Understanding the needs of its two most important stakeholders - guests and investors, Kerten Hospitality manages a portfolio of hotel, food and beverage and office space and co-working brands. The industry disrupter has engaged in a strategic partnership with Ireckonu that will drive the groups' digital transformation with the adoption of Ireckonu's agile and robust technology platform.
Kerten Hospitality will implement Ireckonu's Core and IKnowU products across all its hotels. The two solutions will work synonymously with one another - Core will gather and consolidate all the data flowing within a property and showcase the newfound data in a viewable dashboard. IKnowU will implement the same data consolidation features with guests' profiles, offering a truly holistic depiction of each guest entering a Kerten property.
"Technology powers the hotel guest experience and in Ireckonu we found the right partner to deliver creative guest experiences, operational efficiencies and a strong return on investments for our owners," says Marloes Knippenberg, CEO of Kerten Hospitality. "Ireckonu is a leader in digital transformation in the international hospitality industry and we look forward to working with the team to deliver on our growth vision. They understand the complex needs of mixed-use developments, and their unique middleware offering, gives us break-through capabilities."
Jan Jaap van Roon, CEO of Ireckonu said, "Although we see quite significant growth in mixed-use developments globally, operators such as Kerten Hospitality clearly stand out in vision, strategy and especially execution capabilities. We, at Ireckonu, are extremely proud to drive and support Kerten Hospitality in their journey."
Kerten Hospitality, a specialist mixed-use operator, is a division of Ireland-based Kerten, focusing on operating mixed-use projects: branded residences, serviced apartments, hotels, serviced offices, gourmet burgers and F&B. Kerten Hospitality has a dynamic team who are innovation disruptors, rebel hoteliers and food enthusiasts with hospitality pedigrees from well-known brands based in the GCC and Europe. Hospitality brands created by Kerten Hospitality include The House Hotel, The House Residence, Cloud7 Hotel & Residence, Ouspace, which offers supportive, 24/7, full-service work spaces that encourage solo working and collaboration, and its tech-driven gourmet burger concept, Frikadell - with more brands in the pipeline.
Ireckonu offers a state-of-the-art, hybrid middleware solution - the Ireckonu Middleware. This interactive solution uses microservices and business logic to enable and manage the seamless flow of data between on-premises and above-property systems.
Ireckonu's middleware products (IRECKONU Core, IKnowU, IConnectU, Kiosk Checkin, Reporting) provide top of the line data optimization and vastly increase the quality and quantity of accessible data from third party integrations (above property and on-premises). Ireckonu also allows for the monitoring of third-party integrations and consolidation of data across siloed databases. Its naturally formed "data warehouse" provides the ability to access enriched information for analysis and optimized reporting - including systems, bookings, reservations and guest profiles.