Looking Forward: How Hotels Can Safely Leverage Small Meeting Space
Looking Forward: How Hotels Can Safely Leverage Small Meeting Space — By Ryan Hamilton

SalesAndCatering.com, LLC · 8 Jul

You glance at the clock in the top right-hand corner of your computer screen. It reads 1:27 PM, and you realize that, once again, your post-lunch work is about to be interrupted by another meeting. Of course, not a physical meeting. Rather, another Zoom call to add to the frequent barrage of virtual meet-ups that have consumed much of your days since the pandemic struck. While you relish the lack of a commute and the flexibility associated with working from home, you can't help but acknowledge that the influx of emails, Slack notifications, Zoom calls, and meeting invites has paved the way to fragmented workflow over the last few months. Perhaps more than anything, you've come to miss the in-person strategy sessions with colleagues which, oftentimes, laid the framework for some of the company's most innovative ideas. The rapport you share with your team is still discernible across digital mediums, but it's not quite the same. Sometimes, you simply wish the initial "Can you hear me?" and "I think you're on mute" protocol of a Zoom or Google Meet call could, once again, be replaced with an in-person, collaborative exchange. Sometimes, you wonder if you'll ever get the hang of workdays defined by video meetings, digital chats, and after-hour emails. Of course, that's not to say it's all bad news. For countless businesses and industries, the COVID-19 pandemic has redefined the way we conduct business. This is, after all, the 'next normal' and, in some cases, the changes that have been ushered in represent a long-awaited improvement to standard processes and technological readiness. In the coming year, companies may finally realize the opportunity to shift away from the confines of corporate real-estate and adopt a more hybrid model in the long-term, one which leverages both remote and in-office work. Flexibility and adaptability will become the norm, and employees across industry verticals will receive a crash-course in modern technology and communication platform best practices. And surely, the time gained in the absence of a long, traffic-jammed commute to a city office is a welcome change from the traditional model. However, as we look to the future, we must ask ourselves: what will meetings look like in a post-pandemic world? Is going all-in on virtual solutions and communication processes the answer? Or, alternatively, can companies strike a balance between both online and offline protocol, to once again tap into the power of in-person strategy sessions? The answer is a resounding yes, and hotels will play a pivotal role in helping companies to safely leverage small meeting space for precisely this purpose. Meetings Still Matter: Here's Why The post-pandemic world invites the opportunity for exploration into a hybrid model, encouraging companies to consider what works and what doesn't, to strike a productive (and safe) working balance for their company culture.

What Will Meetings and Events Look Like as We Recover?
What Will Meetings and Events Look Like as We Recover? — By Ryan Hamilton

SalesAndCatering.com, LLC · 30 Jun

2020 has been anything but business as usual. As companies continue to adapt to the demands of isolation measures and social distancing mandates amid the coronavirus pandemic, those industries which are notoriously built upon a high-volume, in-person model are, understandably, expected to pivot.

The Top 7 Reports Every Sales and Catering Professional Should Be Using
The Top 7 Reports Every Sales and Catering Professional Should Be Using — By Ryan Hamilton

SalesAndCatering.com, LLC · 19 Jun

For event planners and hoteliers, the days of manual reporting and venue management are long gone — or at least they should be. The digital age has ushered in an influx of automation, as hoteliers and venue owners leverage new-age sales and catering management technology to streamline their operational efforts and drive bookings. As we know, in the realm of sales and catering, smart data allows for smart decision making. However, if teams are inundated with data across multiple, siloed systems, they may not be able to derive the actionable insights needed to inform the sales process. With this in mind, hoteliers and venue owners should leverage their management technology to gain a holistic view of their team's performance, planner and attendee needs, trend forecasts, and more. Fortunately for event professionals, many of these systems offer detailed reporting integrated directly into the software, offering 24/7, real-time access to critical group booking insights.