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15 May 2018

Booking directly through a hotel website benefits all parties | travolution.com

By this point, the number of studies testifying to the positive impact of direct bookings - and the sometimes harmful influence of OTAs - is approaching too many to count. Whether it's in terms of the revenue share for hotels or the experience of guests, there's plenty of evidence to suggest that booking directly through a hotel website benefits all parties involved.

Read the full article at travolution.co.uk


CRM & LoyaltyOnline Travel Agencies (OTA)Digital MarketingChatbots, Robotics & AIGlobal

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