Will Ancillary Revenues become Primary Revenues in the COVID Era?
Will Ancillary Revenues become Primary Revenues in the COVID Era? — By Ajay Mehtani

HVS · 7 May

HVS ANAROCK spoke about ancillary revenues in early 2019 and the concept of focusing on Revenue Per Square Feet at our HOPE conference again in Bengaluru in August last year - thus, initiating a dialogue with the industry on the concepts of Total Revenue Management.When the times are good, Ancillary Revenues seem very small and we let the opportunity pass by, as the effort does not add up to the return!

Keeping Mobile Tech in Hotels Secure with Biometrics
Keeping Mobile Tech in Hotels Secure with Biometrics — By Court Williams

HVS · 8 Jan

A big question currently facing the hotel industry is how to keep guests, employees, and data safe in our increasingly connected world. While mobile technology provides a vehicle for much of the progress, it can also provide the security methods needed to safeguard them in the form of mobile-based biometrics.

The Impact of Technology on Hotel Sales and Marketing
The Impact of Technology on Hotel Sales and Marketing — By Court Williams, Rachel H Levitt

HVS · 28 Jun

Gone are the days when travelers sought accommodations using the local newspaper or telephone directory, picked up the phone and called to make a reservation. Hospitality sales and marketing in the 21st century is a much more vibrant, complex activity, populated by multifaceted stakeholders at every level of the industry.This is complemented by a proliferation of new brands, ever-increasing rivalry, and a race to introduce new tools before competitors do.

Navigate the Pitfalls Motel Valuations – Part 1
Navigate the Pitfalls Motel Valuations – Part 1 — By Rodney G. Clough

HVS · 17 May

Independent, budget motels are often operated by resident owners that are talented at running efficient, safe motel operations but lack sophisticated and complete financial models that generate proper reports upon which to base purchase and valuation decisions. It is important for a buyer to understand that available financial information may not tell the full story, and relying solely on what is available may sell short the profit potential of the hotel and, ultimately, its true value. In Part 1 of this series, I discuss the importance of deriving a proper revenue estimate and testing its reasonableness against the norms for the neighborhood and market.

How to Add Value to Your Hotel Asset
How to Add Value to Your Hotel Asset — By Carrie Russell

HVS · 16 May

At the most basic level, the value of a hotel is based on the property’s net income divided by a capitalization rate. As such, one has two possible levers to adjust as a means of increasing a property’s value: either increase the property’s net income or decrease the capitalization rate.

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Technology in the Hospitality Industry – Have We Gone Too Far?
Technology in the Hospitality Industry – Have We Gone Too Far? — By Court Williams, Paul Savage

HVS · 21 Mar

The hospitality industry is changing, and is rapidly becoming super high-tech. While we can argue that this benefits guests—and it certainly benefits vendors—how much is it taking away from the guest's personal experience? Theoretically, it should improve the customer experience, particularly through the use of data collected by using the various technologies. Let's look at how guests actually feel, especially the Baby Boomers who look set to remain the most prolific travelers for the next two to three years, and see if the numbers support the theory that technology has improved the hospitality experience.