og video clips for the knowledge bank and more.-For the last four years I have spent a lot of time with Mike and we like to work together,' Ingunn Hofseth says, adding: 'The two initiatives are closely related. Mike Leven will provide a donation of USD 100,000, divided on USD 50,000 each year for two years. In addition he will assist us in our coaching. We are now looking for persons and companies who share the same vision and passion, and will help us to fund and be part of this wonderful initiative'.The launch of the initiative will take place in London in September. Please contact Silvia Kolk at sk@hsmai.eu for more information.About Mike LevenMichael A. Leven, also known as Mike, has been Chairman and Chief Executive Officer at Georgia Aquarium, Inc. since January 2015 in his sort-of-retirement years.Before that he was the President and Chief Operating Officer of Las Vegas Sands Corp.A longtime industry leader and a "hotel icon", Michael is currently the Volunteer Chief Executive Officer of the Georgia Aquarium. He has an impressive career in hospitality with over 50 years of experience in top positions in hotels. Until 3 years ago Michael has been the President and Chief Operating Officer of the Las Vegas Sands Corporation where he leveraged his sales and leadership skills to turnaround the largest hotel gaming company in the world. His previous managerial positions also include the President and COO of Holiday Inn Worldwide and the President of Days Inn of America, as well as the Vice Chairman of the Marcus Foundation, a philanthropic organisation founded by Bernie Marcus, co-founder of The Home Depot, Inc.Michael is a great supporter of HSMAI in the US. He has also been the past international Chair of HSMAI. In the US the HSMAI Leadership Day is named after him in honour of his extraordinary leadership skills and his lifelong commitment to developing the industry. Together with the Las Vegas Sands Corporation Michael made a generous donation totaling at $1.5 million to HSMAI in the US.Michael is a co-founder of the Asian American Hotel Owners Association (AAHOA) which now has over 7,000 members. He holds a Bachelor of Arts from Tufts University and a Master of Science from Boston University.Mike Leven quotesI measure success on what you have done to other people not what you have done for yourself .I developed an early sense of the customer and satisfying that customer. I always objected to some of the resistance from the financial side of the industry, which prevented the satisfaction of the customer.Lots of people can make financial turnarounds and grow businesses, which I've done. But when you have a chance to establish an idea and an organization that changes the course of history and changes the course of many lives, well that stands out as a very important accomplishment to me.(When speaking of his accomplishments in co-founding AAHOA)Status Quo is a Prescription for FailureMike Leven's principles for running a business include:-- The customer is not always right, but is always the customer-- Every employee is a human being who deserves dignity and care, and it is OK if they ask why, rather than simply accept an order because people often need an explanation for why they should do things. If you have to fire one, make sure you never take his or her dignity away-- Listen more than you talk-- Participation in industry activities is not only a giving experience to others, but is a learning experience for yourself-- Remember this is a human industry where you can touch thousands of people and build friendships. Competitors are not enemies-- No matter how much money you make, someone always makes more - and somebody else makes less-- You should enjoy every obligation because with obligations done, responsibility is earned and success follows. But despite what you hear, realize that 'don't sweat the small stuff' is a bad strategy. Your life is made up of small stuff so live with it-- The boss is not always right, but is always the bossPhoto: Mike Leven (stock photo).

HSMAI Region ROC & DOC

HSMAI Europe 6 April 2018
We are getting excited to welcome Steven Bartlett to the#HSMAIEuropeROCDOC2018! Steven is the 25-year-old CEO of The Social Chain Group and will be enlightening us on what is next for #socialmedia and how to stay ahead of the curve this year![?] Sign up today for the #HSMAIEuropeROCDOC2018: hsmairoc.eu/roc-and-doc/[?]Join our Linkedin Group for the 2018 conference to connect with others and start discussions: www.linkedin.com/groups/13586147

HFTP Launches New Multi-Event Mobile App for Upcoming 2018 Conferences, Including the Upcoming HITEC Amsterdam

