Building on a relationship lasting over a decade, this enhanced integration gives hotels access to the most granular level of data to support automated forecasting, pricing and inventory controls only achieved with IDeaS G3 RMS, the most widely adopted revenue management technology in the hospitality industry.
"In today's increasingly competitive marketplace, it's essential hoteliers adopt a more analytical and robust approach to revenue management," said Fabian Specht, EMEA managing director for IDeaS. "This expansion with Guestline will allow users to transition to a more dynamic pricing model, where prices and availability for individual room types are set based on scientific analysis of data—not guess work."
The integration with Guestline will allow revenue managers to influence, forecast and price both group and transient business at a more optimal level.
"The integration will empower clients to automate many manual, time-consuming tasks, be more strategic and concentrate on maximising revenue by forecasting and selling specific rooms for the best possible price," said Andrew McGregor, CEO of Guestline.
'We are delighted to have completed a full roll out of IDeaS G3 RMS across our portfolio of seven Point A Hotels, and the new integration with the Rezlynx PMS will take the Group's pricing and forecasting to a totally new level".
Regis Morin, Director of revenue, Queensway Group.
With more than 1.6 million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software and advisory services. Powered by SAS® and with nearly three decades of experience, IDeaS proudly supports over 10,000 clients in 124 countries and is relentless about providing hoteliers with insightful ways to manage the data behind hotel pricing.
IDeaS empowers clients to build and maintain revenue management cultures—from single entities to world-renowned estates - by focusing on a simple promise: Driving Better Revenue.
IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities—not just for rooms, but across the entire hotel enterprise.
For more information, visit www.ideas.com.
Guestline's unique, cloud-based suite of solutions for the hospitality industry increases revenue, streamlines operations and lowers costs.
Guestline provides end-to-end property management, channel distribution and digital marketing solutions to a range of hotel groups, independent hotels, serviced apartments, management companies and pub companies. Fully integrated and cloud based, the solutions are easy to install and quick to deploy with low cost of ownership.
With offices in Europe and Asia, Guestline's systems are used in 25 countries across five continents and enable properties of all sizes to achieve maximum occupancy at the most profitable rate.
For more information, visit https://www.guestline.com/