NextGuest Sponsors Karisma Hotels & Resorts' "Holidays for Your Heroes" Campaign

NextGuest has partnered with Karisma Hotels & Resorts to sponsor their "Holidays for Your Heroes" campaign. Karisma Hotels & Resorts and its partners are donating 150 dream vacations to essential workers and their loved ones to redeem whenever it is safe to travel again. People are invited to nominate their heroes through the campaign website or by posting an image of who they nominate on Instagram with the hashtag #HolidaysForYourHeroes. Additionally, frontline workers themselves can apply to win a free vacation, and people can also purchase a vacation package to gift to an essential worker.

"This inspiring initiative is designed to express appreciation and give back to the frontline workers who are risking their lives every day in the fight against COVID-19. While many people are eager to travel again, these brave and selfless heroes deserve a vacation and a chance to de-stress once COVID-19 subsides," said Margaret Mastrogiacomo, EVP of Strategy at NextGuest.

To learn more about "Holidays for Your Heroes" or to nominate an essential worker, visit the campaign website. The campaign is scheduled to end at 11:59 p.m. EST, June 30, 2020.

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Lodging Industry Corporate Social Responsibility (CSR)