HFTP 6 April 2018
Gearing up for the first Hospitality Industry Technology Exposition and Conference (HITEC) of 2018, event producers Hospitality Financial and Technology Professionals (HFTP) is excited to announce the launch of this year's "HFTP Events" mobile app. The HFTP event 2018 mobile app is home to all the information attendees and exhibitors will need for HITEC Amsterdam, HITEC Houston and Annual Convention this year, with information coming available as the event nears. Available now for download from the iTunes Apple Store and Google Play, the app will serve as a comprehensive guide for information on education sessions and exhibits while also providing social feeds and in-app correspondence capabilities for exhibitors and attendees.The HFTP events 2018 mobile app is a benefit for event attendees, serving as an interactive and informative tool. Users should create a profile and login to gain access to all app functionality. Once logged in, users will have the ability to create a customized educational schedule and link speaker biographies, session evaluations and more. Mobile app users will also be able to connect with other attendees using searchable directories, direct messaging and meeting booking functionalities. Robust searching gives users the capability to network a practical way to find and make direct contact for potential business opportunities."As a hospitality association, HFTP is always looking for ways to enhance the experience for our event attendees and members," said HFTP CEO Frank Wolfe. "The decision to create a combined mobile app again in 2018 comes from our determination to offer corporate event attendees a feature-rich tool in an easy-to-use and convenient platform. Attendees will not only benefit from the interactive capabilities and mobile planning functions, the app gives users a front seat to all of the event information."The HFTP event mobile app is a resource complete with all the information you will need to navigate the association's upcoming events in 2018. Event maps, floorplans, survey links, information sites, educational credits are only some of the resources available inside the app. Discover information about event speakers, exhibitors, sponsors, Entrepreneur 20X (E20X) and much more. Stay updated with HFTP through the app's activity feed feature, which streamlines all social channels into one space.Next up on the HFTP event schedule is HITEC Amsterdam - the first of three HITEC events HFTP will produce in 2018 - taking place next week from April 11-13 at the RAI Convention Centre in Amsterdam. HITEC Houston, HFTP's largest event of the year, will take place from June 18-21 at the George R. Brown Convention Center in Houston, Texas USA. HFTP Annual Convention will take place October 24-26, 2018 at the Omni Louisville Hotel in Louisville, Kentucky USA. HITEC Dubai will take place December 5-6 at the Madinat Jumeirah in Dubai, UAE.For a full listing and more information about HFTP's international events, visit www.hftp.org and www.hitec.org or contact the HFTP Meetings & Special Events Department at education@hftp.org.About HFTPHospitality Financial and Technology Professionals (HFTP), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org. Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP News, HITEC Bytes, HFTP Club Bytes, HFTP Finance Bytes and HFTP GDPR Bytes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.About HITECHospitality Industry Technology Exposition & Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.###

TRS Hotels Pioneers New Hotel Technology

Palladium Hotel Group 5 April 2018
TRS Hotels, the luxury adults-only brand of Spanish hotel company Palladium Hotel Group, is pioneering new hotel technology that offers guests a range of services at their fingertips. Cutting out the middleman by allowing visitors to speak directly to their butler, housekeeping, the hotel's restaurants or transportation service via a dedicated online portal, TRS Hotels' technology offers a new level of service and the ultimate convenience for hotel guests. The unique portal can be accessed from any smart phone, tablet or laptop while connected to the hotel's WIFI. The technology is currently in use at TRS Yucatan Hotel, which reopened in December following extensive renovations.Guests who log-in to the portal during their stay may request whatever they desire from the hotel's "wish list." Examples include customizing the beverages and snacks in their mini-bar, ordering aromatherapy for their room, or even requesting certain pillows or Nespresso flavors.The technology offers additional features to ensure a smooth and relaxing vacation experience, such as a call button to connect directly with each room's personal butler, and the opportunity to book in-resort transportation, make reservations at any of the resort's restaurants in real time, order room service, or contact housekeeping.Following in the footsteps of other Palladium Hotel Group properties, the room key is in the form of a discreet RFID wristband which never requires re-programming and eliminates unplanned visits to the reception desk.For a relaxing evening in, the interactive televisions offer a multitude of options including the latest films, a mirroring function for personal devices, and ES MOBILE, which allows visitors to continue watching their favorite programs and films on their own devices outside of their hotel room. There is also an app functionality that allows guests to connect to their own social networks, Skype or Netflix accounts, among other platforms. Guests can even order room service through their television.To ensure privacy, TRS Hotels utilizes in-room sensing equipment that allows the butlers and service staff to know whether guests are inside their rooms.The technology also extends to the hotel's music, allowing the dedicated "vibe manager" to adjust the playlists in any area of the hotel via his or her mobile device. This allows TRS Hotels staff to customize the energy of the area according to the guests, time of day, and activities to ensure the appropriate vacation atmosphere.These technological innovations will be rolled out to TRS Turquesa Hotel in Punta Cana, and TRS Coral Hotel, which will open in November 2018 in Costa Mujeres, north of Cancun, Mexico.

