I ran back to 2018 predictions to figure out what was said back then. And a graphic produced by Alan Young in early 2018 came to mind showing the top trends predicted for 2018 by number of mentions:
My personal view back then was slightly different to the above with the two key parts for me playing out in 2018, that is my predictions in December 2017 for 2018:
The rise of chatbots: my words were "Chatbots automation, not full sexy AI stuff"
That it would be the year of the PMS, with many hotels switching to new players,
Enough about 2018 though. Let's crank it up for 2019 and see where the world is going:
We are moving from the year of the Dog to the year of the Boar and mark my words: 2019 will be a year of change, real change. A year we will look back at to say: oh boy, this was the turning point. We are just meters away from breakthroughs that will define the way we do business, live our lives and interact with each other.
"Hey, how about we go shopping in Paris?", "Fancy skydiving from your couch?", "How about a quick rollercoaster ride before bedtime?", "Not sure about Hot Air Balloon ride or Boat ride on the lake?"
Those are all questions that we already can give answers to. Whilst gaming has made huge strides in regards to full on experience in VR, it still requires a powerful computer coupled with a headset that is expensive and might not always be the most comfortable to wear. All items that will change with new gear coming onto the market, most notably with Facebook releasing their new standalone headset, Quest. At a price tag that is affordable, an experience that is unforgettable, with friends you never met — perfect!
We will experience a supercharge in digital socialising. A lot has been cooking and a lot will come together, most notably in VR and AR. If you haven't noticed, e-sports has taken off and is a huge business, hotels are starting to add Virtual Reality Headsets to their Front Desk and Tours & Activities are starting to embrace the far reaching of the experience.
There will be a few areas that will start getting mainstream attraction into VR and AR:
Tune in for more tomorrow. Part 2 — The Digital Native & Revenue Management 4.0.
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Fabian is the Founder of Infinito, Home to IVI - your very own virtual revenue management assistant. Previously, Fabian was the Vice President of Asia Pacific & International Business at LodgIQ . Fabian’s career covers all sides within hospitality including property, regional and corporate level roles as well as consulting and technology vendor roles across 4 continents and 25 countries. Fabian has helped built and apply price optimization, visual analytics and total revenue management tools across the globe and successfully turned around revenue performance in many companies by providing strategic consulting services as well developing powerful revenue analytics solutions that empower the business to maximize its revenue potential. Fabian has been on the Board of Directors for HSMAI South East Asa and currently sits on the HSMAI Advisory Board.
VP, Asia Pacific
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