EHL · 8 Nov
Technological progress in today's society has reached unprecedented levels; the World Wide Web did not even exist thirty years ago, while smartphones as we know them today have barely been around for a decade. Now, an even more sophisticated tool is at the forefront of changing the way we live - Artificial Intelligence (AI).
EHL · 16 Oct
They vary in their method of funding, time span horizon, level of formality and freedom versus employer ties. Some address market gaps or seek to sol
EHL · 17 Sep
The demand for talented resources in hotel revenue management and experts who can apply data analytics to predict consumer behavior and optimize hospitality business is increasing fast.
EHL · 20 Aug
Creating authentic and captivating experiences is crucial for the competitiveness of hospitality businesses because it can increase value for consumers (; ). Experiences are, by definition, co-created in hospitality, meaning they result from "the joint creation of value by the company and the customer" (), regardless whether in high-touch or high-tech contexts (). Today, exploiting technology for enabling and managing these experiences has become commonplace in many industries, but experts who can co-create through technology to produce authentic and captivating experiences in the hospitality industry are desperately lacking. The Global Center for Digital Business Transformation suggests that the hospitality industry is moving closer to the centre of the 'digital vortex' where the velocity and magnitude of change are highest ().
Ecole hôtelière de Lausanne (EHL) · 19 Aug
Creating authentic and captivating experiences is crucial for the competitiveness of hospitality businesses because it can increase value for consume
EHL · 14 Aug
Researchers at Ecole hôteliere de Lausanne in Switzerland are developing a forecasting model to predict guest stays at Swiss hotels but how useful will the model be for hoteliers?
EHL · 22 Jul
OTAs and hotel companies are often said to be in a zero-sum game - hotels invest heavily into their direct channels and loyalty programs to reduce OTA commissions, but ineffective strategies mean that they sometimes end up spending more than what they would have paid to OTAs. Meanwhile, OTAs continue to increase their presence and gain market share, reminding us that they are here to stay. But if we played the game right, could everyone win a piece of the pie?
EHL · 16 Jul
According to the 22nd Annual Global CEO Survey by PwC, the Hospitality and Leisure industry's success continues to rest on its ability to cater to individual consumers' preferences and desires. As the 3,200 global CEOs interviewed for the survey put it: "People eat, sleep, play games, cement friendships and seek cures in hospitality facilities." However, recent trends suggest that the industry has been losing that connection with their customers as third-party sites such as Booking.com, Hotels.com or TripAdvisorcontinue to gain a stronghold in the industry.
EHL · 4 Jul
Change has never been as rapid as today. The constant evolution in technology, at an ever-increasing pace, is changing our world and our working environment as never before. The impact of technology is reshaping occupations and new job categories are beginning to appear on the market requiring "hybrid" skills. Not only will staff have to know how to do their traditional job as in the past, but they will also be expected to have knowledge of the technological world that is evolving around them. The combination of the two creating hybrid positions that are in great demand but for which there is little supply. An example of this hybridization is marketing roles that require understanding of sophisticated statistical analysis tools and even data science.
Change has never been as rapid as today. The constant evolution in technology, at an ever-increasing pace, is changing our world and our working envi
EHL · 26 Jun
The evolution of the technology used in restaurants over the last few years has been very slow. The main types of technologies used such as point of sale terminals (POS), stock control management and table reservation have been stagnant for years. However, there have been some important changes such as using customer face recognition applications and a tendency towards using mobile phones. For example, the mobile wallet will soon be used widely even though it is not universally accepted yet. Voice recognition now also accounts for another ground-breaking technology that will shake things up in the restaurant industry.
EHL · 25 Apr
Using new technologies for pedagogical purposes is more than just a fad. It seems to be quickly imposing itself as the future of education. In fact, most professionals working in training and education are already well-versed in various fields such as augmented reality, virtual reality, e-learning and blended learning. Although still quite expensive to implement, there is every reason to believe that the costs will come down quickly and the high-tech classroom will continue to develop. To get there, however, the Internet giants - Apple, Microsoft, Facebook, and Google - are investing massively in virtual reality R&D, which could durably modify the way we approach training and education.