Hotel Professionals to Grab Revenue by the Horns at HSMAI's ROC Americas in Houston

HSMAI 5 April 2018
McLean, VA -- The Hospitality Sales and Marketing Association International (HSMAI) will help hotel revenue management executives "grab revenue by the horns" June 19-20, 2018, at its Revenue Optimization Conference (ROC) Americas in Houston, Texas. The event, the largest gathering of revenue optimization professionals in the industry, will be co-located with HITEC 2018."This is the first year HSMAI's Revenue Optimization Conference will be held in Houston," said Robert A. Gilbert, CHME, CHA, president and CEO of HSMAI. "While the cultural reference to the conference location certainly helped inspire this year's ROC Americas theme, 'Grab Revenue by the Horns,' the sentiment is deeply rooted in HSMAI's commitment to fostering a 'can-do' mentality for revenue management. Ever since its inception 15 years ago, HSMAI's ROC Americas has consistently equipped and empowered hospitality revenue managers with proactive strategies to optimize revenue."Each year, ROC convenes hotel revenue executives for education, collaboration, and innovation and delivers the most compelling and comprehensive revenue management event for the hotel industry. Education highlights include the following:Opening Keynote by Bernard Baumohl, Chief Global Economist, The Economic Outlook Group, LLC, will shed light on how to plan for economic and geopolitical risks and opportunities and protect revenue from future disruptive events.Industry leaders will debate two major areas impacting revenue managers--AI/machine learning and consumer loyalty programs.A panel of experienced asset management executives will provide attendees with valuable insights to increase their "asset management acumen" when it comes to the business of hotels.12 breakout sessions will cover topics ranging from metrics and analytics to effective social media and marketing to extending revenue sources beyond rooms.ROC Americas 2018 is expected to bring together 600 senior leaders in hotel revenue management responsible for leading revenue optimization and pricing for brands, management companies, ownership groups, hotels, and resorts. Last year, 115 unique hotel companies were represented at ROC Americas. The event also showcases partner companies serving the revenue management industry, including consultants, technology vendors and companies providing products and services in revenue management, execution, and reporting. HSMAI thanks preferred partner IDeaS, a SAS Company; platinum partners Booking.com and Rainmaker; and silver partners Cendyn, Fornova, The Guestbook, Infor, Kalibri Labs, Milestone, Pegasus, OTA Insight, STR, Tambourine, and TravelClick.Additional networking and education opportunities will include a "HSMAI Helps," a volunteer opportunity benefitting Houston, a peer-reviewed faculty research presentations, and a review course for those pursuing the Certified Revenue Management Executive (CRME) certification. HSMAI will also host an awards ceremony presenting the Vanguard Award for Lifetime Achievement in Revenue Management, and the Revenue Management Professional of the Year Awards.Go to www.hsmairoc.org for more information and to register.

Three New Members Join HTNG's Board of Governors

HTNG 4 April 2018
Marwan Al Ali is the group chief information officer of Jumeirah Group, a global luxury hospitality company and a member of Dubai Holding. Marwan's responsibilities range from being a business enabler, deploying IT cross-functional solutions with a special focus on innovative strategies and driving business profitability with customer centricity.Brian Kirkland is the chief technology officer for Choice Hotels International, Inc., one of the world's largest hotel companies. In this role, he oversees the company's information technology organization, and is responsible for leading overall IT strategy, infrastructure and development, all aligning with Choice's business objectives.Yvette Vincent serves as Delaware North's first-ever chief technology officer, a position based at the company's global headquarters in Buffalo, N.Y. As CTO, Yvette is responsible for creating the vision, strategy and roadmap for the company's technology platforms including POS, cloud architecture, SOA and DevOps.HTNG's Board of Governors now consists of 23 top IT leaders from hospitality companies around the world. These individuals are responsible for technology in over 2.5 million hotel guest rooms and world-leading hospitality venues.

NYUSPS Tisch Center for Hospitality in Collaboration with Hospitality Financial Technology Professionals (HFTP) to Develop Joint Program for Students to Receive Professional Certification

