Cendyn announces strategic follow on equity investment from Accel-KKR
Cendyn announces strategic follow on equity investment from Accel-KKR

Cendyn™ · 19 Jun

Cendyn, the leading provider of hotel CRM and hotel sales platforms for the hospitality industry today, announces a strategic follow on investment fr

Cendyn is Europe’s Leading Hotel CRM Technology Provider & Data Driven Marketing Agency for 2019
Cendyn is Europe’s Leading Hotel CRM Technology Provider & Data Driven Marketing Agency for 2019

Cendyn™ · 11 Jun

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as Europe's Leading Hotel CRM Technol

The future of CRM, AI and machine learning for hotel marketing
The future of CRM, AI and machine learning for hotel marketing — By Casey Munck

Cendyn™ · 7 Apr

Technology has dramatically shifted the way hotels engage with customers, says Cendyn’s Casey Munck. Continuous optimization based on unified data is the key to success in the future.

Getplanning, by Cendyn, launches To Do Lists a new feature to keep hoteliers on top of their tasks
Getplanning, by Cendyn, launches To Do Lists a new feature to keep hoteliers on top of their tasks

Cendyn™ · 7 Feb

Getplanning, by Cendyn is excited to announce the launch of a useful new task management feature, To Do Lists, that allows you to easily manage workf

Cendyn is the World’s Leading Hotel CRM Technology Provider 2018
Cendyn is the World’s Leading Hotel CRM Technology Provider 2018

Cendyn™ · 3 Dec

Boca Raton, Florida, December 3, 2018 - Cendyn has taken home four World Travel Awards at the prestigious Grand Final Gala Ceremony on December 1, 20

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Sofia Hotels Management implements Cendyn’s eInsight CRM across their hotel group
Sofia Hotels Management implements Cendyn’s eInsight CRM across their hotel group

Cendyn™ · 15 Nov

November 15, 2018 - Boca Raton, Florida - Sofia Hotels Management, a Bulgarian hotel management company, has selected Cendyn to power CRM across thei

Fleming’s Hotels implements best-in-class hotel CRM platform, Cendyn’s eInsight, across their hotel group
Fleming’s Hotels implements best-in-class hotel CRM platform, Cendyn’s eInsight, across their hotel group

Cendyn™ · 4 Oct

Thursday, October 4, 2018 - Frankfurt, Germany - Fleming's Hotels, a modern leader in the business & leisure hospitality marketplace in Germany, has

Cendyn is North America’s Leading Hotel CRM Technology Provider & Data Driven Marketing Agency for 2018, as voted by prestigious World Travel Awards
Cendyn is North America’s Leading Hotel CRM Technology Provider & Data Driven Marketing Agency for 2018, as voted by prestigious World Travel Awards

Cendyn™ · 24 Sep

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as North America's Leading Hotel CRM

Cendyn has been nominated for four prestigious World Travel Awards 2018
Cendyn has been nominated for four prestigious World Travel Awards 2018

Cendyn™ · 12 Sep

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been nominated for four World Travel Awards; Wor

Aggregating your hotel data with CRM
Aggregating your hotel data with CRM — By Nicki Graham

Cendyn™ · 5 Sep

It wasn't long ago that all the information hotels had on a guest could fit on a single registration card. In the late 1980s, the introduction of the property management system marked the beginning of the digitization of data.

Cendyn is Asia’s Leading Data Driven Marketing Agency 2018 as voted by prestigious World Travel Awards
Cendyn is Asia’s Leading Data Driven Marketing Agency 2018 as voted by prestigious World Travel Awards

Cendyn™ · 4 Sep

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as Asia's Leading Data-Driven Marketi

How Harbor House Inn sailed to No. 1 on TripAdvisor & cut OTA commissions by 35%
How Harbor House Inn sailed to No. 1 on TripAdvisor & cut OTA commissions by 35%

Cendyn™ · 22 Aug

A small hotel with a big heart, Harbor House is a quiet little inn off the Santa Barbara coast that enjoys a loyal following of repeat guests who pra

Cendyn is Europe's Leading Hotel CRM Technology Provider & Data Driven Marketing Agency 2018 as voted by prestigious World Travel Awards
Cendyn is Europe's Leading Hotel CRM Technology Provider & Data Driven Marketing Agency 2018 as voted by prestigious World Travel Awards

Cendyn™ · 4 Jul

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as Europe's Leading Hotel CRM Technol

Cendyn releases eNgage application for delivering real-time guest intelligence and recommendations to hotel associates
Cendyn releases eNgage application for delivering real-time guest intelligence and recommendations to hotel associates

Cendyn™ · 15 Jun

Cendyn, the leading provider of hotel CRM and sales platforms, announced the next-generation release of its Cendyn eNgage guest intelligence solution

Cendyn integrates with Sitecore via Hedgehog to elevate real-time marketing personalization
Cendyn integrates with Sitecore via Hedgehog to elevate real-time marketing personalization

Cendyn™ · 12 Jun

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, announced a new partnership with Hedgehog, a digital

Use actual intelligence to expand revenue potential throughout the guest journey
Use actual intelligence to expand revenue potential throughout the guest journey — By Michael Bennett

Cendyn™ · 23 May

We can't escape the topic of AI today. In a world of big data and personalization, it's shaping how we approach everything in the hospitality industry. But as powerful as artificial intelligence is, machine learning must be leveraged alongside hotel expertise and data management strategy to drive forward smarter, more accurate marketing results.