EHL · 18 Apr
Technology in recent years has evolved at such a rapid pace and taken us further into a sci-fi-like future faster than our ancestors could have ever predicted. From smart home-enabled devices that control our thermostats and refrigerators to cryptocurrencies that provide secure stores of value, recent trends have brought many pipe-dream technologies to life.
EHL · 21 Mar
Hotels are wasting valuable data without even knowing it and they need to start "going green" in regards to saving their business environments. By wa
EHL · 14 Feb
Artificial intelligence is undoubtedly going to have an impact on the hotel industry as the bots - robots and chatbots - play a greater role. Julia Aymonier, CIO of EHL, says yes, some jobs will change, particularly those related to repetitive tasks. "The biggest challenge," she told Hospitality Insights in an interview, "will be to train people for jobs that are created by artificial intelligence."
EHL · 27 Dec
EHL is currently working on a project aiming to improve customer experience through a robot concierge solution. Lead by the team of Associate Professor Reza Etemad-Sajadi and working with partners from heigvd (Professor Andrès Uribe's team) and Swiss company Avatarion, this Innosuisse-funded project uses a Pepper robot whose movements, gestures and conversation skills are controlled remotely via a real live agent, mimicking the behaviors of a human concierge. The goal of this project is to evaluate how customers perceive the quality of service delivered and provide insights for service companies using an avatar as a concierge.
EHL · 6 Nov
Bloomberg recently released the latest edition of its index which ranks locations around the world - taking into consideration some 120 cities - according to rates charged by Airbnb. Among its main findings were that although Miami and Boston took the top two places for the second year running regarding Airbnb pricing, Middle East destinations are now some of the most expensive in the world, with locations such as Tel Aviv, Dubai, Jerusalem, Riyadh and Kuwait City among the top 15.
EHL · 1 Nov
The City of Lausanne and EHL Group sign a convention for the development and rehabilitation of the Lausanne neighborhood of Chalet-à-Gobet, to create
EHL · 18 Oct
Boost, a leading mobile learning solutions provider for the Hospitality industry, announces a partnership with École hôtelière de Lausanne (EHL) that
EHL · 8 Oct
Whenever you hear a news item about artificial intelligence and robots, which are now gaining a foothold in the hospitality industry and other sectors, the message is usually this: jobs are going to disappear, with perhaps millions of people facing long-term unemployment.
EHL · 2 Oct
The hospitality industry is becoming increasingly complex, with financial engineering, corporate governance, and strategic interactions with other sectors now part and parcel of daily life. In addition, publicly-traded major hotel chains manage a portfolio of brands and deal with a range of other industries at the same time. Hotels can no longer rely on experience and 'savoir-faire' to get by, but need to hire staff who are comfortable with quantitative skills such as mathematics and statistics.
EHL · 11 Sep
Ecole hôtelière de Lausanne launches the Institute of Business Creativity, hosting the METRO Hospitality Lab for the development of novel training so
EHL · 3 Sep
Away from home, surrounded by strangers and yet you feel welcome. The original idea of hospitality has remained unchanged since the creation of the word itself. Derived from the Latin word "hospes", meaning both visitor and stranger, hospitality has its roots in ancient history.
EHL · 18 Jul
The METRO Chair of Innovation, a research center at Ecole hôtelière de Lausanne (EHL) sponsored by METRO AG, recently released its latest research fi
EHL · 2 Jul
The soaring value of crypto-currencies, like Bitcoin and Ethereum, has raised general awareness of the blockchain technology on which they are based.
EHL · 4 Jun
The hospitality industry is enjoying its longest expansion and healthiest growth in a generation, yet some troubling trends are beginning to surface that threaten profitability and overall performance.