NYU 4 April 2018
NEW YORK -- The NYU School of Professional Studies Jonathan M. Tisch Center for Hospitality and Tourism signed a memorandum of understanding with Hospitality and Financial Technology Professionals (HFTP), a nonprofit association that is recognized as the spokes group for the finance and technology segments of the hospitality industry. The agreement between the two organizations will create a joint program featuring a newly designed, 14-week class that helps Tisch Center undergraduate and graduate students become more involved in HFTP initiatives.The agreement also provides students with the opportunity to achieve HFTP Certified Hospitality Technology Professional (CHTP) student certification by passing an exam once they have successfully competed the class. They will then have four years to meet the hospitality experience requirement as defined on the CHTP application to attain full certification status. Students must become members of HFTP in order to participate in the program.As part of the agreement, NYUSPS will start an NYU HFTP student chapter and will appoint an HFTP faculty adviser who will teach the class and oversee program offerings. HFTP will provide all information and instructional documents for the certification class, will wave the certification examination fee, and will provide internship and volunteer opportunities to those students who join the student chapter.Nicolas Graf, associate dean of the NYUSPS Jonathan M. Tisch Center for Hospitality and Tourism, who was instrumental in moving this initiative forward, commented "We are delighted that through our agreement with HFTP, we will be able to offer our students additional educational and credentialing opportunities in areas that are driving forces in the hospitality industry.""Receiving a hospitality designation from HFTP is a good way for students to jump-start their professional careers in hospitality," said HFTP CEO Frank Wolfe. "HFTP's certification programs are globally recognized for setting industry standards for hospitality finance and technology."The collaboration with HFTP is one of many ongoing initiatives in which the NYU School of Professional Studies is engaging to provide invaluable professional experience to its students in the industry verticals it serves.About Hospitality Financial and Technology ProfessionalsHospitality Financial and Technology Professionals (HFTP) established in 1952, is an international, nonprofit association, headquartered in Austin, Texas USA, with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with members and stakeholders spanning across the globe. HFTP also owns the world's only hospitality-specific search engine, PineappleSearch.com.

How to enhance pre-arrival guest experience in easy ways using hotel technology

Hotelogix 3 April 2018
If you're already a part of the hospitality industry, you'd know the importance of creating a seamless guest arrival experience. A hotel's guest experience begins even before one arrives on your property. Personalization of a guest's experience is no longer an option. You need to make the move now to be a step ahead of the competition.So, what stops hotel owners from providing a fantastic pre-arrival guest experience? Often, it's the costs involved in personalizing the services. High costs are a myth really! What most hoteliers may miss is the channelizing of some amount of thought towards enhancing guest experience. While it can take time, it's certainly feasible for all. Still concerned about the increasing expenditures? We'll tell you why it makes a difference and how you can do it on a budget. Let's bust some myths!How to Enhance the Guest Arrival ExperienceYou can begin with a direct engagement with guests and aim for a better experience to ensure repeat visits. The moment your hotel is booked, it's time for you to make the most of this opportunity.Keep your hotel's information updated onlineThe guest cycle stage begins from the time of booking and actually commences when the guest begins exploring your property online. The guest may be browsing your website, landing up on your OTA pages or may contact you via email. Your information (text, images, videos, contact numbers, etc.) must be updated to allow a guest to contact the hotel through any mode if required. This stage is described as "pre-arrival" or "contact" and with a competitive landscape, you need to close the queries as soon as possible. When guests get all the desired information at their fingertips, it makes the booking process faster allowing you to use the power of technology to customize this further. Why is this important? You certainly wouldn't want a guest gets confused on arrival to view amenities that are different from the ones described online.Communicate and customize Ask what the guests want and understand what you can add to your services. The most effective way is to communicate and build-up on pre-arrival guest experience.Here's how you can communicate when a booking is confirmed:Send a confirmation emailSend a pre-arrival email 5 days prior to their stay (use links to value-added services or deals)Pre-arrival questionnaire - know what they are seeking (extra pillows, coffee on arrival)Facilitate online check-inFor eg.: A mobile concierge allows guests to request different types of services using their smartphone. Guests can easily look for information during their leisure time for recommended activities at the place of stay. You can leverage information around the guest preferences to build your marketing communication for the future.Technology to know your guests before they arriveNow, that sounds tricky, doesn't it? Well, technology has made things so much simpler indeed! Let's take a simple example. The information you have collected via your email or mobile concierge requests and online questionnaires gives you the chance to build a robust guest profile. Using technology such as a property management system that works on the cloud, guest information can be stored and used for future. Your staff can use this information (preferences, birthdays, food, activity choices, etc.) and automate emailers that saves so much time! E.g.: Wouldn't it be simpler to offer a family for 4 access to the pool facility at a heavy discount instead of a dinner for 2 that holds no relevance?You can drive conversations without the need to manually perform each action. Automation helps reduce burden on staff while keeping the engagement factor active.Do you have a pre-arrival guest checklist in hand? Technology only makes it easier with cloud-based property management systems offering a pay-as-you-go model.Experience the Hotelogix cloud PMS now!If you have more ideas to add on the pre-arrival guest experience, we'd like to know in the comments below.