Revenue Manager’s guide to CRM
Revenue Manager’s guide to CRM — By Nicki Graham

Cendyn™ · 9 May

Hotels use CRM to engage guests from the moment they book a room, throughout their stay, and on to every return visit. Every touch point along the way, from personalized marketing emails to confirmation to survey or post-stay offer, tells the guest, "We understand you, we value your business, and we're here to help." But CRM doesn't just happen naturally. Whether you work for an independent boutique hotel or a big-brand resort, you need a clear understanding of goals and responsibilities. You also need fast, reliable software that works quietly in the background, automating guest communications, collecting data, and building rich guest profiles.

Hotel marketer’s guide to personalization
Hotel marketer’s guide to personalization

Cendyn™ · 8 May

With the vast amount of data we produce online, guests now expect hotels to anticipate their needs and desires. Unfortunately, too often personalizat

Hit the OTAs with a rebound: 5 direct booking strategies for hotels
Hit the OTAs with a rebound: 5 direct booking strategies for hotels — By Casey Munck

Cendyn™ · 8 May

Love them or hate them, the OTAs are here to stay. Smart hotels know they must take control of their data and deploy smart marketing strategies to lure guests to book direct, which provides the lowest cost per acquisition and builds customer loyalty.

Cendyn nominated for two World Travel Awards 2018 across three regions
Cendyn nominated for two World Travel Awards 2018 across three regions

Cendyn™ · 3 May

Cendyn, the leading CRM and sales platform in the hospitality industry, has been nominated for two World Travel Awards across three regions; Leading

Segmentation throughout the guest journey
Segmentation throughout the guest journey — By Nicki Graham

Cendyn™ · 2 May

How do you communicate with your guests once they've made a booking? Before answering this, think for a minute about all the different ways a guest could book a reservation with your hotel – direct, OTA or travel agent to name a few. Also think about how many reasons there are for travelling – business, vacation, family, friends etc. Given this, now think about how you are communicating with every one of those guests:

Whitepaper: Integrating social with hotel CRM for cross-channel marketing
Whitepaper: Integrating social with hotel CRM for cross-channel marketing

Cendyn™ · 24 Apr

By blending the ample amount of information available on social media with guest data in a hotel CRM platform, it's possible to create exceptionally

The Set Hotels looks to the future and implements world’s leading hotel CRM platform, Cendyn eInsight, across their hotel group
The Set Hotels looks to the future and implements world’s leading hotel CRM platform, Cendyn eInsight, across their hotel group

Cendyn™ · 10 Apr

The Set Hotels, known for their modern take on grand luxury, is leading the trend for hoteliers across Europe with their decision to partner with Cen

Hotel marketing to millennials
Hotel marketing to millennials — By Casey Munck

Cendyn™ · 3 Apr

Millennials, defined as people born between 1982 and 2000, now make up the largest living generation. And they are spending more than ever on travel, with 26% saying they spent more on vacations than in the previous year. What's more, they are also taking charge in helping plan vacations with their parents, with multi-generation travel making up 32% of anticipated domestic trips, higher than any other generation.They are obviously ready to travel and willing to spend on what matters to them, offering tremendous marketing opportunities. However, they are not often swayed by traditional marketing methods. To effectively target millennials, hotels need to embrace their needs and celebrate their passions.Millennials at a glance

A hotel marketer's guide to CRM
A hotel marketer's guide to CRM — By Nicki Graham

Cendyn™ · 15 Mar

Typically, the marketing department plays the lead role in CRM, acting as the primary user and key operator of CRM software and managing guest communications and data.As the guardian of the hotel's brand, the marketing manager ensures that all guest communications are on brand and on message. Additionally, as a primary generator of demand, they use the CRM system to find opportunities to drive revenue and increase profits.The marketing manager also acts as data scientist, extracting data and running reports to keep colleagues informed of trendsand patterns in guest behavior and preferences.

Sabre teams up with Cendyn to enhance the SynXis platform with advanced CRM capabilities
Sabre teams up with Cendyn to enhance the SynXis platform with advanced CRM capabilities

Cendyn™ · 7 Mar

Sabre Corporation (NASDAQ: SABR), the leading technology provider to the global travel industry, today announced an enhanced technology agreement wit