OpenTravel Advisory Forum Amsterdam to be Co-located with HFTP's HITEC Amsterdam in April 2018

HFTP 29 March 2018
OpenTravel Alliance (OpenTravel), a nonprofit responsible for developing and maintaining interoperability for disparate systems in all verticals of the travel industry, is pleased to extend its partnership with Hospitality Financial and Technology Professionals (HFTP) and co-locate European conferences in April 2018. OpenTravel will co-locate its Advisory Forum, taking place from 11-13 April 2018, with HFTP's HITEC Amsterdam, taking place from 11-13 April 2018. Both events will take place at the RAI Convention Centre in Amsterdam.Online registration and housing is open for the OpenTravel Advisory Forum. Agenda highlights for the Advisory Forum include: education from recognized technology leaders, case studies from companies utilizing OpenTravel standards, collaborative panels on enabling the consumer experience, evolving distribution standards, collaboration stories on standards, networking and more. Also, the results from the OpenTravel Virtual Hackathon held in March will be revealed at the OpenTravel Challenge.Education topics range from GDPR and evolving distribution standards to hospitality and tourism in Europe. As an organization that represents the business and leisure consumer's end-to-end travel, the OpenTravel Advisory Forum will feature the latest travel trends for a unified consumer experience."OpenTravel is the source for the most adopted, cross-industry technology standards that enable business solutions driven by the travel community," said Mike Tinkey, CEO at OpenTravel. "We are excited to co-locate in Europe our Advisory Forum with HFTP's regional HITEC Amsterdam, and provide attendees with more resources and education in one setting", shared Susanne Auinger, Chairperson of OpenTravel and the OpenTravel Advisory Forum Amsterdam.Together, OpenTravel and HFTP encompass an extended group of stakeholders and industry professionals; combining resources will enable better communication, and allow stakeholders to conduct business more efficiently.For more information about OpenTravel Alliance, please contact media@opentravel.org or visit http://opentravel.org. To register for the OpenTravel Advisory Forum, click here.About OpenTravel AllianceOpenTravel Alliance is passionate about solving the problems inherent with connecting multiple systems within the complex travel distribution arena. Our mission is to enable the future of travel by driving the evolving digital experience for consumers. OpenTravel Alliance creates, expands and drives adoption of open specifications, including but not limited to the use of XML, for the electronic exchange of business information among all sectors of the travel industry.OpenTravel Alliance is comprised of companies representing airlines, car rental firms, hotels, cruise lines, railways, leisure suppliers, service providers, tour operators, travel agencies, solutions providers, technology companies and distributors. Tens of thousands of OpenTravel Alliance message structures are in use, carrying tens of millions of messages between trading partners every day.OpenTravel Alliance is a not-for-profit trade association, founded in 1999 by travel companies, with a primary focus on the creation of electronic message structures to facilitate communication between the disparate systems in the global travel industry. For more information on OpenTravel Alliance membership, new products, or projects, please visit http://www.opentravel.org or email info@opentravel.org.Follow OpenTravel on Twitter (@OpenTravel) and LinkedIn and the LinkedIn Group page.About HITECHospitality Industry Technology Exposition & Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.

Everything You Need to Know About Chatbots [Infographic]

28 March 2018
But what chatbots are is nothing in comparison to all the things that they can do. They can chat with you, look up things for you, play your favorite song, set a timer, sell stuff to you and a whole lot of other things.The Tj Maxx holiday chatbot is an ideal example. It's designed to help people find the products that they're looking for much more quickly - similar to an assistant in an actual physical store, the only difference is that chatbots can offer instant assistance.In fact, if you use some kind of virtual assistant, you are already interacting with a chatbot. Siri was one of the first of this kind of chatbot way back in 2010. Since then we've welcomed quite a few new chatbots into the world. The latest virtual assistant being Google Home.If you have an Amazon Echo system, you are already using Google Home. Incidentally, do you know what Amazon Echo is most commonly used for? Playing a song tops the list of most common uses. If you want to see what else clients use it for, check out our infographic below.

HITEC Amsterdam 2018 Entrepreneur 20X Participants and Judge's Panel Announced

HFTP 28 March 2018
Hospitality Financial and Technology Professionals (HFTP), producers of Hospitality Industry Technology Exposition and Conference (HITEC), is pleased to announce the selected hospitality technology startups and expert judges panel that will participate in Entrepreneur 20X (E20X) at HITEC Amsterdam next month. All registered HITEC attendees are welcome to attend the action-packed pitch competition taking place on Wednesday, 11 April 2018 beginning at 14:30 in the RAI Amsterdam Convention Centre.Participants will have access to a team of mentors, before the competition, who will inspire and educate the startups by lending them insights, expertise and guidance. E20X innovators have four minutes to present their breakthrough business concepts to a room full of HITEC attendees as well as a panel of expert judges. Selected startups compete for two available awards: the E20X Judges' Award and the E20X People's Startup Award. The startup deemed "most innovative" by the judge's panel will win a EUR2,500 cash prize. The startup selected by HITEC Amsterdam attendees, via the HITEC mobile app, will be presented with a trophy on Friday, 13 April at the closing keynote session. Attendees will have additional opportunities to visit with startups in days following the competition at the Innovation Lab on the HITEC show floor.The following innovative startups will pitch their cutting-edge ideas to a room full of attendees and a panel of expert judges at the Amsterdam version of the globally recognized pitch competition. The 2018 E20X Amsterdam pitching companies include:SwayyRoomRaccoonChargifiKITROReceptioHO[S]TELOFER.ONLINEJibestreamOrbital Systems ABArrivedoClimber HotelHotelFlexE20X Amsterdam pitchers will present their technologies to an expert panel of judges with backgrounds in hospitality, technology and entrepreneurship. The 2018 E20X Amsterdam judges' panel includes:Carson Booth, CHTP, startup technology consultant at Venture Capital & Private Equity and chairman of the HITEC Amsterdam 2018 Advisory CouncilPrakash Shukla, managing partner at SolarexMichael Levie, CHTP, chief operations officer at citizenM and treasurer on the HFTP Global 2017-2018 Board of DirectorsBarry Thomas, CHTP, area director of information technology at Rosewood, London and council member on the HITEC Amsterdam 2018 Advisory Council"Entrepreneur 20X is a great platform for hospitality startups to present their business concepts to the industry," said HFTP CEO Frank Wolfe. "HITEC brings together hospitality leaders from across the globe -creating an unparalleled network for attendees."Watch E20X videos from previous years on the HFTP YouTube channel. For more information on HITEC Amsterdam marketing opportunities, contact HFTP COO, Europe Carl Weldon at carl.weldon@hftp.org or +1 (512) 220-4164. For more information about HFTP's global activities, contact the HFTP Meetings & Special Events Department at education@hftp.org or visit www.hftp.org and www.hftp.org/hitec.HITEC Amsterdam will be the first of three HITEC events in 2018. The larger HITEC Houston will take place 18-21 June at the George R. Brown Convention Center in Houston, Texas USA. HITEC Dubai will take place 5-6 December at the Madinat Jumeirah in Dubai, UAE.About HITECHospitality Industry Technology Exposition and Conference (HITEC) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout the United States, HFTP decided to break tradition in 2017 by hosting three HITEC events all taking place outside of U.S. borders- in Toronto, Amsterdam and Dubai. This was the first time the global association's largest HITEC event - featuring thousands of hospitality professionals from around the world -took place outside of the United States. For more information about HITEC, visit www.hitec.org. Follow HITEC on social media: Facebook (@HITECconference); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.About HFTPHospitality Financial and Technology Professionals (HFTP), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org. Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedIn; Twitter (@HFTP); Instagram (@HFTP_HTIEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP News, HITEC Bytes, HFTP Club Bytes, HFTP Finance Bytes and HFTP GDPR Byes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.###

OpenTravel Alliance VHack - Online hackathon to enhance the experience for the connected travel consumer

OpenTravel Alliance 26 March 2018
OpenTravel is hosting a series of virtual hackathons, with the first hackathon taking place in March. Unique cross vertical challenges focusing on interoperability will be presented to the developers. Along with other prizes, the winner of the hackathon will have the opportunity to have their application presented at the OpenTravel Advisory Forum in Amsterdam. If you are interested in providing your APIs which use OpenTravel messaging, or in sponsoring the event, please email Sandy Angel at sandy.angel@opentravel.org for more information.What: OpenTravel VHack - Online hackathon to enhance the experience for the connected travel consumerWhen: Now through April 8Where: OpenTravel VHackChallenge: Create a web-based application that enhances the connected consumer's travel experience in a unique way, utilizing at least one of the provided APIs that implement OpenTravel messagingAPI Providers: APIs provided by MASAI Mobility Community, LinksRez and IATA NDC and cover travel verticals including hotel, car rental, ground transportation, air and more.Prizes: $1750.00 in cash prizes as well as opportunities for exposure including the winning applications presented at the OpenTravel Advisory Forum in Amsterdam on April 11-13, winners featured in a newsletter, press release and listed on OpenTravel's website.Click here to learn more

HFTP Announces Exclusive CIO/CFO Event Sponsorship Agreement with Fourteen IP at HITEC Amsterdam

HFTP 26 March 2018
AUSTIN, TEXAS, USA -- Hospitality Financial and Technology Professionals (HFTP), an international nonprofit and producers of the Hospitality Industry Technology Exposition and Conference (HITEC), is pleased to announce its exclusive CIO/CFO event sponsorship agreement with Fourteen IP Communications Ltd at the upcoming HITEC Amsterdam 2018. The invitation-only event that brings together CIOs and CFOs from leading hotel and hospitality companies from across Europe will take place on 11 April to kick-off HITEC Amsterdam, which is taking place from 11-13 April at the RAI Amsterdam Convention Centre.The CIO/CFO pre-conference event will feature a welcome and introductions from HFTP, updates on the General Data Protection Regulation (GDPR) and the Data Protection Officer role, as well as CIO and CFO roundtable discussions. The roundtable discussions will bring together high-level, hospitality CIOs and CFOs from across Europe for a face-to-face discussion on crucial issues their companies are encountering."We are excited to have Fourteen IP as an exclusive sponsor for the CIO/CFO event at HITEC Amsterdam next month," said HFTP CEO Frank Wolfe. "As a leading systems integrator specializing in voice and data solutions, the team at Fourteen IP has been helping make hospitality communications simple and effective for 25 years. Looking forward to an innovative partnership at HITEC Amsterdam.""We are very proud to be not just exhibiting at HITEC Amsterdam, but also taking the lead sponsorship on the CIO/CFO day," said Neil Tolley, managing director at Fourteen IP. "It's a great opportunity for us to network with the people we really want to speak to and to tell them a little about our company and our solutions, as well as bringing our usual sense of fun to the evening's events. We are very grateful to the HFTP team for their superb support."For more information on HITEC Amsterdam marketing opportunities, contact HFTP COO, Europe Carl Weldon at carl.weldon@hftp.org or +1 (512) 220-4164. For more information about HFTP's global activities, contact the HFTP Meetings & Special Events Department at education@hftp.org or visit the HFTP web site.HITEC Amsterdam will be the first of three HITEC events in 2018. The larger HITEC Houston will take place 18-21 June at the George R. Brown Convention Center in Houston, Texas USA. HITEC Dubai will take place 5-6 December at the Madinat Jumeirah in Dubai, UAE.

Join HSMAI Region Europe in Amsterdam on 10 and 11 April!

HSMAI Europe 23 March 2018
Hospitality Financial and Technology Professionals (HFTP) and HSMAI Region Europe, the Hospitality, Sales and Marketing Association International, are pleased to extend their partnership and co-locate their european activities again in April 2018. HSMAI Region Europe will co-locate its Revenue Optimization Conference (ROC) and its Digital and Distribution Optimization Conference (DOC), as well as their other events with HFTP's HITEC Amsterdam - and we would very much like to see you there!HSMAI Region Europe ROC & DOC is the number one annual event offering the latest trends and news in revenue optimization, digital marketing, and distribution for the hospitality industry, bringing together more than 250 executives in Amsterdam. Thought leaders and inspirational speakers will share their insights on revenue management strategies and trends, digital marketing and distribution. In the evening you will enjoy great music, dinner, networking and our Awards Ceremony - The HSMAI Awards will take place on Tuesday evening 10 April 2018 at Hotel Novotel Amsterdam City while HITEC Amsterdam will take place from 11-13 April 2018 at the nearby RAI Amsterdam Convention Centre.11 April, HSMAI Region Europe, launches its new global concept called Curate - An HSMAI Executive Insights Forum. This event is by invitation only, and the attendees at Curate must be senior executives providing unique opportunities for strategic conversations across all disciplines of, sales, marketing, distribution, revenue management as well as culture and people in customer centric environments.11 April, HSMAI Region Europe also host an interactive Revenue Management workshop, after which the participants will complete the globally recognised CRME certification exam: http://hsmairoc.eu/2017/02/02/crme/Parallel to the above, on the 11 April, HSMAI will organise The MeetConnect for professionals involved in events and conferences. In addition to serving as a marketplace for buyers and providers of events, HSMAI will present their Event Trend Barometer followed by a debate about meetings and events and the future."We are looking forward to see HSMAI members and non-members alike at these content-packed events", says HSMAI Region Europe President & CEO Ingunn Hofseth.For more information about the above activities or membership and more, please contact us at postbox@hsmai.euPLEASE NOTE: As qualified registrants for HSMAI events , HITEC Amsterdam will provide you with one complimentary, non-transferable registration which entitles the recipient to two days access to the HITEC Amsterdam exhibit hall and general sessions. HITEC Amsterdam concurrent educational sessions are not included. Comp registrations are only available to qualified attendees directly from the hotel and travel industry and cannot be used by suppliers or vendors, consultants, nor personnel, dealers, distributors, subsidiaries, investors, partners/associates or family members of exhibiting companies. HSMAI Region Europe will automatically register all qualified registrants directly with HITEC Amsterdam. Your contact information will be provided to HFTP, the host of HITEC Amsterdam, for the purpose of communicating with you about your registration. If you prefer to NOT be registered for the complimentary exhibit hall pass, please email us at postbox@hsmai.eu

OpenTravel Hosts Series of Virtual Hackathons, With the First Taking Place Now!

HFTP 22 March 2018
OpenTravel Alliance (OpenTravel) is hosting a series of virtual hackathons, with the first taking place now. Register and submit your web-based application until April 8, 2018. The online event, sponsored by LinksRez, is designed to enhance the experience of the connected travel consumer.The challenge includes creating a web-based application that enhances the connected consumer's travel experience in a unique way, utilizing at least one of the provided APIs that implement OpenTravel messaging. API providers include: LinksRez, IATA and MASAI Mobility Community (M2C) and encompasses travel verticals including hotel, car rental, ground transportation, air and golf.Open Travel is the source for the most adopted, cross-industry technology standards that enable business solutions driven by the travel community. "Our virtual hackathons create opportunities to build solutions around OpenTravel standards," said OpenTravel CEO Mike Tinkey. "We encourage developers to be creative and innovative. We look forward to seeing what new insights this year's events bring."The OTA virtual hackathon will feature five judges who will judge the applications based on originality, technical merit, presentation skill and how well the project addresses the hackathon challenge. Along with cash prizes the winners of the virtual hackathon will have the opportunity to have their applications presented at the OpenTravel Advisory Forum in Amsterdam next month.If you are interested in providing your APIs which use OpenTravel messaging, or in sponsoring a future event, please email OpenTravel Director of Specifications Sandy Angel at sandy.angel@opentravel.org for more information. Click here to register for the event.About OpenTravel AllianceOpenTravel Alliance is passionate about solving the problems inherent with connecting multiple systems within the complex travel distribution arena. Our mission is to enable the future of travel by driving the evolving digital experience for consumers. OpenTravel Alliance creates, expands and drives adoption of open specifications, including but not limited to the use of XML and JSON, for the electronic exchange of business information among all sectors of the travel industry.OpenTravel Alliance is comprised of companies representing airlines, car rental firms, hotels, cruise lines, railways, leisure suppliers, service providers, tour operators, travel agencies, solutions providers, technology companies and distributors. Tens of thousands of OpenTravel Alliance message structures are in use, carrying tens of millions of messages between trading partners every day.OpenTravel Alliance is a not-for-profit trade association, founded in 1999 by travel companies, with a primary focus on the creation of electronic message structures to facilitate communication between the disparate systems in the global travel industry. For more information on OpenTravel Alliance membership, new products, or projects, please visit http://www.opentravel.org or email info@opentravel.org.###END###

AccorHotels Take Off! 2018: What is the mobile hotel of your dreams?

AccorHotels 21 March 2018
For the past 6 years, students from all over the world have been invited to take part in a challenge which calls for both innovation and creativity. This year 300 teams will be asked to design the mobile hotel of your dreams. Inscriptions are now open!Take Off! is the worldwide student competition organized by AccorHotels. Since 2012, 6 editions have been successfully launched. Through their participation in the contest future professionals are assessed by AccorHotels experts as well as teaching staff from graduate schools!#newwaysofhostingWithin the Group we are always developing disruptive ideas which break with the traditional codes of hospitality. For example, the idea that it is up to guests to come and join our hotels can be looked at from a different angle. Maybe our stays should go to them! The mobile hotel is one of the ways that hospitality could evolve in the future.This disruptive idea forms the basis of the Take Off! challenge. Students must design the perfect mobile hotel which will move around to fit in with the needs of travellers.For what type of occasion?In 2 situations where the hotel must come to the travelers:Public events, such as festivals, trade fairs or cultural or sports eventsPrivate events, such as weddings, events for families or friends.This is a very promising market. By way of example, the festival market represented more than 2 billion dollars in 2017 but is expected to reach 3.5 billion dollars by 2020!Who is concerned?They are mainly local players who are not currently in a position to expand in the international market for logistical, marketing and organisational reasons.From the low-cost sector to the luxury sector, these players typically make use of different designs and experiences to meet the needs and expectations of their customers, such as tents, windows, buses, removable containers, small boxes, bubble, etc.A selection process in 3 stages As you can see, this is not an easy contest! The participants have to get through 2 heats before reaching the final round to be held before COMEX members in Paris on June 20th.The first stage will finish on April 20th and by April 6th the participants must make a collage photo with a title and a text comprising a maximum of 500 characters! Out of the 100 3-person teams, only15 will be chosen to go forward to the second heat.In the 2nd stage, the remaining teams will be asked to prepare a video lasting 1'30 minutes and present the pop-up hotel concept during a conference call.The 5 teams who get through to the final will be invited to come to Paris to take part in a mystery test.Participate in the challenge!

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